In the era of zero-click platforms, native content, and walled gardens, does anyone still send meaningful traffic to the open web? Is Google responsible
AI-powered content management: How to make your workflows more efficient
Source: Mid Level SEO Jobs – SEOjobs.com
Learn how AI transforms content management by streamlining workflows, personalizing content and optimizing performance.
Entity-based competitor analysis: An SEO’s guide
Source: Mid Level SEO Jobs – SEOjobs.com
Here’s how a competitor entity analysis can help you pinpoint content opportunities and build topical authority to stay ahead of competitors.
Bing Webmaster Tools May Give Us 24 Months Of Data
Source: Search Engine Land
Currently, Bing Webmaster Tools will give you up to six months of data, but Microsoft may extend that up to 24 months. Fabrice Canel from Microsoft said on X, “We will consider…
Google Local Service Ads Shows Competitors In Your Google Business Profile
Source: Search Engine Land
Imagine you pay for an advertisement, someone then clicks on that ad and is then able to see local competitors. Is that ad worth buying? Well, Google Local Service Ads that bring…
Google Says Sites That Use AI For Some Articles But Don’t Specify Which Is Lowest Quality Pages
Source: Search Engine Land
The updated Google Search Quality Raters guidelines last week and added an example of that it considers the “lowest quality pages.” In section 4.7 it states the only mention of using AI…
Google Says Doubling Down On AI Content Now May Be A Bad Idea
Source: Lenny's Newsletter
There is a thread on Reddit asking site owners how they are dealing with the new various Google updates and the associated traffic drops. One Redditor responded that he would go from…
Google Core Web Vitals Replaces FID With INP (Interaction to Next Paint) Tomorrow
Source: Search Engine Roundtable
This is just a friendly reminder that Google will replace First Input Delay (FID) with Interaction to Next Paint (INP) as a Core Web Vital metric tomorrow, Tuesday, March 12, 2024. This…
How to Make AI Your Writing Sidekick for Content Marketing
Source: Search Engine Roundtable
Tasmin shares her tips on how to make AI your content marketing sidekick. Optimize every step of the process, from generating ideas to crafting headlines and simplifying your writing.
Google Interaction to Next Paint coming to Core Web Vitals this Tuesday
Source: Search Engine Roundtable
Don’t confuse this with the Google Core Update – they are two very different things.