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Google Updates Google StoreBot User Agent

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/09/24

Google has updated the Google StoreBot user agent to use a placeholder version of Chrome. So instead of it using a specific Chrome version, it now can use a dynamic version of…

AI Content Creation – The Dos And Don’ts – SEOSLY

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/09/24

An in-depth and highly sarcastic guide to AI content creation for SEO purposes.

Time Management for Knowledge Workers – Matt Martin (CEO, Clockwise)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/09/24

Watch now | All of us as knowledge workers are interested in improving our time management. This episode is packed with tips from a founder who breathes this with the product everyday….

GenAI-Powered Search: Re-think Your Marketing Strategies

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/09/24

If searchers continue chatting with GenAI answer engines, it will be more critical than ever for marketers to track and monitor search results.

Google is updating Local Services Ads verification process

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/09/24

The change is gradually rolling out in the U.S., beginning with smaller states and extending to larger states throughout the year.

Google must face some advertisers’ antitrust claims, says U.S. judge

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/09/24

U.S. District Judge Kevin Castel ruled that Google must face a proposed class action lawsuit but dismissed some antitrust claims.

Threads enables post-scheduling in live API pilot, plans to add analytics capabilities

Source: The SEOFOMO Hub

07/09/24

The app is partnering with select third-party platforms on the first stage of live testing for its API, with more features on the way.

Daily Search Forum Recap: March 4, 2024

Source: moz (en-US)

07/09/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Business Profile websites are…

Google Ads launches new tool that automatically generates performance reports

Source: Search Engine Land

By: Anu Adegbola

07/08/24

You can now easily customize your reports with the free “Solutions” tool available in the Tools section of Google Ads.

A/B testing and SEO: How to navigate pitfalls and maximize results

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/08/24

Discover how to maximize the ROI of both A/B testing and SEO. Navigate common pitfalls at the intersection of testing and SEO.

Microsoft Advertising launches Performance Max campaigns globally

Source: Search Engine Land

By: Anu Adegbola

07/08/24

Microsoft will soon introduce brand exclusions, search insights reports, and video assets to enhance its PMax campaigns.

Sr Manager of Content & SEO ~ Community Phone ~ Remote (US)

Source: Search Engine Land

By: Anu Adegbola

07/08/24

remote first and always At Community Phone, we believe that everyone deserves access to reliable and affordable communication services. We’re a mission-driven company, committed to providing exceptional landline service that keeps our…

Shifts in data privacy are forcing a return to marketing fundamentals

Source: Ahrefs - Medium

By: Igor

07/08/24

Actionable tips and next steps you and your teams can take to evolve your strategy with less user-level data.

SEO Specialist ~ Frogslayer ~ $60k-$70k ~ Remote (Texas, US)

Source: Search Engine Land

By: Anu Adegbola

07/08/24

Employment type: Full-time, salaried, exempt-level employee Level: Mid-Level Reports to: Head of Marketing Salary Range: $60,000 – $75,000 base salary. Overall compensation will be based on the candidate’s experience, potential for contribution,…

The VR winter continues — Benedict Evans

Source: Essays — Benedict Evans

By: Benedict Evans

07/08/24

Meta has spent at least $50bn on VR and AR so far, but we’re still in the VR winter: the devices aren’t good enough or cheap enough and the user base is…

Search Engine Land’s Periodic Table of SEO Elements goes interactive for 2024

Source: Search Engine Land

By: Anna Crowe

07/08/24

The new interactive table features 44 elements in seven groups – Content, Architecture, Code, Credibility, Links, User and Performance.

Crunching the cookie-less conundrum: A guide to PPC in the post-cookie world

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

07/08/24

Four ways to prepare for the absence of third-party cookies.

March 2024 Google Webmaster Report: Volatility, SEO Guide, SEO, Bugs, UI & More

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

07/08/24

Here is the big Google Webmaster report for March 2024 and this past month was pretty calm relative to previous months. We had three unconfirmed Google ranking updates in February and zero…

Google Ads To Pause Inactive Ad Groups Automatically

Source: Search Engine Land

By: Paul DeMott

07/08/24

Google Ads announced it will automatically pause inactive ad groups. Google will pause ad groups created at least 13 months ago and have not had impressions in the past 13 months.

Google Business Profiles Websites Still Working After March 1st

Source: Search Engine Land

By: Optimove

07/08/24

In January, Google told us that the Google Business Profiles websites will stop working on March 1, 2024. Google said the URLs will redirect from the website to the Google Business Profile…

Google To Introduce New Verification Process For Local Service Ads

Source: SEO - Practical Ecommerce

By: Ann Smarty

07/08/24

Google may roll out a new verification process for its Local Service Ads program. Supposedly this verification process will reduce spam within the LSA program and lead to legit businesses having an…

Google Ads Editor Version 2.6 Gains New PMax Features & More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/08/24

On Friday Google quietly released version 2.6 of the Google Ads Editor. This new version comes about four months after the previous version, version 2.5 of Google Ads Editor, was released.

Email is the Most Consistent, Reliable Marketing Channel on the Web and I Can Prove It – SparkToro

Source: General Marketing - SEO Blog by Ahrefs

By: Tim Soulo

07/08/24

This is a very short post to say: If you’re not investing in your own email marketing list, you’re making a bad choice. Social media engagement rates have

Making Meta | Andrew ‘Boz’ Bosworth (CTO)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/08/24

Brought to you by: • Vanta—Automate compliance. Simplify security. • Eppo—Run reliable, impactful experiments • Explo—Embed customer-facing analytics in your product — Andrew Bosworth—or Boz, as most people know him—is the chief…

Community Wisdom: Ideas for celebrating big launches, balancing large and small bets, handling unexpected compensation demands, making your video look better, and more

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/08/24

Community Wisdom 173

Technical SEO Manager ~ DoctorLogic ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/08/24

At DoctorLogic we help our doctors succeed by improving their online potential with innovative technology solutions. The Technical SEO Manager is a key member of the Product & Technology team and is…

Google Ads Editor version 2.6 launches with 8 new features

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/08/24

The new features have been rolled out to help advertisers create more effective ad campaigns and measure performance more easily.

5 Important Observations About the Evolution of SGE in February 2024

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/08/24

At BrightEdge, our Generative Parser TechnologyTM  has provided us a front-row seat to the evolving landscape of Google’s Search Generative Experiences (SGE). This is a pivotal moment for observing Google’s search technology,…

Google addresses third-party cookie deprecation concerns: ‘It’s time to move’

Source: The SEO Rant

By: Mordy Oberstein

07/08/24

Dan Taylor, Google’s vice president of Global Advertising Strategies, is urging advertisers to act now by looking for cookie alternatives.

Google Ads will automatically start pausing ad groups with low activity

Source: moz (en-US)

07/08/24

Advertisers will have the option to unpause cad groups but are advised to only do so if they expect impressions in the coming weeks.

Daily Search Forum Recap: March 1, 2024

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

07/07/24

Here is a recap of what happened in the search forums today…

TikTok launches monthly trends round-up series, including content tips

Source: Lenny's Newsletter

By: Lenny Rachitsky

07/07/24

The series will provide brands and creators with advice on how to tap into trends gaining traction in the app to boost engagement.

How one Google featured snippet is killing commercial list-based content

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/07/24

A look at Google’s From sources across the web SERP feature, its similarity to programmatic SEO content and impact on fair competition.

How to identify and create content pillars that boost brand awareness

Source: Lenny's Newsletter

By: Kiyani

07/06/24

Learn proven tactics for selecting content pillars that educate and entertain your audience while conveying brand values.

Video: Google Ranking Volatility, Tons Of Google Bugs, Most Read Articles, Bing Deep Search & Quality & SEOs Not Loving Google

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

07/06/24

We had two periods of Google Search ranking volatility this week…

Google Writes In Court Document That Search Quality Continues To Improve

Source: The SEOFOMO Hub

07/06/24

Google has posted its post-trial debrief document for the DOJ trial that talks about many different things, including stating that its search quality continues to improve. We covered its statement that Microsoft…

Google Adds Structured Data Carousels Beta Documentation

Source: Search Engine Land

By: Anu Adegbola

07/05/24

Google has added new structured data carousel beta documentation, also known as host carousel. Google wrote that this is “a new carousel rich result that’s in beta, which is a list-like rich…

New Opt Out Of Google Search Place Entities In Page Insights

Source: SEO Blog by Ahrefs

By: Patrick Stox

07/05/24

Google has added a form where you can now request to opt out of displaying in the place entity feature in Page Insights to users in the European Economic Area (EEA). Page…

Google Business Profiles Customer Interactions Updates Every Few Days

Source: SEO Blog by Ahrefs

By: Patrick Stox

07/05/24

When you search for you Google Business Profile in Google, Google may show you the number of “customer interactions.” The question is, how often is that number updated? Matt McGee said in…

Google AdSense Offerwall Messages

Source: Search Engine Land

By: Anu Adegbola

07/05/24

For the past year or more, Google AdSense (and Ad Manager) has this feature named Offerwall messages (Beta). Google AdSense has recently pushed it more via the AdSense console interface and more…

How do You Cultivate Customer-Centric Executives?

Source: Search Engine Land

By: Claire Taylor

07/05/24

Top SEO Tips for 2024 — Whiteboard Friday

Source: Search Engine Land

By: Philipp Götza

07/05/24

It’s no surprise that in 2024, the main theme that we’re going to see is how to manage SEO in an AI landscape. Crystal shares her top SEO tips to navigate this.

New Google structured data carousels (beta)

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

07/05/24

Google has new documentation on what it also called host carousels within Google Search.

Google says Performance Max ‘intentionally’ doesn’t show channel-specific KPIs

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/05/24

Advertisers are raising concerns about Google’s lack of transparency around PMax campaign performance data

Google pilots new PPC ad format

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/05/24

Advertisers are criticizing the lack of information about this new ad format, making it difficult to measure campaign performance.

Google Chrome updates search suggestions

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/05/24

Google Chrome will now show you what others are searching for in the search box and search suggestions will show more image thumbnails.

B2B Sr. SEO Strategist & Account Manager ~ Growth Plays ~ 100-120K ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/05/24

The Basics + Benefits: Growth Plays is hiring an SEO Strategist & Account Manager based in the US to manage the day-to-day operations of ongoing customer engagements. This role is ideal for…

Daily Search Forum Recap: February 29, 2024

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/05/24

Here is a recap of what happened in the search forums today…

How to Get SEO Buy-In: 7 Actionable Tips

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/05/24

Soft skills are important.

How Google Search Generative Experience is impacting ads

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/05/24

A new study by SE Ranking looks into how SGE impacts different ad types as well as ad placement within Google’s SERPs.

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