Google Is Reinstating Suspended Hotels

11/25/25
Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article

TL;DR Summary of Google Reinstates Suspended Hotels and Removes Suspended Tab in Hotel Center

Google is removing the Suspended Hotels tab from the Hotel Center and unsuspending all previously suspended properties. This update leverages improved price accuracy tools and automated systems to manage hotel listings more efficiently. Partners should expect no negative impact, and some may see a traffic boost as hotels become eligible to appear again. All listings will continue to adhere to strict price and policy standards.

Optimixed’s Overview: Enhanced Management of Hotel Listings with Google’s Updated Suspension Policy

Key Changes to Hotel Center Suspension Process

Google has announced significant updates to how hotels are managed within its Hotel Center platform. The main changes include:

  • Removal of the “Suspended Hotels” tab: The dedicated section for suspended properties on the Properties page will no longer be available.
  • Automatic unsuspension of properties: All hotels previously listed as suspended have been reinstated and are now active on the platform.

Why Google Made This Change

The original suspension tool was designed to quickly deactivate hotels, primarily due to price accuracy issues. However, with the introduction of:

  • Live On Google functionality
  • Automated removal of inaccurate prices through Price Accuracy (PA) insights

It has become easier for partners to resolve pricing problems and manage property statuses more effectively without manual suspension.

Impact on Hotel Partners and Listings

Google expects this update to have minimal drawbacks for partners. In fact, some hotel listings might experience a slight increase in visibility and traffic since previously suspended hotels are now eligible to be shown again. Importantly, all properties will maintain compliance with Google’s stringent price accuracy and policy standards, ensuring a quality experience for users and partners alike.