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Who Sends Traffic on the Web and How Much? New Research from Datos & SparkToro – SparkToro

Source: Entry Level SEO Jobs – SEOjobs.com

By: Nick LeRoy

07/16/24

In the era of zero-click platforms, native content, and walled gardens, does anyone still send meaningful traffic to the open web? Is Google responsible

AI-powered content management: How to make your workflows more efficient

Source: Mid Level SEO Jobs – SEOjobs.com

By: Nick LeRoy

07/16/24

Learn how AI transforms content management by streamlining workflows, personalizing content and optimizing performance.

Entity-based competitor analysis: An SEO’s guide

Source: Mid Level SEO Jobs – SEOjobs.com

By: Nick LeRoy

07/16/24

Here’s how a competitor entity analysis can help you pinpoint content opportunities and build topical authority to stay ahead of competitors.

Bing Webmaster Tools May Give Us 24 Months Of Data

Source: Search Engine Land

By: Adam Tanguay

07/16/24

Currently, Bing Webmaster Tools will give you up to six months of data, but Microsoft may extend that up to 24 months. Fabrice Canel from Microsoft said on X, “We will consider…

Google Local Service Ads Shows Competitors In Your Google Business Profile

Source: Search Engine Land

By: Laura Giunta Tobin

07/16/24

Imagine you pay for an advertisement, someone then clicks on that ad and is then able to see local competitors. Is that ad worth buying? Well, Google Local Service Ads that bring…

Google Says Sites That Use AI For Some Articles But Don’t Specify Which Is Lowest Quality Pages

Source: Search Engine Land

By: Comarch

07/16/24

The updated Google Search Quality Raters guidelines last week and added an example of that it considers the “lowest quality pages.” In section 4.7 it states the only mention of using AI…

Google Says Doubling Down On AI Content Now May Be A Bad Idea

Source: Lenny's Newsletter

By: Lenny Rachitsky

07/16/24

There is a thread on Reddit asking site owners how they are dealing with the new various Google updates and the associated traffic drops. One Redditor responded that he would go from…

Google Core Web Vitals Replaces FID With INP (Interaction to Next Paint) Tomorrow

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/16/24

This is just a friendly reminder that Google will replace First Input Delay (FID) with Interaction to Next Paint (INP) as a Core Web Vital metric tomorrow, Tuesday, March 12, 2024. This…

How to Make AI Your Writing Sidekick for Content Marketing

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/16/24

Tasmin shares her tips on how to make AI your content marketing sidekick. Optimize every step of the process, from generating ideas to crafting headlines and simplifying your writing.

Google Interaction to Next Paint coming to Core Web Vitals this Tuesday

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/16/24

Don’t confuse this with the Google Core Update – they are two very different things.

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