SEO Daily News Recap for Tuesday, February 18, 2025

SEO Expert ~ Tawk.to ~ PHP 30k/mo. ~ Remote (WW)
Company Description We’re an international group of performance marketing specialists living all over the globe. We know growth marketing inside and out, and we’ll lean on that expertise to help your business reach its true revenue potential. And we are looking for SEO EXPERT to join our Team! Qualifications Must be able to use excel […]

SEO Manager ~ Solace Health ~ Remote (US)
Solace is a healthcare advocacy marketplace that connects patients and families to experts who help them understand and take charge of their personal health. 🎨 About the Role As the SEO Manager at Solace, you are responsible for owning Solace’s SEO efforts by doing whatever Solace needs in order to win. You will be expected […]

SEO Content Specialist ~ Hard Rock Digital ~ Remote (US)
What are we building? Hard Rock Digital is a team focused on becoming the best online sportsbook, casino, and social gaming company in the world. We’re building a team that resonates passion for learning, operating, and building new products and technologies for millions of consumers. We care about each customer interaction, experience, behavior, and insight […]

How much product managers make in the U.S., Europe, and Canada
Comprehensive salary, equity, and total comp benchmarks for product managers

SEO Specialist (PT, Contract) ~ Evolving Web ~ Remote (CAN/US)
Description If search engine optimization, keyword research, and SEO best practices are your areas of expertise, we’d love to have you as our go-to expert. We’re seeking a Freelance SEO Specialist to be available on a part-time or as-needed basis, helping us and our clients enhance our digital presence through both content optimization and technical […]

Drive better rankings and engagement with a smarter SEO framework
Don’t let outdated SEO strategies hold you back. Search marketers now have a better framework for driving organic traffic.

How to Find Profitable Keywords For Your Niche
No Description Available

Google Ads tests ‘Advanced Plans’ feature for budget optimization
Google’s ‘Advanced Plans’ feature in its Reach Planner tool that automatically suggests optimal ad type combinations and budget allocations.

Google Display & Video 360 API gets major update
Google launched the beta version of DV360 API v4 alongside new v3 features, including mandatory optimization objectives.

Google Ads Advanced Plans Section
Google Ads has this section (not sure if it is new) named Advanced Plans. This feature allows you to select a "mix of ad types based on goals" and Google will create conversion creation and capture plans for you.

How to find your next PPC agency: 12 top tips
Most PPC agencies talk a good game – but can they prove it? Discover the critical questions to ask before signing a contract.

Daily Search Forum Recap: February 18, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google says there is no shortcut to persistent faster crawling. Google Search is testing a new background section and a new pagination bar style. Google Ads has Advanced plans section. Bing is testing related searches on knowledge panels.
Search Engine Roundtable Stories:
Google: There Is No Persistent Shortcut To Faster Crawling
Google'…

SEO Daily News Recaps for Monday, February 17, 2025 – SEO Headlines & Articles
SEO Daily News Recap for Monday, February 17, 2025 Jeff Dean On Combining Google Search With LLM In-Context Learning Dwarkesh Patel interviewed Jeff Dean and Noam Shazeer of Google and one topic he asked about what would it be like to merge or combine Google Search with in-context learning. It resulted in a fascinating answer

Bing Testing Related Searches On Knowledge Panels
Microsoft is testing adding a new box to the knowledge panels within Bing that show related searches. This is obviously to encourage searches to do more queries, to generate more ads and more revenue. Or maybe to help searchers find a more diverse set of topics to search for.

Google Search Background Section
Google Search is testing a new section in the search results titled or named "Background." This includes articles from news publishers, with I guess, more background information than you would find from others.

How to Pronounce Ahrefs (The Official Way)
It’s easy: it’s pronounced "Ahrefs" (but never "Ahrefs").

Google Says There Is No Persistent Shortcut To Faster Crawling
Google’s John Mueller said that there is no persistent shortcut to faster crawling. Yes, you can expedite crawling for specific situations and times, but there is no way to just tell Google you want them to crawl you faster, all the time.

Disallow, Canonicalize, Noindex, or Remove? How to properly block content that’s violating Google’s site reputation abuse policy [Case Studies]
Glenn Gabe covers how to properly block content that’s violating Google’s site reputation abuse spam policy. Glenn covers four methods being used by site owners, but only two are correct.

Why you need humans, not just AI, to run great SEO campaigns
AI can generate content and suggest keywords – but it can’t think like a strategist. Here’s why real SEO still needs real people.

Google Search Testing New Pagination Bar
Google is testing removing the numbers from the pagination menu at the footer of the Google Search results page. The normal pagination bar shows the page number you are on, the test just shows a next button.

Drive better rankings and engagement with a smarter SEO framework
Don’t let outdated SEO strategies hold you back. Search marketers now have a better framework for driving organic traffic.

Google Ads tests ‘Advanced Plans’ feature for budget optimization
Google’s ‘Advanced Plans’ feature in its Reach Planner tool that automatically suggests optimal ad type combinations and budget allocations.

How to Pronounce Ahrefs (The Official Way)
It’s easy: it’s pronounced "Ahrefs" (but never "Ahrefs").

Daily Search Forum Recap: February 18, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google says there is no shortcut to persistent faster crawling. Google Search is testing a new background section and a new pagination bar style. Google Ads has Advanced plans section. Bing is testing related searches on knowledge panels.
Search Engine Roundtable Stories:
Google: There Is No Persistent Shortcut To Faster Crawling
Google'…

Why you need humans, not just AI, to run great SEO campaigns
AI can generate content and suggest keywords – but it can’t think like a strategist. Here’s why real SEO still needs real people.

Google Display & Video 360 API gets major update
Google launched the beta version of DV360 API v4 alongside new v3 features, including mandatory optimization objectives.

SEO Expert ~ Tawk.to ~ PHP 30k/mo. ~ Remote (WW)
Company Description We’re an international group of performance marketing specialists living all over the globe. We know growth marketing inside and out, and we’ll lean on that expertise to help your business reach its true revenue potential. And we are looking for SEO EXPERT to join our Team! Qualifications Must be able to use excel […]

SEO Manager ~ Solace Health ~ Remote (US)
Solace is a healthcare advocacy marketplace that connects patients and families to experts who help them understand and take charge of their personal health. 🎨 About the Role As the SEO Manager at Solace, you are responsible for owning Solace’s SEO efforts by doing whatever Solace needs in order to win. You will be expected […]

SEO Content Specialist ~ Hard Rock Digital ~ Remote (US)
What are we building? Hard Rock Digital is a team focused on becoming the best online sportsbook, casino, and social gaming company in the world. We’re building a team that resonates passion for learning, operating, and building new products and technologies for millions of consumers. We care about each customer interaction, experience, behavior, and insight […]

SEO Daily News Recaps for Monday, February 17, 2025 – SEO Headlines & Articles
SEO Daily News Recap for Monday, February 17, 2025 Jeff Dean On Combining Google Search With LLM In-Context Learning Dwarkesh Patel interviewed Jeff Dean and Noam Shazeer of Google and one topic he asked about what would it be like to merge or combine Google Search with in-context learning. It resulted in a fascinating answer

How much product managers make in the U.S., Europe, and Canada
Comprehensive salary, equity, and total comp benchmarks for product managers

Google Search Testing New Pagination Bar
Google is testing removing the numbers from the pagination menu at the footer of the Google Search results page. The normal pagination bar shows the page number you are on, the test just shows a next button.

Bing Testing Related Searches On Knowledge Panels
Microsoft is testing adding a new box to the knowledge panels within Bing that show related searches. This is obviously to encourage searches to do more queries, to generate more ads and more revenue. Or maybe to help searchers find a more diverse set of topics to search for.

Google Ads Advanced Plans Section
Google Ads has this section (not sure if it is new) named Advanced Plans. This feature allows you to select a "mix of ad types based on goals" and Google will create conversion creation and capture plans for you.

Google Search Background Section
Google Search is testing a new section in the search results titled or named "Background." This includes articles from news publishers, with I guess, more background information than you would find from others.

Google Says There Is No Persistent Shortcut To Faster Crawling
Google’s John Mueller said that there is no persistent shortcut to faster crawling. Yes, you can expedite crawling for specific situations and times, but there is no way to just tell Google you want them to crawl you faster, all the time.

SEO Specialist (PT, Contract) ~ Evolving Web ~ Remote (CAN/US)
Description If search engine optimization, keyword research, and SEO best practices are your areas of expertise, we’d love to have you as our go-to expert. We’re seeking a Freelance SEO Specialist to be available on a part-time or as-needed basis, helping us and our clients enhance our digital presence through both content optimization and technical […]

How to find your next PPC agency: 12 top tips
Most PPC agencies talk a good game – but can they prove it? Discover the critical questions to ask before signing a contract.

Disallow, Canonicalize, Noindex, or Remove? How to properly block content that’s violating Google’s site reputation abuse policy [Case Studies]
Glenn Gabe covers how to properly block content that’s violating Google’s site reputation abuse spam policy. Glenn covers four methods being used by site owners, but only two are correct.