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U.S Search Ad Revenue Grew 15.9% With $102.9 Billion In 2024

Article Website:
Search Engine Roundtable
Article Author:
barry@rustybrick.com (Barry Schwartz)
Article URL:
https://www.seroundtable.com/iab-pwc-ad-report-39267.html

The IAB and PwC released their annual Internet Advertising Revenue Report, which showed search ad grew 15.9% with $102 billion in ad dollars in 2024. Search ads made up the largest pie of internet ad spending at 39.8%.