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Bing tests read more links within search result snippets

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TLDR

Bing is testing read more links in search snippets, following Google's earlier move to add the same UI element.

Optimixed Overview

Optimixed's original report on this story.

SERoundtable reports that Microsoft is testing read more links within Bing search result snippets, appending a clickable link at the end of snippet text that directs to the same destination as the main result title. The feature mirrors a similar change Google rolled out roughly a year ago.

Topics:SEO News & Algorithm Updates
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