Organic SEO & Search News

Threads Invites Creators to Join its New Communities Element – Threads is looking to spark more topical engagement with dedicated community discussions.

Threads is On Track to Exceed X in Active Usage – The latest usage data suggests that Threads will soon overtake X in total users.

Engagement-Based Algorithms are Causing Social Division – But is There an Alternative? – Algorithms are designed to exacerbate emotional response – and they increasingly drive all social discourse.

Paid Search & Platform Innovations

Meta Expands Ad-Free Subscription Option to Users in the UK – Now British users can pay a monthly fee to remove ads on Facebook and Instagram.

Snapchat Announces Paid Storage Expansion for Memories – You’ll now be able to keep all of your old Snaps, for a price.

General Digital Marketing

A 4-step framework for building delightful products | Nesrine Changuel (Spotify, Google, Skype) – Listen now | 🎙️ Former Google “Delight PM” shares her framework for creating delightful product experiences that create emotional connections and increase retention.