Meta has rolled out new tools to help marketers target high-value consumers and understand their audiences better.
Walmart Connect opens up to small and non-endemic advertisers
Source: Search Engine Land
By opening Walmart Connect’s doors to more advertisers, competition is likely to increase, leading to higher costs for marketers.
Report: Perplexity plans to sell ads
Source: Search Engine Land
Perplexity believes generative AI will eventually help it build even better targeting for advertisers to bid on high-value traffic.
Daily Search Forum Recap: April 1, 2024
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today…
Google investigating Ad Manager Reach report error
Source: Search Engine Land
Affected users are still able to access Google Ad Manager, but may not have access to the most recent data.
Google expands Vehicle Listing Ads to new markets
Source: Search Engine Land
Vehicle Listing Ads can boost your chances of generating high-quality leads by targeting high-value consumers at optimal times.
ChatGPT makes links more prominent
Source: Search Engine Land
But it remains to be seen whether people will actually click on those links. Links are only available in the paid versions of ChatGPT.
Bulk product optimization: Tips and tools for ecommerce SEO
Source: Search Engine Land
Optimize your ecommerce product pages’ title tags, product copy and meta descriptions with the help of Excel, ChatGPT and Grammarly.
16 reasons why your page isn’t ranking on Google
Struggling to rank on Google? Dive into 16 possible reasons why your page isn’t making the cut and how to address them systematically.
Your unhinged guide to growth
Source: SEO Agency Jobs – SEOjobs.com
Introducing the next evolution of this newsletter?