Paid Search and Advertising

Source: Search Engine Land by Anu Adegbola. Read the original article Google reinforces policy that submitting false information during advertiser verification is a violation that can lead to account suspension.

Source: Search Engine Land by Anu Adegbola. Read the original article Google is adding AI automation, live CTV monetization, and streamlined direct deals to its ad platforms, helping publishers unlock new revenue…

Source: Search Engine Land by Pauline Jakober. Read the original article Accounts embracing AI-powered tools are outperforming keyword-only strategies. Here’s what you need to know before you get left behind.

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Integrates Waze Ads into Performance Max for Enhanced Store Campaigns Google has integrated Waze ads inventory…

Source: Search Engine Land by Anu Adegbola. Read the original article Advertisers can now reach drivers through Waze and gain deeper visibility into campaign performance with Google’s latest PMax updates.

Source: Search Engine Land by Anu Adegbola. Read the original article Google Ads is adding an “investment strategy” tool that lets advertisers model potential gains from increased budgets.

Source: Search Engine Land by Ameet Khabra. Read the original article Google Ads now lets one advertiser appear twice on a SERP – a change that tests fairness, transparency, and competition.

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Updates Circumventing Systems Policy with New Advertiser Verification Rules Google has updated its Circumventing Systems policy…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Snapchat Q3 2023 Performance Update Snapchat has grown to 477 million daily active users, mainly…

Source: Search Engine Land by Lars Maat. Read the original article Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new opportunities.

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of YouTube’s Latest Creator Tools and AI Enhancements YouTube has introduced new features including paid vs….

Source: Search Engine Land by Anu Adegbola. Read the original article YouTube has removed the option to close mobile ad sidebars, keeping shoppable panels fixed throughout horizontal video ads.

Source: Search Engine Land by Sarah Vlietstra. Read the original article Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Snapchat’s Holiday Advertising Insights for Marketers Snapchat encourages advertisers to start holiday campaigns early, as…

Source: Search Engine Land by Chris Cabaniss. Read the original article Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each…

Source: Search Engine Land by Adthena. Read the original article Adthena analyzed 21 million SERPs over two four-week periods to reveal where visibility is falling and which industries are being hit first.

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s New Ad Layout Causes Confusion and Accidental Clicks Google’s updated ad design groups multiple ads under…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Raptive’s Antitrust Lawsuit Against Google for Ad Auction Manipulation Raptive has filed a detailed 93-page complaint accusing…

Source: Search Engine Land by Danny Goodwin. Read the original article Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Search AI Mode and the Future of Google Ads Google Ads will continue to play a…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Ads Introduces Cross Campaign Metrics Chart in Overview Tab The new Cross Campaign Metrics chart in…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Reddit’s Q3 Performance Update: User Growth and Revenue Surge Reddit has reached 116 million daily…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of LinkedIn Simplifies Thought Leader Ads Discovery and Promotion LinkedIn has introduced a simplified content discovery…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Updates Gambling Policy to Restrict Sweepstake Casino Ads **Google Ads** has updated its **Gambling and Games…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Ads Policy Update: Sweepstake Casinos Excluded from Social Casino Games Google Ads updated its Gambling and…

Source: Search Engine Land by Barry Schwartz. Read the original article This impacts the web UI, but other interfaces are currently up. This does not impact ad serving.

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Microsoft Advertising Web Interface Outage Update Microsoft Advertising’s web interface is currently down, with the engineering team…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google and Microsoft Q3 2025 and Q1 2026 Earnings Report Google achieved a record-breaking quarter with $102.3…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta’s Guidance on Marketing Mix Modeling for Campaign Performance Marketing Mix Modeling (MMM) provides a…