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Website redesign SEO checklist: Retaining and improving SEO

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/18/23

Redesigning a website often harms SEO. Learn how to factor organic traffic into your redesign to retain and improve SEO.

SEO Campaign Manager ~ Linkgraph ~ $65k-$80k ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/18/23

Hi! We’re LinkGraph, an SEO software company (and full-service digital agency) focused on engineering products and services that help websites improve their performance on Google. We are a rapidly growing organization with…

How to find ideal niche keywords

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/18/23

Boost your SEO! Uncover how to find ideal niche keywords, decode search intent, and implement them in your strategy for increased visibility.

SEO Newsletter #94: September SEO News – SEOSLY

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/18/23

I’m on the path to recovery and excited to return to my regular activities this week. Topping my list is curating this SEO newsletter and diving into the

Should you block GPTbot?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/18/23

84% of sites are likely to block ChatGPT. 790 of the top 1,000 sites have a business model that’s not incentivized to give generative AI their data. 🗺️Context: An analysis of the…

State Of SEO: Agency & In-House Pros Navigate Industry Disruptions

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/18/23

Dive into our State Of SEO 2024 reports. Gain essential insights for your 2024 strategy, whether you work in-house or at an agency.

Vlog #241: David Iwanow On Big Companies With Google Algorithm Updates & SEO Agencies Tactics

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/18/23

In part one, we got to learn about David Iwanow and why it is important to reinvent yourself in this space, over and over again. In part two, we talked about Google…

How to use Quora for SEO and research

Source: Search Engine Land

By: Tealium

12/18/23

Learn how to think outside traditional search volumes and keyword metrics and explore unlimited discussions on a particular topic on Quora.

Report: Google Search Things To Know Rarely Showing Now?

Source: moz (en-US)

By: Chima Mmeje

12/18/23

It seems like the Google Search feature for

Google AdSense Gains Real Time Verification & Meta Tag Verification

Source: Data & Studies - SEO Blog by Ahrefs

By: Joshua Hardwick

12/17/23

Google AdSense has improved its site verification methods with a real-time site check, meta tag verification method, and Ads.txt improvements. Google said they have

Google Tests Blue Highlighting Text Within Search Result Snippets

Source: SEO Agency Jobs – SEOjobs.com

By: nick

12/17/23

Google seems to be testing highlighting portions of text in the search result snippets. This seems different from the highlighting of featured snippets, people also ask, things to know or sections of

Bing Tests Lock Icon In Search Results For Secure Websites

Source: In-house SEO jobs – SEOjobs.com

By: nick

12/17/23

Bing is testing showing a lock icon in the Bing Search results for snippets from secure websites. Previously, Bing tested secure site labels and HTTPS labels in those positions but now Bing…

Google Search Tests European Union Energy Labels On Products

Source: Lenny's Newsletter

By: Lenny Rachitsky

12/17/23

Google is testing displaying the European Union energy labels or icons on some product search results. The energy efficiency of the appliance is rated in terms of a set of energy efficiency…

Renegade Dalek Working At Google

Source: Search Engine Land

By: Barry Schwartz

12/16/23

Here is a photo taken by Danny Sullivan, Google’s Search Liaison, at the Google UK office. You can see a Renegade Dalek working at the Google office there.Danny posted this on Instagram…

Backward Deadlines, One Chart Strategy

Source: SEOSLY

By: Olga Zarr

12/15/23

Edition #23 – Monday 3-2-1

6 Ways To Optimize Your PPC Performance

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

PPC optimizations are critical to improve your paid search advertising campaigns’ performance. First, what exactly is PPC optimization?

How to become a category pirate | Christopher Lochhead (author of Play Bigger, Niche Down, Category Pirates, more)

Source: Search Engine Land

By: Nicola Agius

12/15/23

Listen now (109 mins) | Brought to you by Mixpanel—Event analytics that everyone can trust, use, and afford | Vanta—Automate compliance. Simplify security | Round—The private network built by tech leaders for…

Google September 2023 Helpful Content Update – Changes To The Algorithm

Source: Search Engine Land

By: Nicola Agius

12/15/23

Google announced the September 2023 Helpful Content Update which contains two important changes to how sites are ranked

SEO Account Manager ~ Taktical Digital ~ Remote (US)

Source: Search Engine Land

By: Mariya Delano

12/15/23

Taktical Digital is an award winning, rapidly expanding, remote-first Branding and Performance Marketing Agency. We’re looking for an SEO Account Manager to be a part of our amazing team and help our…

SEO Manager ~ Single Grain ~ $80k-$90k ~ Remote (US)

Source: Search Engine Land

By: Helen Pollitt

12/15/23

Single Grain is an award-winning digital marketing agency that has been dedicated to driving persistent growth for remarkable companies like Amazon, Uber, and Salesforce since 2009. We do this by providing industry-leading…

Daily Search Forum Recap: September 15, 2023

Source: In-house SEO jobs – SEOjobs.com

By: nick

12/15/23

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google released an updated helpful…

Google launches new AI tool to improve YouTube ad optimization

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

Creative Guidance leverages AI to suggest actionable steps for enhancing video ad performance and flag missing critical information.

Microsoft calls deceased NBA player ‘useless’ in AI-written obituary

Source: Search Engine Land

By: Mauricio Perdomo

12/15/23

The MSN article that was supposed to pay tribute to the late NBA star Brandon Hunter was offensive and incomprehensible.

🧠 Community Wisdom: Tracking accomplishments, addressing engineering delays, finding a high-compensation role, dealing with a complainer, and much more

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

Community Wisdom 152

What changed with Google’s September 14, 2023 helpful content system update? – Marie Haynes

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

Content on subdomains can impact your whole domain. Freshness may become even more important?

Reasons to be cautious using AI content

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

When and where can you use AI-written content? It depends. One thing is certain you should be cautious. Ashwin Balakrishnan joins the SEO Rant to discuss the downside of over-relying on AI…

SEO, generative AI and LLMs: Managing client expectations

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

Managing client expectations requires a calculated approach, especially when the ultimate goal is scaling SEO using generative AI.

What’s new with the Google helpful content update

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

Now that Google has released the September 2023 helpful content update, let’s dig in to see what is new.

A guide to multichannel marketing for one-person marketing teams

Source: Lenny's Newsletter

By: Lenny Rachitsky

12/15/23

Being a one-person marketing team can be an exciting, if stressful opportunity. Learn how to make your role feel much more manageable.

Why Is Content Marketing Important? 7 Reasons to Start Content Marketing

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/23

It’s the ideal marketing channel.

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