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Google Rolls Out Conversational AI Tool to Customize Your Discover Feed

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TLDR

Google is rolling out the ability to customize your Discover feed in real time using conversational AI to refine topic preferences.

Optimixed Overview

Optimixed's original report on this story.

Google is expanding its Discover feed with a conversational AI tool that lets users specify which topics or links they want to see more or less of, with the feed adjusting on the fly based on their preferences. Users can tap a three-dot menu to enter their desired topics and engage in back-and-forth conversation to fine-tune their feed. The feature appears to be a wider rollout of functionality that may have begun rolling out in December 2025.

Topics:SEO News & Algorithm UpdatesAI & Machine Learning in SEO
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