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AI and Machine Learning in SEO

Explores the impact of AI and machine learning on SEO and digital marketing.

CRO Misconceptions Every SEO Should Know — Whiteboard Friday

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/16/24

Conversion Rate Optimization doesn’t happen in a vacuum. All the different marketing initiatives that we do impact each other. Knowing a little bit about CRO will help you and will go a…

How to leverage Google’s ‘About this result’ for SEO insights

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/15/24

Uncover powerful SEO insights from what Google says about your site and competitors and use them to boost E-E-A-T signals on and off-page.

Head of Content & SEO ~ Softr ~ Remote (WW)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/15/24

Softr is an easy-to-use no-code platform to build custom software powered by your data (Airtable and Google Sheets). If you’re interested in being on the cutting edge of technology and advancing your…

Google Search Refine This Search Overlay Filter

Source: Search Engine Land

By: Barry Schwartz

05/14/24

Google seems to have rolled out the refine this search filter button that overlays a number of search filters. This seems to be the mobile version of what we saw on desktop…

Ahrefs 30TB and 15TB SSDs Failure Rate Statistics 2023 Q3&Q4

Source: Search Engine Land

By: Barry Schwartz

05/14/24

It’s time to share the new AFR (Annualized Failure Rate) statistics about the big SSD drives we use in production. In the second half of…

TikTok quietly introduces hashtag restrictions in Creative Center

Source: Search Engine Land

By: Lauren Busby

05/14/24

The functionality of some hashtag links has been disabled, potentially affecting the precision of trend popularity measurements.

Sr. SEO Manager ~ Accruent ~ $83,800 – $155,600 ~ Remote (US)

Source: Software Snack Bites

By: Shomik Ghosh

05/14/24

Personal development and becoming the best you is all about growth and exploring new skills and opportunities – both in and out of the office. At Accruent, we call this Grow Without Limits, and we’re proud…

Google Search Algorithm Ranking Volatility January 9th & 10th

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/14/24

For the past several unconfirmed Google Search ranking algorithm updates that we covered, those were almost all reported over the weekend. Now I am seeing search ranking volatility in the middle of…

Daily Search Forum Recap: January 9, 2024

Source: Search Engine Land

By: Paul DeMott

05/13/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google says author bylines do…

Link Building for Lawyers: 10 Strategies to Help You Win in SERPs

Source: Search Engine Land

By: Andrew Holland

05/09/24

Looking to improve your law firm’s presence in SERPs? Learn effective link-building strategies for lawyers to boost your search engine rankings.

The Best of Ahrefs’ Digest: Articles We Loved in Q4 2023

Source: Search Engine Land

By: Danny Goodwin

05/09/24

Here are the articles that stood out for us in Q4 2023. You may even rediscover a gem you missed the first time around.

Microsoft To Bring Plugin Support To Copilot App

Source: Search Engine Land

By: Danny Goodwin

05/08/24

As you know, Microsoft released the Copilot App for iOS and Android but it does not support plugins like the Bing App. But don’t worry, Copilot will soon support plugins.

SEO and Content Marketing Manager ~ Northpeak ~ Remote

Source: BrightEdge blogs

By: Albert Gouyet

05/03/24

Are you a content creator with a knack for SEO? Do you have a proven track record of growing organic traffic? Are you deeply analytical and process-driven by nature? If that sounds…

Most Commented Search Engine Roundtable Articles In 2023

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/03/24

Here are the most popular articles on the Search Engine Roundtable by number of comments. In other words, these are the articles with the highest number of comments posted in 2023.

SEO Manager ~ Kikoff ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/02/24

Kikoff is a high growth consumer fintech startup offering credit-building solutions that are affordable, accessible, and educational. Our core product, the Kikoff Credit Account, has helped hundreds of thousands of customers build…

Google Search Tests Follow This Search & More Results Buttons

Source: Kyle Poyar’s Growth Unhinged

By: Kyle Poyar

05/01/24

Generally, above the Google Explore is a

John Mueller Of Google Providing Webmaster Support On Christmas Again (2023 Edition)

Source: moz (en-US)

05/01/24

Every year, John Mueller, Senior Search Analyst / Search Relations team lead at Google makes a significant effort to help respond to SEO-related questions on Christmas. He has done this since at…

Google Search Generative Experience December End Date Removed

Source: Search Engine Land

By: Steve Liu

04/30/24

When Google first launched its Search Generative Experience, it labeled the

Google: Double Slashes In URLs Can Confuse Some Crawlers

Source: Lenny's Newsletter

By: Lenny Rachitsky

04/30/24

Gary Illyes said some search engines can be confused by seeing double slashes in a URL. Previously, Google suggested not to use double slashes in your URLs but here Gary is saying…

7 key 2024 search trends to watch and 3 top priorities

Source: Search Engine Land

By: Danny Goodwin

04/29/24

Stay ahead in these changing times. These transformative changes will likely have the biggest impacts in 2024. 

Google Search is investigating reports of delayed indexing issues

Source: BrightEdge blogs

By: Jim Yu

04/29/24

Google said it is “working on identifying the root cause” that is affecting a “small number of sites.”

Daily Search Forum Recap: December 21, 2023

Source: Search Engine Land

By: Anu Adegbola

04/29/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search had some weird…

AI and problems of scale — Benedict Evans

Source: Essays — Benedict Evans

By: Benedict Evans

04/29/24

Generative AI means things that were always possible at a small scale now become practical to automate at a massive scale. Sometimes a change in scale is a change in principle.

Google Merchant Center Identifier Exists No Longer Lead To Disapprovals

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/29/24

Google has updated its policy where an identifier exists issue will no longer lead to disapproval of your product listings. Instead, Google will first issue you a warning for identifier exists.Google

Google Ads team facing major restructure amid automation boom

Source: Search Engine Land

By: Danny Goodwin

04/26/24

Google executive Sean Downey has revealed that the 30,000-person ad sales unit is set to undergo substantial changes.

Google makes it easier to buy YouTube reservation ads

Source: Search Engine Land

By: Jason Tabeling

04/25/24

Google Ads has expanded its self-service purchasing system to include five additional products – with more on the way.

Google Tests Expandable Image Box In Search Results

Source: Search Engine Land

By: Danny Goodwin

04/22/24

Google is testing an image box that you can click on and expand to reveal images. Google’s mobile search results can show an image link, that if you click on reveal an…

Instagram Ad formats: Best practices for effective ad creative

Source: SEO Blog by Brodie Clark

By: Brodie Clark

04/22/24

Increase engagement and results with Instagram advertising in 2024. Learn best practices for Reels, Stories, Carousel ads and more.

Daily Search Forum Recap: December 12, 2023

Source: Search Engine Land

By: Danny Goodwin

04/18/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google will likely rename parasite…

Search Engine Land celebrates its 17th birthday 

Source: Search Engine Land

By: Bruce Clay

04/18/24

Search Engine Land launched Dec. 6, 2006. Today, we look back on a successful 2023 and look forward to an even greater 2024.

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