Google has sunset the robots.txt tester.
Google Search tests Notes on search results
Source: Search Engine Roundtable
The notes feature is a labs experiment that you can turn on or off.
Google launches new personal search experience with follow button and personalized ranking
Source: In-house SEO jobs – SEOjobs.com
Plus, perspectives is coming to desktop, content creators get more visibility and more.
Google Search ranking improvement aims to surface hidden gems
Source: Search Engine Land
Google will surface personal insights and experiences from social media blog posts and forums. This is not an updated helpful content update.
7 tips to create PPC text ads that are trustworthy and clickworthy
Source: Lenny's Newsletter
Your text ads should build trust, not set off alarm bells. Use these trust signals to make your PPC ads drive confidence and clicks.
How to spot potential in SEO candidates
Source: Search Engine Land
New SEO hires don’t need to master every tool and skill out of the gate. Learn to spot transferable abilities that show capacity for growth.
Google Sues Over Fraudulent & Weaponized DMCA Takedown Requests
Source: Search Engine Roundtable
Google has filed a lawsuit against two men who allegedly used Google’s DMCA process
Bing Image Search Hard To See Ad Labels
Source: Search Engine Roundtable
We covered a number of the tests Microsoft Bing Search has been trying around its ad labels, mostly around it making the ad label harder and harder to tell if it is…
Google Safety Crawler Google Help Documentation
Source: Search Engine Roundtable
Google has updated its help documentation specific to Google Crawlers and added the Google Safety crawler to the list of special case crawlers. This crawler is not new but Google decided to…
Google Tests Northeast Arrow By Sitelinks
Source: Search Engine Roundtable
Google is testing placing a northeast arrow ↗ symbol by the sitelinks in the Google Search results. We have seen arrows before with sitelinks but not the northeast error symbol.This was spotted…
