Source: In-house SEO jobs – SEOjobs.com by SEOJobs. Read the original article
TL;DR Summary of Strategic AI-Powered Marketing Manager Role at Docutrend
Docutrend seeks a results-driven Marketing Manager to lead SEO and inbound lead generation efforts. The role focuses on driving organic rankings, optimizing website conversions, and creating engaging content using AI tools. Candidates should have 5+ years of B2B marketing experience, strong analytics skills, and a passion for data-driven growth.
Optimixed’s Overview: Propel Business Growth with an AI-Enhanced Marketing Leadership Opportunity
Role Highlights and Responsibilities
Docutrend, a leading office and workforce technology company in the Northeast, is hiring a Marketing Manager to spearhead its digital growth strategy. This hybrid role based in Totowa, NJ, offers a competitive salary range of $95,000 to $115,000 and a performance-based bonus structure.
- SEO Domination: Craft and execute strategies to secure and maintain top 3 Google rankings.
- Lead Generation: Design targeted inbound campaigns that convert efficiently to sales leads.
- Website Optimization: Revamp site usability and speed to maximize conversion rates.
- Content Creation: Develop blogs, videos, case studies, and emails that engage and convert audiences.
- AI Integration: Leverage AI tools like ChatGPT and Surfer SEO to streamline content production and campaign optimization.
- Campaign Management: Oversee integrated marketing initiatives across multiple channels with clear ROI measurement.
- Data-Driven Leadership: Use marketing analytics to monitor performance and adapt strategies accordingly.
Candidate Profile and Qualifications
Ideal candidates are strategic thinkers with a competitive mindset and proven expertise in B2B SEO and inbound marketing. Key qualifications include:
- Bachelor’s degree in Marketing, Communications, or related field.
- 5+ years in corporate or agency marketing with a focus on SEO and lead generation.
- Proficiency with CRM platforms (HubSpot, Salesforce), Google Ads, Analytics, and CMS tools.
- Strong project management skills and ability to collaborate with diverse teams.
- Experience applying AI to enhance marketing workflows and content performance.
- Exceptional analytical capabilities and a creative approach to making technical topics engaging.
Why This Role Stands Out
This is not a routine marketing position but a growth-driven mission where your ideas have direct impact on company success. The role offers:
- Competitive compensation with flexibility for top performers.
- Quarterly performance bonuses and comprehensive benefits including 401(k).
- Hybrid work flexibility and generous paid time off.
- Support for leveraging offshore resources to accelerate execution.
- Opportunity to lead innovative AI-powered marketing strategies in a cutting-edge tech company.