Maximize your Meta advertising ROI by adopting AI tools like Advantage+ audiences, creative enhancements and placement optimization.
Video: Google Spam Update Done, Patience With Core Update, Helpful Content Recoveries, Yahoo Search Coming & New Head Of Google Search
Source: Search Engine Land
This week we covered that the Google March 2024 spam update is done rolling out. Google says to wait for the March 2024 core update to be done before making changes. Google…
Microsoft Paying For Ads On Google Search To Drive More Searches On Bing
Microsoft is buying Google Ads to promote its search engine, Bing, on Google Search. I think this has been going on a long time, but you can trigger Bing Ads on Google…
Google Analytics Updates Conversion Metrics To Better Match Google Ads
Google announced changes to Google Analytics to help the conversion metrics match across Google Ads and Google Analytics. Google will rename legacy conversion to key events, and there are new cross-channel conversion…
No Site Impacted By The September Helpful Content Update Recovered Yet
Source: In-house SEO jobs – SEOjobs.com
As you know, the September 2023 helpful content update was brutal to many small site owners, bloggers, SEOs and others. Some of these folks were desperately waiting for a recovery and were…
Bing Search Ask Copilot In People Also Ask Section
Source: In-house SEO jobs – SEOjobs.com
Microsoft has been pushing Copilot within Bing Search a heck of a lot. Now Microsoft is showing a chat icon that says “Ask Copilot” in the People also ask section of the…
Bing Search Refine Your Search On Bing Chat / Copilot
Source: Search Engine Land
Bing Search has a new refine your search box that sends searchers from Bing Search to Microsoft Copilot (formerly Bing Chat). You can check off the topics below and then click on…
How Inclusivity Drives Link Diversity — Whiteboard Friday
Source: Search Engine Land
Inclusivity makes business sense. Discover how targeting diverse audiences can enhance your backlink profile, boost trust with Google, and ultimately drive revenue.
Turbulence ahead: The wrath of the March 2024 core update is not linear
Source: Search Engine Roundtable
Examining the fluctuations and ranking changes we’re seeing so far since Google started rolling out the March 2024 core update.
Google Analytics 4 addresses Google Ads report discrepancies with conversion update
Source: Search Engine Roundtable
To ensure greater consistency with Google Ads, GA4 is replacing conversions with ‘key events’ for behavioral analytics in its reports.
Freelance SEO Opportunity Analyst ~ Semrush ~ $25-50 /hr ~Remote (WW)
Source: Search Engine Roundtable
We are looking for a skilled freelance SEO Opportunity Analyst to analyze the potential value of domains/websites we might want to acquire. We would be happy to work with the right person…
The Role of SEO in Mergers and Acquisitions
Source: Search Engine Roundtable
SEOs have a lot to offer companies during the merger and acquisition (M&A) process. Here’s how they can help.
Daily Search Forum Recap: March 21, 2024
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s March 2024 spam update…
Microsoft unveils key Performance Max updates and Smart Shopping sunset timeline
Source: Search Engine Roundtable
The tech giant plans to offer advertisers the same features currently accessible within Google’s PMax, such as conversion value rules.
Keyword Clustering in Seconds: Save Time With Keywords Explorer Tool
Source: Search Engine Roundtable
Keyword clustering tools group keywords with the same or similar intent and tell you which keywords to target on the same page.
Evolving Google Analytics for more insightful measurement
Source: moz (en-US)
New tools in Google Ads and Analytics allow you to simplify your measurement and are more seamless to adopt.
Link Building Specialist (Outreach Manager) ~ ONSAAS ~ Remote (US)
Source: The SEOFOMO Hub
ONSAAS is looking for a Link Building Specialist (Outreach Manager) with SEO experience. In this position, your main goal will be to build high-quality backlinks to our clients – leading SaaS websites….
