OpenAI Is Developing a Webmaster Tools-Style Tool for Businesses to Manage Their ChatGPT Presence
TLDR
OpenAI is reportedly developing a Search Console or Webmaster Tools-like tool that would let businesses claim, manage, and track their presence on ChatGPT.
Optimixed Overview
Optimixed's original report on this story.
According to SERoundtable, OpenAI is working on a tool similar to Search Console or Webmaster Tools that would let businesses manage and track their success on ChatGPT. The tool would include a "Claim your business in ChatGPT" option.
How we got here: earlier coverage
- Sep 4OpenAI expands ChatGPT Ads to Europe, India, and Middle East while adding audience, measurement, and optimization features
OpenAI is rolling out ChatGPT Ads to more countries and introducing audience targeting, conversion measurement, and optimization tools to make the platform more viable for performance advertisers.
- Aug 31ChatGPT now qualifies as a very large online search engine under the EU Digital Services Act
OpenAI's ChatGPT has crossed the EU's threshold for "very large online search engines" based on 159.1 million average monthly search recipients, triggering Digital Services Act obligations.
- Aug 27OpenAI Integrates WebMCP Into ChatGPT's Desktop Browser for Structured Site Actions
OpenAI has added WebMCP support to ChatGPT's desktop browser, enabling supported websites to expose structured actions within ChatGPT Work and Codex.
- Jul 31OpenAI Rolling Out Business Agent Ads That Launch ChatGPT Conversations Instead of Web Links
OpenAI is testing a new ad format called "Agent" that sends users into ChatGPT business conversations instead of website landing pages, currently available to select advertisers.