Google is changing how PMax and Standard Shopping campaigns compete, requiring advertisers to adjust strategies during this holiday shopping season.
SEO Daily News Recaps for Sunday, January 26, 2025
SEO Daily News Recap for Sunday, January 26, 2025 Hubspot’s Blog Organic Search Traffic Drop: What really happened? Is it really that bad? What does it mean for SEO as a whole?…
What Can You Do About Google’s Helpful Content Update? — Whiteboard Friday
Source: Search Engine Roundtable
In this week’s episode of Whiteboard Friday, Tom follows up on his previous blog post about the Helpful Content Update and provides actionable insights into what you can do if you’ve been…
SEO Daily News Recaps for Thursday, October 17, 2024 – SEO Headlines by Optimixed
Source: Search Engine Roundtable
Here are the headlines for Thu Oct 17 2024 01:41:52 GMT-0400 (Eastern Daylight Time) SEO News Google Leadership Reshuffle – Google’s strategic shift in AI and ads with new Chief Technologist: https://searchengineland.com/google-shakes-up-leadership-raghavan-becomes-chief-technologist-447638…
How to analyze PPC performance metrics
Source: The SEOFOMO Hub
Learn how to effectively interpret PPC metrics to align advertising performance with business objectives and unlock growth opportunities.
Daily Search Forum Recap: October 17, 2024
Source: SEO Blog by Aleyda
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing announced a bunch of…
Google Ads API Version 18 Now Out
Source: Lenny's Newsletter
Google Ads has released an update it the Google Ads API, version 18. Version 18 includes updates across account management, ad groups, ads, assets, campaigns, hotel/travel, local, PMax, reporting and more. This…
SEO Daily News Recaps for Saturday, January 25, 2025
SEO Daily News Recap for Saturday, January 25, 2025 🧠 Community Wisdom: Building a good foundation in product, workshop exercises for roadmap planning, structuring team syncs, career ladders for designers, and more…
Google Merchant Center Name Your Shipping Policy
Source: Lenny's Newsletter
Google Merchant Center now lets you name your various shipping policies. This is a welcomed change because previously, it was hard to know which shipping policy was associated with which products.
SEO Daily News Recaps for Wednesday, October 16, 2024 – SEO Headlines by Optimixed
Source: SEO Agency Jobs – SEOjobs.com
Here are the headlines for Wed Oct 16 2024 01:41:53 GMT-0400 (Eastern Daylight Time) SEO News Programming Note – Barry Schwartz announces he will be offline for Sukkot holidays: https://www.seroundtable.com/offline-for-sukkot-5785-38240.html SEM Acquisition…
Unconventional SEO: Embedding Robots.txt in WAV Files
The article explores a unique approach to embedding a robots.txt file within an audio file format, specifically a WAV file. It highlights how the robots.txt standard ignores any data it doesn’t comprehend, allowing for a creative mix of functional SEO directives and audio content in a single file.
Essential SEO Tips for 2025: Boost Brand Awareness and Diversify Your Traffic
The article outlines six key strategies to stay ahead in SEO for 2025, focusing on building brand awareness and diversifying traffic sources to maximize SEO success.
SEO Daily News Recaps for Friday, January 24, 2025
SEO Daily News Recap for Friday, January 24, 2025 Top SEO Tips for 2025 — Whiteboard Friday With the new year underway, you may be wondering what strategies you should implement for…
How the Digital Markets Act is reshaping search and Google’s monopoly in Europe
The new EU legislation challenges Google’s search dominance. Learn how it promotes fair competition and what it means for SEO.
YouTube’s triple threat: Mastering Feed, Shorts and Skippable ads
Source: Search Engine Land
Learn how top brands leverage these YouTube advertising placements for maximum engagement and conversions.
The ultimate consent strategy for maximizing customer opt-ins
Source: Search Engine Land
Whether you’re looking to fine-tune designs, optimize messaging, or better understand user behavior, this webinar will offer practical insights on how to maximize opt-ins.
SEO Strategist ~ Razorfish ~ $58.5-88k ~ In-Office (New York, US)
Source: In-house SEO jobs – SEOjobs.com
Company Description Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different?…
Google Search Ranking Volatility Again Heats Up
Source: SEO Agency Jobs – SEOjobs.com
It’s been a handful of days since we reported on any Google Search ranking volatility and although I really don’t want to say we are seeing more volatility in the Google search…
Google Adds New Verification Methods For Merchant Center
Source: Search Engine Land
Google has added two new verification methods for merchants/retailers within Google Merchant Center next. The new methods are to verify via a business email or verify via an e-commerce/shopping platform.
Google Business Profiles Dropping Health Insurance Accepted
Source: Search Engine Land
Google may have removed or be removing the health insurance fields from Google Business Profiles. So if you are a health related organization, and you want patients to see what insurance you…
Google Testing Shaded Featured Snippet Background Colors
Source: In-house SEO jobs – SEOjobs.com
Google is testing adding a background color, shade, to the featured snippets on mobile search. We saw this in February with normal snippets, also with site names and favicons and also with…
Google AdMob updates privacy terms as more U.S. state laws take effect
Source: Search Engine Land
New state privacy laws in 2025 may increase Restricted Data Processing traffic on Google AdMob, impacting ad targeting and performance for advertisers.
Google Shopping Launches New Researched With AI & More Features
Source: Search Engine Roundtable
Google announced a number of new Google Shopping features including the new home page, the new researched with AI, more personalized results and deal-finding tools like price comparison, price insights and price…
Daily Search Forum Recap: October 16, 2024
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We are seeing more volatility…
What I learned from tracking 443 SaaS pricing pages
Source: Search Engine Roundtable
The state of SaaS pricing changes in 2024
Semrush acquires Search Engine Land
Source: Search Engine Roundtable
Leading SaaS platform Semrush acquired Search Engine Land, SMX and all of our sibling publications.
SEO Manager ~ CNS Media ~ £35-42k ~ Hybrid (Chesterfield, UK)
Source: Search Engine Roundtable
To support continued growth, we are looking for an SEO Manager to join our team. Location: Chesterfield, Manchester or Birmingham Job type: Full time, permanent. 35 hours per week Salary: £35-42k (depending…
SEO Daily News Recaps for Thursday, January 23, 2025
SEO Daily News Recap for Thursday, January 23, 2025 SEO Manager ~ Black & White Zebra ~ $90-110k CAD ~ Remote (US, CAN) At Black & White Zebra our publications are the…
SEO/Email Marketing Expert ~ HelloI.ai ~ Remote (US)
Source: Search Engine Roundtable
ABOUT US HelloI.ai is the #1 platform for professional growth, powered by a Personal AI designed to accelerate users’ career success. We’re building a dynamic, engaging platform that helps people thrive at…
Google testing expandable product ads carousal
Source: Search Engine Roundtable
Google is testing expandable ads which could change how users interact with ads and impact advertiser strategies for visibility and engagement.
LinkedIn expands video ad options and enhances automated campaigns
Source: moz (en-US)
LinkedIn expands its ad offerings with new video options and enhanced automated campaigns, streamlining the ad creation process for marketers.
Programming Note: Offline For Sukkot 5785
Source: John Mueller's randoms
This is a programming note that Thursday and Friday are Sukkot and I will be offline the next two days. I will be offline on Thursday and Friday, October 17th and October…
Strategic content planning for SEO
Source: SEO Agency Jobs – SEOjobs.com
Dive into audience research, keyword analysis, and the importance of aligning your content with Google’s E-A-T.
What is edge SEO?
Source: Search Engine Land
Streamline SEO updates by implementing changes at the network’s edge, improving website speed and flexibility.
Stop Making Your Team Own Tasks. Let Them Own Programs Instead. – SparkToro
Source: Search Engine Land
In a given week, I would write product descriptions, digital ad copy, pithy social media posts, a couple blog posts, and the abandoned cart email
SEO Director ~ Rehab Media ~ Remote (US)
Source: Search Engine Land
Description Type: Full-time, fully remote Visa Sponsorship: Not available Reports To: VP of Marketing Direct Reports: SEO Manager, SEO Specialist Key Skills: On-page, off-page, technical SEO, analytics, team management About Rehab Media…
Google unveils AI-powered Google Shopping overhaul
Source: Search Engine Land
The new AI-powered Google Shopping update comes with features like dynamic filters, virtual try-ons and personalized homefeeds and deals.
SEO Manager ~ Level ~ $65-85k ~ Remote (US)
Source: Search Engine Land
About You: You are an experienced SEO professional with a proven track record in developing and executing SEO strategies that drive organic growth. You have a deep understanding of search engine algorithms,…
Breaking data silos: Digital marketer’s checklist for strategic data collaboration
Source: Search Engine Land
Actionable tips for digital marketers from Lotame’s State of Data Collaboration Global Report
SEO Coordinator ~ M/I Homes ~ Remote (US)
Source: In-house SEO jobs – SEOjobs.com
Description M/I Homes has been building new homes of outstanding quality and superior design for more than 40 years. Founded in 1976 by Irving and Melvin Schottenstein and guided by Irving’s drive…
Should your early-stage start-up invest in SEO? 4 questions to address
Source: Search Engine Land
Choosing between SEO and PPC? Assess your startup’s needs with these key questions and make the right choice for driving early growth.
Why no productivity hack will solve your overwhelm
Source: Search Engine Land
How the Internal Family Systems model can help you listen to your inner wisdom and get unstuck
Daily Search Forum Recap: October 15, 2024
Source: In-house SEO jobs – SEOjobs.com
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Ads is testing expandable…
Google Ads Testing Expandable & Collapsible Carousel Ads
Source: In-house SEO jobs – SEOjobs.com
Google is testing a new search ad format that lets you expand and collapse the sponsored search ads. When you expand the ads, it then shows a carousel of search ads. Google…
Bing Search Recipes Also Cheat Publishers
Source: In-house SEO jobs – SEOjobs.com
The other day I wrote about a Google test named Quick view for recipes that gave the searcher no reason, whatsoever, to click over the the publishers site. But then I was…
SEO Daily News Recaps for Sunday, October 13, 2024 – SEO Headlines by Optimixed
Source: Search Engine Land
Here are the headlines for Sunday, October 13, 2024 SEO Best Practices Master Public Speaking – Learn from Tristan de Montebello’s journey to mastering public speaking in just 7 months and enhance…
Google cracks down on ad policy violators with harsh new penalties
Source: Search Engine Land
Upcoming third-party policy update enforces severe penalties for significant violations, including immediate account suspension
SEO Content Marketing Manager ~ NoGood ~ $80-100k ~ Remote (US)
Source: Search Engine Roundtable
Description Ready to join one of the fastest-growing agencies in the growth space? You’ve arrived at the right place! We are: We are a team of growth leads, creatives and data scientists…
How to Retrieve Lost URLs Post-CMS Migration and Boost Your SEO
CMS migrations can often lead to missing URLs, resulting in broken links and lost traffic. This guide offers a method to identify and rectify these issues using specific tools and commands.
