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SEO Digital Marketing Specialist ~ Proactis ~ Remote (UK)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/30/24

Company Description Proactis is a leading Source-to-Pay software solution provider for mid-market organisations across a range of service-led industries. Proactis’ end-to-end modular platform enables customers to control spend and manage supply-chain risk;…

How to become a recommended solution provider on Google entity lists

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/30/24

Learn how to leverage knowledge panels, E-E-A-T and niche notability to become a top recommended solution in Google search.

Google Search Notes Finally Is Dead

Source: The SEOFOMO Hub

10/30/24

There was a lot of speculation that Google would remove the Search Notes feature from the Google Search labs results last May after living past its official end date of December 2023….

NEW: Ranking Pages Shows the Content Your Audience is Most Likely to Find in Search Results – SparkToro

Source: moz (en-US)

10/30/24

Great news—the last of our three, search-focused features in SparkToro V2 has finally launched. It’s called Ranking Pages and you can now find it in the

The Evolving Role of SEO Managers: Navigating Career Paths in Modern Businesses

10/29/24

This article explores the evolving role of SEO Managers in current business contexts. It provides insights into their key responsibilities, essential skills for success, and trends in salary expectations. As businesses increasingly rely on digital marketing, the role of SEO Managers becomes more crucial in shaping online visibility and strategy.

Google Search Console Bug Shakes Up SEO Community: What You Need to Know

10/29/24

A recent bug in the Google Search Console Performance Report caused alarm among SEOs as it displayed zero clicks and impressions, affecting data analysis and decision-making for website performance.

Revolutionizing PPC Campaigns: Google’s New AI Tool and Its Impact

10/29/24

Google has introduced the Search Bidding Exploration tool, an AI-powered system aimed at optimizing tROAS bidding strategies and broad match keywords in PPC campaigns with unlimited budgets. This tool is intended to aid large advertisers by leveraging AI to enhance the effectiveness and reach of their campaigns.

SEO Manager (Contract) ~ Xero ~ Remote (US)

Source: Search Engine Land

By: Digital Marketing Depot

10/29/24

As SEO Manager, you’ll be in charge of developing and implementing a strategy for organic growth expansion of xero.com across all search engines in the US market, alongside our internal team and…

How to Get BBB Reviews for Your Business – GatherUp

Source: Unknown Source

10/29/24

We’ll talk about why the BBB still has value and how and how to get BBB reviews for your business.

Content marketing and SEO: Creating an integrated SEO plan

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

10/29/24

Explore the benefits of merging SEO and content marketing and how this powerful combination can enhance your online presence.

Daily Search Forum Recap: July 16, 2024

Source: Affiliate Marketing - SEO Blog by Ahrefs

By: Chris Haines

10/29/24

Here is a recap of what happened in the search forums today…

The B2B releases I wish we’d gotten at Google Marketing Live

Source: Affiliate Marketing - SEO Blog by Ahrefs

By: Chris Haines

10/29/24

What B2B advertisers need to know about new features, missed opportunities and shifting control in paid search.

The 11 Known Google Business Profile Fields That Impact Your Rank

Source: Search Engine Land

By: Anu Adegbola

10/29/24

In this blog post, Miriam discusses 11 Google Business Profile fields that can have a positive impact on how you rank.

4 Ways PPC and SEO Can Work Together (And When They Can’t)

Source: Blog – Nick LeRoy

By: Nick LeRoy

10/29/24

You don’t have to choose between SEO or PPC. The best companies use both. Here’s how they can work together to make magic.

Schema.org Gets Design Upgrade

Source: Search Engine Land

By: Adam Riemer

10/29/24

Schema.org has a new design, it seems like the design went live this week. The Schema.org validator also looks fresh and new. It is unclear if there were any other changes made,…

Why Use Google’s Disavow Tool?

Source: Entry Level SEO Jobs – SEOjobs.com

By: Blake Hughes

10/29/24

There’s one possible reason to disavow inbound links in circa 2024.

Google Rolling Out 3D/AR Images More Widely?

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

10/29/24

Back in 2019, Google began testing and piloting showing 3D/AR images for products and other items in its search results. We even saw it being tested on desktop starting last year. Now…

Google Says Having Massive Disavow Lists & Removing Them Should Not Worry You

Source: SEO Agency Jobs – SEOjobs.com

By: Blake Hughes

10/29/24

John Mueller from Google was asked if you should worry that massive link disavow lists can hurt you negatively and also if you remove the list that it might also hurt you….

Exploring Google’s New ‘Shop Nearby’ Rich Result Type: A Boost for Local SEO

10/29/24

Google has introduced a new rich result type in search results, called ‘Shop Nearby’, aimed at enhancing local search visibility and user convenience. This feature allows users to discover local stores and products from their current location, providing increased visibility for nearby shops and service providers.

Mastering SEO in the AI Era: A Guide to Surpassing Career and Team Goals

10/29/24

In an AI-driven world, SEO professionals must adapt to new skills and team management strategies. Travis Tallent’s SOAR framework offers a comprehensive approach to streamline processes, automate tasks, and reposition focus for enhanced career growth and effective team leadership.

“Thriving in Niche Markets: The Growing Demand for SEO and SEM Experts”

10/29/24

The article explores the rising demand for specialized SEO and SEM professionals in niche markets. Industries such as plastic surgery and aesthetic services are seeking data-driven experts to enhance their digital marketing efforts and boost their online presence. The article underscores the importance of tailored strategies to meet the unique needs of these specialized sectors.

Boost Your Holiday SEO with Google’s AI Overviews

10/29/24

This article discusses the strategic use of Google’s AI Overviews to bolster SEO efforts during key shopping events such as Black Friday and Cyber Monday. By incorporating YouTube integrations and specific product data, marketers can optimize for buying-centric queries, indicating a shift toward multimedia and comprehensive content in SEO strategies.

How Google’s New AI Tool is Transforming PPC Campaigns

10/29/24

Google is experimenting with a new AI-powered tool called the Search Bidding Exploration tool. It is designed to assist large advertisers by optimizing tROAS (target Return on Ad Spend) bidding strategies and broad match keywords, particularly in unlimited budget campaigns.

Senior SEO Strategist (Contract) ~ Power Digital ~ Remote (US)

Source: Search Engine Land

By: Max Trotter

10/29/24

We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value…

Leading the Charge: SEO & Content Strategy at Mindshare UK

10/29/24

This article discusses the pivotal role of the SEO and Content Partner at Mindshare UK, which involves leading a highly efficient team and managing the development of the agency’s SEO and content services.

SEO Daily News Recaps for Monday, October 28, 2024

10/29/24

Here are the headlines for Monday, October 28, 2024 SEO News Google Search Console Performance Report Bug Causes Panic – Many users reported seeing zero clicks and impressions due to a bug…

Report: LinkedIn’s AI ad tool to launch globally this fall

Source: Lenny's Newsletter

By: Mike Taylor

10/29/24

Accelerate can slash campaign creation time from 15 hours to 5 minutes while delivering improved performance on LinkedIn.

SEO Engineer ~ Pulumi ~ $170k-$190k ~ Remote (US)

Source: Search Engine Land

By: Plus Company

10/29/24

Pulumi is a leading infrastructure management platform that enables engineers to create, deploy, and manage infrastructure on any cloud using their favorite programming languages. Our platform empowers organizations to accelerate innovation and…

Google AI Overviews Barely Showing Reddit Or Quora Citations

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/29/24

Google AI Overviews is rarely ever showing citations from Reddit or Quora anymore, according to a new report from BrightEdge. In fact, Reddit citations have declined by around 85%, whereas Quaora citations…

Google Tests AI-Organized Search Results Page For Local Results

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/29/24

Google seems to be testing its AI-organized search results pages for local search queries. We saw Google testing this for shopping-related queries after Google announced at I/O that it would roll out…

Google To Have More Creator Type Meetings

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/29/24

Brandon Saltalamacchia, the founder of Retro Dodo, covered his meeting he had with Danny Sullivan at Google – he covered it under the title A Brief Meeting With Google After The Apocalypse….

Healthcare SEO: 7 Strategies From Medical SEO Pros

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/29/24

Healthcare SEO has unique challenges. Here’s how the pros solve them.

Daily Search Forum Recap: July 15, 2024

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/29/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said it will host…

The rise of forums: Why Google prefers them and how to adapt

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/29/24

Discussion boards are cool again. Find out why Google now prioritizes them and how to foster community and engagement on your niche website.

OpenAI is ‘going to build a search product’

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/29/24

The Atlantic confirms it has granted permission for its content to be included in OpenAI’s search product.

How to remove court records from Google: 3 effective strategies

Source: Search Engine Land

By: Anu Adegbola

10/28/24

Protect your reputation from old court records appearing in Google searches. Learn ways to suppress unwanted legal information online.

How to Strategically Scale Organic Search Traffic at Enterprise Level

10/28/24

The role of a Senior SEO Manager at ActiveCampaign involves scaling organic search traffic, increasing conversions, and driving new business. This includes providing technical and international SEO guidance and executing strategic recommendations to enhance non-brand organic growth.

Unlocking the Power of SEO and SEM in Niche Markets

10/28/24

The article discusses the growing demand for SEO and SEM expertise in niche markets such as plastic surgery and aesthetic services. It highlights the significance of employing data-driven approaches to optimize digital marketing strategies, thereby boosting online visibility and competitiveness within specialized sectors.

Top Insights and Strategies from Ahrefs Evolve 2024

10/28/24

The Ahrefs Evolve 2024 conference showcased important insights, strategies, and advancements in SEO. Keynote speakers covered new tools, data analysis techniques, and future trends in search engine optimization. This event is a must-attend for SEO professionals looking to stay ahead of industry changes and enhance their SEO practices.

How to Integrate Google’s AI Overviews for Holiday SEO Success

10/28/24

This article delves into the strategic use of Google’s AI Overviews to enhance SEO for key shopping events like Black Friday and Cyber Monday. By integrating YouTube citations and detailed product data, marketers can effectively address buying-centric queries, demonstrating a significant shift towards incorporating multimedia and detailed content in SEO strategies.

Google Testing Autoplaying Video Thumbnails In Search?

Source: Search Engine Land

By: Anu Adegbola

10/28/24

Google may be testing auto-playing the video thumbnails it has within its search results page. I am not sure if this is some sort of browser bug or something else, but Google…

Google Confirms Showing Ads Below Featured Snippet As Part Of Dynamic Ad Placement

Source: Search Engine Land

By: Barry Schwartz

10/28/24

It is not news that Google now mixes in ads within organic results, but I have to say it still feels super icky to me that Google does this. Ginny Marvin, the…

ICFP contest 2024 writeup

Source: Search Engine Land

By: Heather Brousell

10/28/24

Ateam messing with lambdas and spaceships

131: Bias in SEO, Overconfident SEO Case Studies, Google’s SERP Struggles w/Sarah Presch

Source: Search Engine Land

By: Digital Marketing Depot

10/28/24

Sarah Presch, is Digital Marketing Director at Dragon Metrics. She holds degrees in both Psychology and Digital Marketing and…

Catering to User Behavior Shifts During Times of Economic Turbulence — Whiteboard Friday

Source: Search Engine Land

By: Barry Schwartz

10/28/24

Emma shares how to cater to user behavior shifts during times of economic turbulence using thorough research and user journey mapping.

6 Spooky Stories About Google Business Profile Reviews – GatherUp

Source: Unknown Source

10/28/24

Check out the top 6 Spooky weird things that can go wrong with your reviews, and how to fix them.

Google AI Overviews only show for 7% of queries, a new low

Source: In-house SEO jobs – SEOjobs.com

By: Blake Hughes

10/28/24

Some of the biggest visibility drops were on education, entertainment and ecommerce queries. Reddit and Quora are almost never cited anymore.

Hidden Google tool reveals GA4 and Google Ads discrepancies

Source: Senior Level SEO Jobs – SEOjobs.com

By: Blake Hughes

10/28/24

Google Analytics 4’s Conversion Differences report offers a tool to reconcile discrepancies between GA4 and Google Ads conversion data.

No deal: Alphabet won’t acquire HubSpot after all

Source: Senior Level SEO Jobs – SEOjobs.com

By: Blake Hughes

10/28/24

On, on again and now off. It appears that Alphabet’s rumored acquisition of HubSpot isn’t happening, sources say.

Google Testing Thin Video Search Snippets

Source: Search Engine Land

By: Barry Schwartz

10/28/24

Google is testing a new video format for its search results in the mobile search results. This test shows thinner video search result snippets with smaller video thumbnails.

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