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Thrad commits $1 million to fund in-chat ad testing across AI apps

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TLDR

Thrad doubled its advertiser-funded program for testing in-chat ads to $1 million in a second round open to AI chat apps.

Optimixed Overview

Optimixed's original report on this story.

PPC Land reports that Thrad has increased its commitment to in-chat advertising by doubling available ad spend to $1 million for a second round of testing across AI chat applications. Consumer AI apps can now apply on a rolling basis to participate in the program, which routes advertiser spend through Thrad's demand-side platform.

Topics:AI & Machine Learning in SEO
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