Optimixed Search News

Google AdSense Related Search Format Being Retired on August 6, 2026

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News

TLDR

Google is discontinuing the Related Search ad format for AdSense auto ads effective August 6, 2026, with no action required from publishers.

Optimixed Overview

Optimixed's original report on this story.

SERoundtable reports that Google is retiring the Related Search format for AdSense auto ads on August 6, 2026. Publishers received email notification that the format will stop appearing on sites and will be removed from the AdSense frontend, though other auto ad formats will continue functioning normally and may replace the retired Related Search slots.

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