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Google unveils major Search Partner Network update as it removes opt-out option

Source: Lenny's Newsletter

By: Kyle Poyar

07/02/24

Google is offering advertisers increased insights and control over ad placement within the SPN, In light of a critical Adalytics report.

Daily Search Forum Recap: February 27, 2024

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/02/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s local pack dropped the…

Reminder – Google is enforcing stricter rules for consumer finance ad targeting

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/02/24

Take action now to ensure your personalized ads don’t violate Google’s updated policy, or else risk facing a potential account suspension.

3 reasons not to block GPTBot from crawling your site

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/02/24

There’s much more to gain than lose by embracing GPTBot. Explore three primary benefits of adopting OpenAI’s bot technology.

7 reasons why your AI content sucks (and how to fix it)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/02/24

Lazy AI articles full of plagiarized text and generic writing can’t compete with insightful, specific articles by real experts. Here’s why.

Freelance Content Strategy Specialist ~ O8 ~ $60-90/hr ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/02/24

Hourly Rate: $60 – $100/hr Availability: 10-20 hours We are a dynamic digital agency based in Minneapolis, MN, known for our innovative approach to digital marketing and commitment to delivering exceptional results….

10 Completely Free SEO Training Courses

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/02/24

Put your money away

How to learn the most about a candidate from a single interview question

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/02/24

High-signal-to-noise interview questions inspired by my 150+ podcast guests

37 key questions to ask when evaluating digital marketing agencies

Source: SparkToro

By: Rand Fishkin

07/02/24

Essential questions to evaluate digital agencies on auditing, performance, team structure and capabilities during selection.

Google removes option to see more local results in the search results

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/02/24

It is unclear if this was intentionally removed or if this is a bug that Google will fix soon.

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