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E-commerce and Affiliate SEO

Focuses on strategies tailored for online retailers and affiliate marketing in the digital space.

Google Merchant Center to align click reporting with Google Ads

Source: Search Engine Land

By: Barry Schwartz

03/24/25

You can expect some of your current and old reports to change when this update happens.

Microsoft Bing Shopping Listings Buy Now Button Direct To Checkout

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/20/25

Microsoft Bing’s shopping carousel results have a “buy now” button that now links directly to the checkout page of the merchant. So when you click on buy now, it adds that item…

How to Beat Amazon at SEO

Source: SEO - Practical Ecommerce

By: Eric Schwartzman

03/19/25

Ted Kubaitis once feared competing against the ecommerce giant for organic rankings. Then an epiphany hit.

Google Shopping Ads With First Order Discount Label

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/18/25

In December, Google Merchant Center introduced a new field for “first order” discount. Now, we are seeing “First order” labels in the Google Shopping Ads within the Google Search results.

Generative AI use surging among consumers for online shopping: Report

Source: Search Engine Land

By: Mike Pastore

03/17/25

Compared to non-AI traffic sources, users engage more, view more pages, and bounce at lower rates – but they are also less likely to convert.

Facebook Adds Stories to its Creator Monetization Program

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

Another way for creators to earn money from their content.

Google Merchant Center With Bulk Request Review

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/13/25

Google Merchant Center has apparently added the ability to dispute and/or request a review in bulk. This does not work for all notices but it works for some and it can save…

Google Shopping now shows ‘Price at Checkout’

Source: Search Engine Land

By: Anu Adegbola

03/12/25

Google is displaying the Price at Checkout in Shopping listings, enhancing transparency and helping shoppers avoid unexpected price changes.

Origins of Google Shopping’s AI Vision Match

Source: SEO - Practical Ecommerce

By: Armando Roggio

03/12/25

Google’s AI shopping initiatives reinforce sensible, long-standing ecommerce practices.

TikTok Adds More Flexible Options for Sellers

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/11/25

Some new options for managing your sales through the app. 

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