AI is already a pretty formidable new growth channel. Here’s how to track your AI traffic in GA4 and Ahrefs Web Analytics.
5 key reasons SEO efforts fall short of business expectations
Source: Search Engine Land
From outdated strategies to siloed reporting, explore why SEO underperforms and how to ensure your efforts translate into business growth.
Sr. SEO Specialist ~ Kalkomey Enterprises ~ Remote (US)
Source: In-house SEO jobs – SEOjobs.com
About Kalkomey Kalkomey Enterprises is the trusted guide to outdoor success. Our platform connects millions of people to the outdoors every year, and we are the leading provider of safety-related education for…
SEO Specialist ~ MaintainX ~ Remote (US/CAN)
Source: In-house SEO jobs – SEOjobs.com
MaintainX is the world’s leading Asset and Work Intelligence platform for industrial and frontline environments. We are a modern IoT-enabled cloud-based tool for reliability, safety, and operations on physical equipment and facilities….
SEO Growth Manager/Specialist ~ Linktree ~ $135-145k ~ Hybrid (Los Angeles, US)
Source: In-house SEO jobs – SEOjobs.com
The Role We’re looking for an SEO Growth Manager/Specialist to scale Linktree’s organic presence, optimize for emerging search paradigms (including AI-generated search results, Generative Engine Optimization (GEO), and TikTok SEO), and reduce…
How to optimize your company’s Google knowledge panel
Source: Search Engine Land
Knowledge panel cards are now live for corporate entities. Learn what’s new, how to trigger them, and why they’re key to brand visibility.
Daily Search Forum Recap: April 4, 2025
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today…
Video: Google Post Core Volatility, Brand Ranking, Reddit AI Translations & Google Ads Double Serving
Source: Search Engine Roundtable
This week, we covered some more Google Search ranking volatility, post-core update. I also posted some polls on the Google March 2025 core update. Google said they do not have a brand…
Google Responds To Comprehensive Performance Max Report
Source: Search Engine Roundtable
Mike Ryan put together the single most comprehensive third-party report on Google Ads Performance Max campaigns. It is free, super detailed, easy to read and chock-full of useful information. And guess what,…
Bing Testing Ad Labels Not In Blue
Source: Search Engine Roundtable
Earlier this month we reported that Bing was testing ad labels in blue colors. Well, now I am seeing examples of those ads labels without the blue, but rather normal black text…
Google To Subscribe To Your Emails To Grab Content For Google Merchant Center
Source: Search Engine Roundtable
Google sent out a notification that it will automatically opt you into using content from your email campaigns to help Google know what to show in Google Search, Shopping, and Maps. It…
SEO Daily News Recaps for Thursday, April 3, 2025
SEO Daily News Recap for Thursday, April 3, 2025 Organic SEO & Search News Build a smarter SEO content strategy – Align your content with what people are actually searching for. X…
Bing Testing Pill Favicon Design & Sitename Changes
Source: Search Engine Roundtable
Bing is testing a pill-shaped favicon design, like Google did a lot last year, and showing both the site name and the favicon in the pill design.
Microsoft Bing Related Image Search Box
Source: Search Engine Roundtable
Microsoft seems to be testing a new related image search box in the main web search results in Bing Search. I personally cannot replicate this, which I take as a sign that…
Build a smarter SEO content strategy
Source: Search Engine Land
Align your content with what people are actually searching for.
EU Seeking to Fine X $1 Billion for DSA Violations
Source: Social Media Today - Latest News
This could get very messy for international relations.
X Shares Notes on Emerging Fashion Trends in the App
Source: Social Media Today - Latest News
Some interesting, and somewhat confusing data from the X team.
WhatsApp Adds New Ways for Businesses to Send Promotional DMs
Source: Social Media Today - Latest News
New ways for businesses to reconnect with potential customers via DM.
TikTok Now Enables You to Highlight Comments from Selected Profiles During Live Streams
Source: Social Media Today - Latest News
Another option to stay on top of important interactions during live broadcasts.
TikTok Adds Alt Text for Still Image Posts
Source: Social Media Today - Latest News
A new addition to help maximize accessibility in the app.
Google launches automatic marketing content extraction
Source: Search Engine Land
Google will pull information about promotions and products from merchants’ existing marketing materials to display across Search and beyond.
How generative information retrieval is reshaping search
Source: Search Engine Land
Generative AI is changing search. Goodbye blue links, hello AI answers. Learn what this shift means for the future of SEO and traffic.
Meta Shares Insights into its Coming AR Glasses
Source: Social Media Today - Latest News
Meta’s AR glasses are slated for release in 2027.
TikTok Activates Latest EU Data Center, as EU Authorities Issue New Data Sharing Fine
Source: Social Media Today - Latest News
TikTok’s set to be hit with a $552 million penalty just as it takes its next steps in separating EU user data.
YouTube Adds New Editing and Creative Options for Shorts
Source: Social Media Today - Latest News
Some new editing and creative features for your YouTube Shorts.
Why Review Volume Matters More Than Stars Local Visibility
Source: Unknown Source
Review volume boosts rankings, while ratings drive trust. Our analysis shows industries like insurance and restaurants thrive by actively requesting reviews. Prioritize both to stay ahead.
Do exact match domains have value in 2025?
Source: Search Engine Land
Search engines favor authority and branding over keywords alone. Find out how to make your domain work for you.
Sr. SEO Analyst ~ Acadia.io ~ Remote (WW)
Source: SEO Agency Jobs – SEOjobs.com
About Acadia.io 2025 AdAge Best Places to Work 2024 AdAge A-List – Performance Marketing Agency of the Year 2023 & 2022 Best Places to Work, The Atlanta Business Chronicle Small Ad Agency…
SEO & Growth Associate ~ AvantStay ~ $65-70k ~ Remote (US)
Source: In-house SEO jobs – SEOjobs.com
Who We Are AvantStay delivers world-class, authentic, tech-enabled short-term rental (STR) group experiences targeted at the millennial generation. We are venture-funded and growing rapidly in the explosive $100+ billion STR industry. Our…
Global SEO Manager ~ Arcadis ~ $94.9-145.5k ~ Hybrid (Seattle, US)
Source: In-house SEO jobs – SEOjobs.com
Arcadis is the world’s leading company delivering sustainable design, engineering, and consultancy solutions for natural and built assets. We are more than 36,000 people, in over 70 countries, dedicated to improving quality…
Why your site got deindexed from Google and what to do about it
Source: Search Engine Land
Deindexing isn’t always a penalty. Learn how technical SEO mistakes, crawl issues, and content quality affect Google indexing.
New Research: Google Free Listing Types (Popular Products, In Stores Nearby, Deals On & More)
Source: SEO Blog by Brodie Clark
Table of Contents sort-tool Analysis based on 3,049 eCommerce product queries ‘Deals On’ Free Listings Grid – 13.99% ‘In Stores Nearby’ Free Listings Grid – 14.73% ‘Fast Pickup or Delivery’ Free Listings…
Daily Search Forum Recap: April 3, 2025
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We are seeing more Google…
Google April Post Core Update Ranking Volatility
Source: Search Engine Roundtable
We are less than a week after the Google March 2025 core update finished rolling out and we are seeing some heated volatility again, maybe more heated than what we saw during…
Google Ads With Show More Overlay
Source: Search Engine Roundtable
We’ve seen a similar format in the Google Shopping results with a show more button to show more shopping ads but now we are seeing something similar within the main Google Search…
Microsoft Bing Copilot Answers Serving Product & Shopping Results
Source: Search Engine Roundtable
Microsoft seems to be serving produt and shopping results within the Bing Copilot Answer boxes. When I first saw this I thought this was a bug, but it keeps happening and I…
SEO Daily News Recaps for Wednesday, April 2, 2025
SEO Daily News Recap for Wednesday, April 2, 2025 Organic SEO & Search News TikTok Merchants Can Now Sell Pre-Owned Sneakers in the App – Vintage sneakers are a significant trend in…
Google Maps Desktop Interface Promoting Mobile App
Source: Search Engine Roundtable
Google is testing promoting the Google Maps app in the desktop interface of Google Maps. Google is placing a little icon at the bottom left corner of the desktop interface that says…
Google AI Review Summaries In Local Knowledge Panels
Source: Search Engine Roundtable
Last November, Google began using AI to generate review summaries in Google Maps. Well, now they seem to be showing up in the local knowledge panels on the right side of the…
The impact of ChatGPT and generative AI on search
Source: Search Engine Land
Discover how AI-powered search is reshaping SEO and what your brand needs to do to thrive.
White House Close to Announcing Deal to Keep TikTok in America
Source: Social Media Today - Latest News
An announcement could come at any time…
Google working on restoring Local Service Ads advertiser console
Source: Search Engine Land
Advertisers have been complaining all day about being unable to manage their LSAs.
TikTok Merchants Can Now Sell Pre-Owned Sneakers in the App
Source: Social Media Today - Latest News
Vintage sneakers are a significant trend in the app.
Amazon makes surprise bid for TikTok ahead of U.S. ban deadline
Source: Search Engine Land
Amazon’s last-minute TikTok bid comes days before the video app faces a potential U.S. shutdown, though the offer isn’t being taken seriously.
Google AI Overviews spiked during March 2025 core update
Source: Search Engine Land
More queries in the entertainment, restaurants, and travel industries are triggering Google’s AI Overviews since the core update.
Meta Announces New Partnership with UFC
Source: Social Media Today - Latest News
The partnership will see UFC share more exclusive content in Meta’s apps.
Meta Outlines Open Source Contributions in 2024 [Infographic]
Source: Social Media Today - Latest News
A full listing of Meta’s contributions, especially on AI development.
Report Looks at Consumer Expectations of Brands on Social in 2025
Source: Social Media Today - Latest News
Some pointers for your social media marketing strategy.
Snapchat Launches Expanded Agency Partner Program
Source: Social Media Today - Latest News
A new program that’ll enable agencies to showcase their Snap ads knowledge.
Amazon Makes Last Minute Bid for TikTok US
Source: Social Media Today - Latest News
Could Amazon expand its empire via the video app?
