Bing Webmaster Tools Search Performance Report Adds Device & Country List By

Posted on August 7, 2025
Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article

TL;DR Summary of Microsoft Adds Device and Country Filters to Bing Webmaster Tools Search Performance Report

Microsoft has introduced two new filtering options—device and country—to the Bing Webmaster Tools Search Performance report. These additions complement the existing keywords and pages filters, enhancing data segmentation. The update appears recent and was highlighted by community members before official confirmation. This improvement provides webmasters with more granular insights for better optimization.

Optimixed’s Overview: Enhanced Search Analytics with New Device and Country Filters in Bing Webmaster Tools

Introduction to the Update

Microsoft’s Bing Webmaster Tools has expanded its Search Performance report capabilities by adding two valuable filter options: device and country. These new filters join the existing options of filtering by keywords and pages, allowing website owners to analyze their search traffic with better precision.

Features and Benefits

  • Device Filter: Enables tracking of search performance across different device types such as desktop, mobile, and tablet, helping identify platform-specific trends.
  • Country Filter: Allows segmentation of search data by geographic location, providing insights into regional search behavior and opportunities.
  • Improved Data Segmentation: Combining these filters with existing ones helps webmasters understand their audience better and tailor SEO strategies accordingly.

Community Discovery and Confirmation

The update was first noticed and shared by Frank Sandtmann on Mastodon, sparking discussions among SEO professionals. While the exact release date remains unclear, the addition is confirmed and already visible in the tool. This highlights Microsoft’s ongoing commitment to providing enhanced analytics features for Bing users.

Conclusion

By integrating device and country filters into the Search Performance report, Bing Webmaster Tools offers webmasters more comprehensive insights into their search traffic. This advancement supports more informed decision-making and targeted SEO efforts across different devices and regions.