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Google’s AI Frankenstein Recipes Hurting Recipe Bloggers

12/30/25
Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article

TL;DR Summary of Google’s AI ‘Frankenstein’ Recipes Harm Food Bloggers and Users

Google’s AI-generated recipes often combine parts of original recipes from food bloggers, creating inaccurate and untested “Frankenstein recipes.” This practice harms recipe bloggers by reducing their search traffic and damaging their brand reputation. AI responses sometimes credit bloggers but alter recipes, leading to poor cooking results and user frustration. The issue has gained significant mainstream media attention, highlighting the need for Google to address these problems.

Optimixed’s Overview: How Google’s AI Recipe Practices Undermine Food Bloggers and Cook Quality

The Problem with Google’s AI-Generated Recipes

Adam and Joanne Gallagher of Inspired Taste have exposed a troubling trend where Google’s AI combines fragments of trusted recipes from bloggers into new, untested versions they call “Frankenstein recipes.” These altered recipes are often presented as original content by Google, which misleads users and seriously impacts the bloggers’ traffic and reputation.

Consequences for Food Bloggers

  • Loss of organic search traffic: Google’s AI responses appearing at the top of search results reduce clicks to the original recipe sites.
  • Brand damage: Google sometimes credits the bloggers but changes the recipes, resulting in poor cooking outcomes that reflect badly on the original creators.
  • User dissatisfaction: Home cooks following these AI-modified recipes often experience disappointing results, eroding trust in the bloggers’ brands.

Growing Awareness and Calls for Change

This issue has attracted widespread media coverage from outlets like NBC, CBS, Bloomberg, and The Guardian. Food bloggers and industry experts are urging Google to stop using their content without proper attribution or testing, emphasizing the importance of trusted, tested recipes for both users and creators.

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