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Microsoft’s Audience Network expansion: Higher CPCs, lower CTRs, no added value

Source: Affiliate Marketing - SEO Blog by Ahrefs

By: Si Quan Ong

03/13/24

With Microsoft Ads’ multi-channel approach, this software company saw 26% of its budget spent on a 0.14% CTR and no added conversions.

SEO + Content Manager ~ Northpeak ~ Remote (US)

Source: Mid Level SEO Jobs – SEOjobs.com

By: nick

03/13/24

Are you a content creator with a knack for SEO? Do you have a proven track record of growing organic traffic? Are you deeply analytical and process-driven by nature? If that sounds…

Search News Buzz Video Recap: Google Reviews Update, SGE Expansion, Ranking Pillars, Shopping Updates, Bing Reliability Scores & More

Source: Search Engine Land

By: Frederick Vallaeys

03/13/24

For the original iTunes version, click here.Google released the November 2023 reviews update on Wednesday afternoon, while the November 2023 core update rages on with a ton of heated volatility. I

Why ecommerce brands must showcase authentic E-E-A-T

Source: Content Marketing - SEO Blog by Ahrefs

By: Si Quan Ong

03/13/24

Here’s why ecommerce brands need visible experts and how they can start building strong E-E-A-T signals, both on-site and off-site.

Google Search Posts From (X, Instagram, YouTube & More)

Source: SparkToro

By: Rand Fishkin

03/13/24

Google seems to be testing a

Google Search Does Not Use Sistrix’s A Virus Scanner

Source: Search Engine Land

By: Ash Nallawalla

03/13/24

John Mueller, a Google Search developer advocate, said on X that Google Search does not use Sistrix’s a virus scanner. Googlebot does not scan documents for viruses as it crawls the web.John…

Google Shopping Adds Amazon Prime & Nike Membership Promo

Source: SEO Agency Jobs – SEOjobs.com

By: nick

03/13/24

Google seems to be testing showing a promotion for Amazon Prime membership directly in the Google Shopping search results interface. It is this line that has a small Amazon logo and says

Bing Search Testing Shopping Filters Within Product Overlays

Source: Search Engine Land

By: Becky Simms

03/13/24

I do suspect it is used for evaluations for sure. I suspect in some ways it is used in RankBrain, just not as many people think it is. I also suspect everything…

Google Search Result Thumbs Up/Down Poll: Was This Result Helpful

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/13/24

Google is trying out another design for surveying or polling some of its searchers if they find the search results helpful or not. This one shows directly under a snippet and says

Robby The Robot The GooglePlex

Source: Kyle Poyar’s Growth Unhinged

By: Kyle Poyar

03/13/24

It looks like Robby the Robot is still at the GooglePlex, the Google headquarters in Mountain View, California. It was there ten years ago and now it seems to be protected by…

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