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Links are not a top 3 Google Search ranking factor, says Gary Illyes

Source: Software Snack Bites

By: Shomik Ghosh

01/03/24

Google’s Gary Illyes said people overestimate the importance of links, saying they haven’t been a top 3 ranking factor for some time.

ChatGPT rolls out voice and image prompts

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/03/24

The new functionalities will be rolled out onto ChatGPT’s subscription platform over the next two weeks.

Know the price-matching policies for Best Buy, Target, Walmart, and others

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/03/24

Score a deal by comparing prices at a competing retailer.

All the big tech events coming this fall

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/03/24

Follow our calendar so you don’t miss anything.

YouTube Unveils Suite of AI-Powered Tools For Video Creators

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/03/24

YouTube introduces AI Insights to spark video ideas, Dream Screen for AI-generated backgrounds, and YouTube Create, a new app for creators.

ChatGPT Leaps Forward With New Voice & Image Capabilities

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/03/24

OpenAI rolls out voice and image features for ChatGPT, making conversations more natural and intuitive.

Measuring and optimizing for Google Core Web Vitals: A technical SEO guide

Source: moz (en-US)

01/03/24

Dive into the current set of Core Web Vitals, plus tips and tools to boost your web performance and deliver a good page experience for users.

SEO Manager ~ Thirty Madison ~ $111k-$153k ~ Remote (US)

Source: The SEO MBA

By: Tom Critchlow

01/02/24

Thirty Madison is seeking a dedicated and motivated SEO Marketing Manager to join our multifaceted marketing team. As an SEO Marketing Manager, you will play a critical role in developing and implementing…

Mapping the customer journey for SEO and marketing success

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/02/24

Here’s why mapping the customer journey is vital for SEO success. Explore each step of the journey and optimize your strategy accordingly.

SEO Manager ~ Taskrabbit ~ Remote (US)

Source: [rank theory]

By: Sean Markey

01/02/24

Taskrabbit will never use text or chat applications to conduct interviews. We have a thoughtful and interactive interview process that includes an initial recruiter phone screen and several video-based interviews with our…

Former Googler: Google ‘using clicks in rankings’

Source: Search Engine Land

By: Nicola Agius

01/02/24

Does this mean clicks are a direct ranking factor? No. In fact, BERT and MUM are making user data less important.

5 outdated marketing KPIs to toss and what to reference instead

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/02/24

Are your KPIs holding you back? It’s time to rethink traditional marketing metrics and level up your campaign measurement strategy.

Life with the Vestaboard split-flap display

Source: In-house SEO jobs – SEOjobs.com

By: nick

01/02/24

How To Optimize App Install Campaigns

Source: SEO Agency Jobs – SEOjobs.com

By: nick

01/02/24

With all of these settings out of your control, it may be hard to understand how you can optimize for App campaigns. Here’s how.

Daily Search Forum Recap: September 24, 2023

Source: Lenny's Newsletter

By: Lenny Rachitsky

01/02/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. This is a special Sunday…

Integrating SEO into the Newsroom

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/02/24

This is a special guest edition of SEO for Google News, where Jessie and Shelby from WTF is SEO write about integrating SEO into newsrooms.

Google Not Rolling Back The Last Helpful Content Update

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/02/24

Google’s John Mueller said it is very unlikely that the search company will roll back the last Google update, the September 2023 Google helpful content update. The update is currently rolling out,…

Google: Links No Longer A Top Three Ranking Signal

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/02/24

Google has been downplaying the importance of links in its ranking algorithm for the past couple of years now. But last Thursday, at PubCon, Gary Illyes from the Google Search team said…

Microsoft: Ads Clicks Within Bing Chat Are 1.8X Higher

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/02/24

At the Microsoft AI event on last Thursday, I had a sit down with Kya Sainsbury-Carter, the Corporate Vice President of Microsoft Advertising, who told me that clicks on ads within Bing…

Google Gary Illyes: Comments Sections On Websites Can Be Good

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/02/24

Gary Illyes from the Google Search team said at PubCon that comments sections on websites can be a good thing. This messaging is on target with what Google has said about comments…

Google: Removing Content Doesn’t Make The Other Content Rank Higher

Source: SEO Agency Jobs – SEOjobs.com

By: nick

01/01/24

Google’s John Mueller said on Twitter that removing content doesn’t make the rest of your content rank higher. He said on X,

Google: Keep Important Content Out Of Before Or After CSS Pseudo-Elements

Source: Expert Level SEO Jobs – SEOjobs.com

By: nick

01/01/24

Google posted on Twitter

Google Cloud Swag Mug

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/01/24

Here is a new mug from Google, the Google Cloud team, that I have been seeing on social media recently. Seems like a bunch of folks got this new Google Cloud mug…

French Canadian SEO Specialist (freelance) ~ WeLocalize ~ Remote (CAN)

Source: Google Search Central Blog

12/31/23

As a trusted global transformation partner, Welocalize accelerates the global business journey by enabling brands and companies to reach, engage, and grow international audiences. Welocalize delivers multilingual content transformation services in translation,…

Steal My Free Google Looker Studio SEO Template – SEOSLY

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/30/23

Unlock the secrets to SEO domination with my free Google Looker Studio template for SEOs.

Microsoft, Snap Partner To Serve Snapchat My AI Sponsored Links

Source: In-house SEO jobs – SEOjobs.com

By: nick

12/29/23

Microsoft Advertising’s latest partnership brings sponsored links to Snapchat’s My AI conversations. Learn more about the Chat Ads API.

Microsoft Will Roll Out Copilot AI Companion This Fall

Source: SEO Agency Jobs – SEOjobs.com

By: nick

12/29/23

Find out when Microsoft’s AI assistant, Copilot, will roll out to your favorite services and what they will bring to your everyday workflow.

DALL·E 3 Coming To ChatGPT, Bing, And Microsoft Designer

Source: Search Engine Land

By: Danny Goodwin

12/29/23

DALL·E 3 is coming to ChatGPT, Bing, and Microsoft Designer. Learn more about its features and how to opt out of future AI training data.

Daily Search Forum Recap: September 22, 2023

Source: Search Engine Land

By: Danny Goodwin

12/29/23

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said the helpful content…

Google accused of downplaying ad price manipulation

Source: Lenny's Newsletter

By: Lenny Rachitsky

12/29/23

Some advertisers believe Google quietly inflates ad prices by 100% – a stark contrast to the 5% suggested by the search engine.

Google denies manipulating ad auctions in resurfaced SMX Advanced clip

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

Google’s Jerry Dischler backtracked at the antitrust trial, claiming ad prices are quietly tweaked “frequently”.

Bing adds controls for webmasters to disallow their content in Bing Chat

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

This utilizes NOCACHE and NOARCHIVE tag and more features may come in the future.

Microsoft Gives Websites More Control Over Content In Bing Chat

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

Microsoft gives publishers more control over Bing Chat with new meta tag options while ensuring content still appears in regular searches.

🧠 Community Wisdom: Mentoring program applications now open + Managing tension with engineering team, becoming a more technical PM, dealing with an ineffective manager, and much more

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

Community Wisdom 153

How to increase LTV with PPC

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

Explore the importance of tracking customer lifetime value and how PPC marketers can use it to elevate their accounts.

What is the best generative AI tool for writing PR content?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

We compared human-written content with AI-generated posts from ChatGPT, Bard, and Claude 2. Here’s what we found.

Director, Organic Growth & SEO ~ Resident ~ $110k-$179k ~ Remote (US/UK)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/29/23

CRAFT MEETS COMFORT. At Resident, we believe your living space shouldn’t just look good, it should feel good. That’s why we’ve created a house of brands that focuses on quality materials, timeless style,…

SEO Specialist ~ GE Healthcare ~ $66k-99K ~ Remote (US)

Source: moz (en-US)

12/29/23

Join our mission to create a world where healthcare has no limits. We’re not just evolving today’s technologies, we’re pushing the boundaries of what care means. Together, we’re building a community of…

Search News Buzz Video Recap: Google Helpful Content Update Hits, New Bard Features, Bing Webmaster Tools Updates & Quality In Search

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/28/23

Google’s helpful content update is still rolling out, and the SEO chatter is super heated this week, with tons of sites reporting huge drops. But the Google tracking tools are not showing…

How to optimize your ecommerce ad spend and budget for the best ROI

Source: Expert Level SEO Jobs – SEOjobs.com

By: nick

12/28/23

Ready to optimize your ecommerce ad spend? Learn tips for smarter budget allocation and creative approaches that resonate with your audience.

Bing Webmaster Tools Performance Report Update Gets New Data But Bing Chat Data Hidden

Source: Search Engine Land

By: Nicola Agius

12/28/23

I am excited but also feel let down that the new Bing Webmaster Tools Performance report gained all these new sources of data, including Bing Chat, but the only one you cannot…

Bing Webmaster Tools To Remove Disavow Links Tool

Source: SEO - Practical Ecommerce

By: Ann Smarty

12/28/23

Fabrice Canel from Bing also announced that the disavow link tool will soon be removed from Bing Webmaster Tools. Bing said their algorithms and artificial intelligence capabilities are now so good th

TikTok testing displaying links to Google search results

Source: SEO Agency Jobs – SEOjobs.com

By: nick

12/28/23

TikTok is showing links to conduct a search at Google Search.

Bing Chat Personalized Answers – aka Memory

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/28/23

Bing Chat announced yesterday at the AI event a new Bing Chat feature that uses

Bing Webmaster Tools Sitemap Index Coverage Is Fully Live

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/28/23

Bing Webmaster Tools began testing its new Sitemap Index Coverage report in June after it was announced a few months prior. As of a few weeks ago, it went fully live, but…

When a Black Friday Promo Can Go Wrong and Ruin SEO – MarketingSyrup

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/28/23

When I woke up today, I had no idea that I’d be writing this post. But I found this thing and I couldn’t help sharing it. So here we are. …

Google Irvine Office’s Eat/Play Area

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/28/23

Here is a photo from one of Google’s offices, the one in Irvine, California, of its play and eat area. It looks cool, relaxing and fun.I found this on Instagram and the…

Technical SEO Executive ~ Adult Creative ~ £25k ~ in-office (Cheshire GB)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/28/23

As a Technical SEO Executive at Adult Creative, you will play a crucial role in enhancing our clients website’s visibility and overall search engine performance. You will collaborate with our marketing and…

Dear BrightonSEO, You’ve Come a Long Way, Baby

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/28/23

It’s an iconic conference.

7 SEO Conferences to Attend in 2023

Source: moz (en-US)

12/28/23

Network and learn.

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