Source: Search Engine Land by Anu Adegbola. Read the original article OpenAI’s UK launch of ChatGPT Ads Manager gives advertisers an early chance to learn and prepare for a potentially major new…
Paid Search and Advertising
Covers SEM, PPC strategies, and paid advertising techniques.
Google Ads Turning On Conversion-Based Customer Lists
Source: Search Engine Roundtable
Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Ads Conversion-Based Customer Lists Activation Starting June 17, 2026, Google will automatically enable conversion-based customer lists…
Google Ads launches beta for supplemental conversion data
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article Google is allowing advertisers to gain more complete measurement and improve bidding performance with stronger first-party signals.
PPC budgeting in 2026: When to adjust, scale, and optimize with data
Source: Search Engine Land
Source: Search Engine Land by Ameet Khabra. Read the original article Better budget decisions start with better signals. Learn how to align bidding, conversion tracking, and audience data with business goals.
Google Ads to automatically classify conversion-based customer lists
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article Advertisers are now required to give Google’s automated systems clearer signals about where audiences sit in the customer journey.
Google Ads Updates Its Campaign Status User Interface
Source: Search Engine Roundtable
Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Updates Campaign Status Notifications with Minimalist Design Google Ads has introduced a redesigned campaign status notification…
Google Ads Security Tasks Summary Tab
Source: Search Engine Roundtable
Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Adds New Security Summary Tab in Google Ads Google has introduced a new summary tab within…
Microsoft expands LinkedIn seniority targeting to more ad objectives
Source: Social Media Today - Latest News
Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Microsoft Expands LinkedIn Profile-Based Ad Targeting in Microsoft Ads Microsoft Ads now allows advertisers to…
Google Ads shifts Demand Gen billing to CPM for some Discover campaigns
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article Google Ads will switch Demand Gen campaigns optimized for VTC on Discover from CPC to CPM billing starting July 15.
Microsoft Ads expands LinkedIn targeting with job seniority filters
Source: Search Engine Land
Source: Search Engine Land by Anu Adegbola. Read the original article Microsoft Ads now lets advertisers target audiences by LinkedIn job seniority across Search and Audience campaigns.