Reach CEO positions Google AI content deal as model for LLM partnerships, pressures OpenAI over scraping
TLDR
Reach CEO Piers North is using the publisher's Google AI content deal as a template for future LLM partnerships while pressuring OpenAI with a cease-and-desist letter over content use without licensing.
Optimixed Overview
Optimixed's original report on this story.
Reach, the U.K. publisher behind the Daily Express, Daily Star, and OK! Magazine, has inked a two-year Google AI content deal that gives Google paid access to its news content for experimental AI features and news delivery pilots. The company's CEO is now positioning this deal as a model for future LLM partnerships and has sent OpenAI a cease-and-desist letter to pressure it into similar licensing agreements. Google's news AI pilot has attracted over 200 publications globally and operates alongside its separate News Showcase program and pay-per-value contribution pilot.