Source: In-house SEO jobs – SEOjobs.com by SEOJobs. Read the original article
TL;DR Summary of Digital Marketing Specialist Role at One Step Secure I/T
One Step Secure I/T is seeking a Digital Marketing Specialist with 3+ years of experience to drive integrated marketing strategies focused on SEO, PPC, social media, and website optimization. The role requires expertise in managing paid campaigns, performing keyword research, and analyzing performance data to enhance brand visibility and lead generation. Candidates should be proficient with tools like Google Ads, Google Analytics, SEMrush, and have strong communication skills to translate data into actionable insights. The company values a collaborative culture rooted in trust, integrity, and employee longevity.
Optimixed’s Overview: Key Insights into One Step Secure I/T’s Digital Marketing Specialist Opportunity
Company Culture and Stability
One Step Secure I/T is a privately-owned Managed Service Provider (MSP) based in Phoenix, AZ, known for its strong culture and employee retention, with an average team tenure nearing 10 years. The company emphasizes trust, integrity, and a supportive work environment, making it appealing for professionals passionate about technology and business advancement.
Role Responsibilities
- SEO & GEO Strategy: Develop and implement search engine optimization and geographic targeting to boost organic traffic and improve search rankings.
- Paid Campaign Management: Plan, execute, and optimize pay-per-click (PPC) and paid social media campaigns for maximum ROI.
- Performance Analysis: Utilize analytics tools such as Google Analytics, Search Console, and SEMrush to monitor KPIs and generate actionable performance reports.
- Website Optimization: Enhance user experience by analyzing behavior, refining conversion paths, and ensuring intuitive navigation.
- Social Media Engagement: Manage social content, community interaction, trend spotting, and brand voice consistency.
- Creative Growth Initiatives: Innovate with new marketing channels and strategies based on data-driven insights.
- Team Collaboration: Support wider marketing programs including email campaigns, content creation, events, and podcast production.
Candidate Qualifications and Skills
- Minimum 3 years of experience in marketing, advertising, or communications, specifically with nationwide paid search and social campaign management.
- Proficiency in SEO, paid media, email marketing, content writing, and social media management.
- Strong organizational skills with a proactive, detail-oriented approach to managing multiple projects simultaneously.
- Excellent communication skills to effectively explain data insights and marketing outcomes.
- Familiarity with marketing and analytics platforms including Google Ads, Google Analytics, SEMrush, HubSpot, Adobe Creative Cloud, and Microsoft 365.
- Preferred educational background in marketing, advertising, business, or communications, along with relevant certifications like Google Ads.
Equal Opportunity Commitment
One Step Secure I/T is committed to providing equal employment opportunities without discrimination based on race, gender, age, disability, or other protected characteristics, ensuring a diverse and inclusive workplace.
