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Target debuts Ask Target AI assistant and budget gift strategy for 2024 holidays

25
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TLDR

Target is launching an AI shopping assistant and emphasizing affordable, exclusive gifts for the 2024 holiday season.

Optimixed Overview

Optimixed's original report on this story.

Target is rolling out Ask Target, a conversational AI assistant available in beta on Target.com and its mobile app, alongside a holiday assortment of over 8,000 new gifts—more than half exclusive to Target—with pricing focused on budget-conscious shoppers, the majority under $20 and many under $5.

Topics:AI & Machine Learning in SEO
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