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Yahoo Is First Licensee of the Internet Licensing Collective's AI Content Model

By the Optimixed Newsroom
45
News

TLDR

The Internet Licensing Collective, formerly RSL, is launching a collective AI content licensing model with Yahoo as its first licensee, letting publishers of all sizes be paid based on how their content is used in Yahoo's AI search engine Scout.

Optimixed Overview

Optimixed's original report on this story.

The Internet Licensing Collective, formerly RSL, is pursuing a collective licensing model for AI content, with Yahoo as its first licensee. Publishers of any size can license their content for use in Yahoo's AI-powered search engine Scout and get paid based on how that content is used. Digiday spoke with ILC co-founder Doug Leeds about how the model works and how publishers can earn revenue.

How we got here: earlier coverage

  1. Oct 20
    Forbes joins Google's paid News AI pilot program to test AI features and gain performance data

    Forbes joined Google's paid News AI pilot program to test new AI-powered features while gaining insights into how its content performs across Google's platforms.

  2. Sep 22
    Google launches AI contribution pilot paying invited publishers

    Google is paying select publishers for content featured in AI Overviews through a new pilot program accessed via Search Console, though citations and links within AI answers don't trigger payment.

  3. Sep 18
    Google, Cloudflare, and Microsoft pilot competing approaches to paying publishers for AI-generated content access

    Google, Cloudflare, and Microsoft are each testing different models for compensating publishers when AI systems use their content.

  4. Sep 14
    Google launches AI contribution pilot paying publishers for content used in AI search features

    Google is testing a pilot program that pays publishers when their content appears in AI Overviews and other generative search features.

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