Optimixed Search News

Google Ads Introduces AI-Powered Campaign Localization for Search (Beta)

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News

TLDR

Google Ads rolled out a beta AI tool that automatically localizes Search campaigns into new languages and regions.

Optimixed Overview

Optimixed's original report on this story.

Google Ads introduced a new AI campaign localization tool for Search campaigns in beta, allowing advertisers to quickly adapt entire campaigns for new languages and regions using generative AI. The feature, documented in a Google help page, streamlines the process of expanding paid search campaigns internationally without manual translation and adaptation of each element.

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