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Career Development and Industry Trends
Provides insights into SEO career paths, industry developments, and emerging trends.
Links are not a top 3 Google Search ranking factor, says Gary Illyes
Source: Software Snack Bites
Google’s Gary Illyes said people overestimate the importance of links, saying they haven’t been a top 3 ranking factor for some time.
Measuring and optimizing for Google Core Web Vitals: A technical SEO guide
Source: moz (en-US)
Dive into the current set of Core Web Vitals, plus tips and tools to boost your web performance and deliver a good page experience for users.
SEO Manager ~ Thirty Madison ~ $111k-$153k ~ Remote (US)
Source: The SEO MBA
Thirty Madison is seeking a dedicated and motivated SEO Marketing Manager to join our multifaceted marketing team. As an SEO Marketing Manager, you will play a critical role in developing and implementing…
SEO Manager ~ Taskrabbit ~ Remote (US)
Source: [rank theory]
Taskrabbit will never use text or chat applications to conduct interviews. We have a thoughtful and interactive interview process that includes an initial recruiter phone screen and several video-based interviews with our…
How To Optimize App Install Campaigns
Source: SEO Agency Jobs – SEOjobs.com
With all of these settings out of your control, it may be hard to understand how you can optimize for App campaigns. Here’s how.
Daily Search Forum Recap: September 24, 2023
Source: Lenny's Newsletter
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. This is a special Sunday…
Google: Removing Content Doesn’t Make The Other Content Rank Higher
Source: SEO Agency Jobs – SEOjobs.com
Google’s John Mueller said on Twitter that removing content doesn’t make the rest of your content rank higher. He said on X,
Google: Keep Important Content Out Of Before Or After CSS Pseudo-Elements
Google posted on Twitter
Microsoft, Snap Partner To Serve Snapchat My AI Sponsored Links
Source: In-house SEO jobs – SEOjobs.com
Microsoft Advertising’s latest partnership brings sponsored links to Snapchat’s My AI conversations. Learn more about the Chat Ads API.
Microsoft Will Roll Out Copilot AI Companion This Fall
Source: SEO Agency Jobs – SEOjobs.com
Find out when Microsoft’s AI assistant, Copilot, will roll out to your favorite services and what they will bring to your everyday workflow.
Google accused of downplaying ad price manipulation
Source: Lenny's Newsletter
Some advertisers believe Google quietly inflates ad prices by 100% – a stark contrast to the 5% suggested by the search engine.
How to optimize your ecommerce ad spend and budget for the best ROI
Ready to optimize your ecommerce ad spend? Learn tips for smarter budget allocation and creative approaches that resonate with your audience.
TikTok testing displaying links to Google search results
Source: SEO Agency Jobs – SEOjobs.com
TikTok is showing links to conduct a search at Google Search.
Google’s helpful content update did not yet target hosted third-party content
Source: Lenny's Newsletter
Gary Illyes from Google said this was just a change made to the documentation and was not implemented in its algorithms yet.
Daily Search Forum Recap: September 21, 2023
Source: In-house SEO jobs – SEOjobs.com
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Why are the Google Search…
Microsoft Advertising Introduces 3 New Generative AI Solutions
Source: In-house SEO jobs – SEOjobs.com
Explore new generative AI features for Microsoft Advertising, including Conversational Ad experiences, Ads for Chat API, and Copilot.
How to leverage neuromarketing for SEO
Source: SEO Agency Jobs – SEOjobs.com
Learn how understanding the human brain can help elevate your SEO game and drive impactful experiences for your audience.
Bing Expands Webmaster Tools Performance Report
Source: SEO Agency Jobs – SEOjobs.com
Microsoft updates Bing Webmaster Tools, offering detailed insights on website performance via consolidated search and chat metrics.
The 30 Best Landing Page Examples Of 2023
Source: SEO Agency Jobs – SEOjobs.com
A well-designed landing page can mean the difference between a website visitor and a customer. Here are 30 examples of great landing pages for inspiration.
Social Media Image Size Guide For All Platforms In 2023
Source: Search Engine Land
No two social media platforms have the same image size requirements. Here’s a comprehensive guide on social media image sizes in 2023.
Google rolls out automatically created assets to all advertisers
Source: In-house SEO jobs – SEOjobs.com
ACAs are also now available in seven new languages.
Microsoft Advertising launches new video ad product
Source: Unknown Source
“You can get started in just a few clicks, and there are no long onboarding processes, no set-up fees, and it’s simple to optimise.”
Director of Growth, SEO & SEM ~ SSENSE ~ Remote (CAN)
Source: SEO Agency Jobs – SEOjobs.com
SSENSE (pronounced [es-uhns]) is a global technology platform operating at the intersection of culture, community, and commerce. Headquartered in Montreal, it features a mix of established and emerging luxury brands across womenswear,…
Go beyond Google Ads with programmatic advertising
Source: Lenny's Newsletter
Is your B2B digital advertising program ready for a boost? Explore programmatic advertising and its potential for B2B success.
Google Confirms: Quality Is Foremost Factor In Search Indexing
Source: In-house SEO jobs – SEOjobs.com
Quality content is the top factor influencing Google’s indexing and crawling decisions, per a discussion in a recent podcast.
Google quietly increases ad prices to meet targets, claims exec
Source: In-house SEO jobs – SEOjobs.com
Google Ad executive, Jerry Dischler, claims the search engine raises prices by up to 10% without informing advertisers.
Google autocomplete: The silent threat to your online reputation
Source: SEO Agency Jobs – SEOjobs.com
Learn how negative autocomplete keywords about your brand can shape people’s perceptions and influence their decisions.
Google Ads UA3 To Google Analytics 4 Conversion Mapping Causes Confusion
Source: SEO Agency Jobs – SEOjobs.com
Google Ads has begun converting some of its conversion metrics from Universal Analytics 3 to Google Analytics 4 (UA3 to GA4) and it caught some advertisers off guard, despite numerous notices that…
How to grow and retain clients with AI-powered ‘Conversation Intelligence’
Source: Software Snack Bites
Use CallRail’s AI-powered products to uncover actionable insights, fuel new marketing strategies and prove your value to clients.
Report: Google Search Things To Know Rarely Showing Now?
Source: moz (en-US)
It seems like the Google Search feature for
Google Tests Blue Highlighting Text Within Search Result Snippets
Source: SEO Agency Jobs – SEOjobs.com
Google seems to be testing highlighting portions of text in the search result snippets. This seems different from the highlighting of featured snippets, people also ask, things to know or sections of
Bing Tests Lock Icon In Search Results For Secure Websites
Source: In-house SEO jobs – SEOjobs.com
Bing is testing showing a lock icon in the Bing Search results for snippets from secure websites. Previously, Bing tested secure site labels and HTTPS labels in those positions but now Bing…
Google Search Tests European Union Energy Labels On Products
Source: Lenny's Newsletter
Google is testing displaying the European Union energy labels or icons on some product search results. The energy efficiency of the appliance is rated in terms of a set of energy efficiency…
Backward Deadlines, One Chart Strategy
Source: SEOSLY
Edition #23 – Monday 3-2-1
SEO Manager ~ Single Grain ~ $80k-$90k ~ Remote (US)
Source: Search Engine Land
Single Grain is an award-winning digital marketing agency that has been dedicated to driving persistent growth for remarkable companies like Amazon, Uber, and Salesforce since 2009. We do this by providing industry-leading…
Daily Search Forum Recap: September 15, 2023
Source: In-house SEO jobs – SEOjobs.com
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google released an updated helpful…
Google Completely Removes How-To Rich Results
Source: In-house SEO jobs – SEOjobs.com
In an effort to simplify the search results pages, Google announced that it is deprecating the How-To rich results
Daily Search Forum Recap: September 14, 2023
Source: moz (en-US)
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has finally dropped most…
A 6-minute process to diagnose E-E-A-T issues
Source: SEO Agency Jobs – SEOjobs.com
In a future filled with E-E-A-T and AI, SEO will be less about doing and (possibly) more about directing. Here’s why.
Google Search stops showing How-to rich results on desktop
Source: SEO Agency Jobs – SEOjobs.com
This change comes one month after Google announced HowTo would no longer appear on mobile devices and just for desktop users.
Google Maps/Local Tests Third Party Reviews Again
Source: Search Engine Land
Google Maps and Google Local are testing showing third-party reviews for Google Business Profile listings. It has been over a decade since Google Maps showed third-party reviews, reviews not left dir
4 reasons you should try Facebook Dynamic Ads
Source: General SEO - SEO Blog by Ahrefs
Facebook’s AI-powered Dynamic Ads are a smart, cost-effective option to increase user engagement and ad performance. Here’s why.
Your guide to SaaS packaging 201
Source: In-house SEO jobs – SEOjobs.com
Read this before you give away that new feature for free
Daily Search Forum Recap: September 12, 2023
Source: SEO Agency Jobs – SEOjobs.com
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Ads will require some…
Google CEO on SGE and Search evolution: ‘We’ll get it right’
Source: Lenny's Newsletter
Sundar Pichai compares the shift to SGE to the shift from desktop to mobile – and believes it won’t blow up Google’s current business model.
A guide for finding product-market fit in B2B
Source: SEO Agency Jobs – SEOjobs.com
Part five of my seven-part series on kickstarting and scaling a B2B business
SEO Monitoring Explained: Best Free Tools to Get Started
Source: Lenny's Newsletter
Track your SEO performance.
SEO Manager ~ Mechanism ~ Remote (CAN)
Source: SEO Agency Jobs – SEOjobs.com
Thrive is a personalized nutrition counseling platform dedicated to helping people flourish. Being healthy in the US is challenging given the lack of access to high-quality, healthy food as well as the…