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SEO Daily News and Algorithm Updates

Covers daily updates, search engine algorithms, and industry news.

Survey: 54% of people look through more search results vs. 5 years ago

Source: Data & Studies - SEO Blog by Ahrefs

By: Si Quan Ong

09/30/24

What frustrates users most: looking through search results, visiting multiple websites and figuring out the right search term.

Microsoft Advertising To Move Smart Shopping Campaigns To Performance Max In Coming Months

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/30/24

Microsoft, in its monthly update, announced that it will be moving (or “upgrading” as they call it) smart shopping campaigns to Performance Max within the next couple of months. Microsoft said they…

Google Fixes Issue With Site Names Not Appearing For Internal Pages

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/30/24

Google has fixed an issue with site names not appearing for some internal pages, this has been an issue since December 2023. I checked some examples, and they are indeed fixed –…

Google News Header Says “How These Stories Are Ranked”

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/30/24

Google News seems to be testing placing a header above news sources in the Google News follow interface, that says “how these stories are ranked.” I personally cannot replicate it, but some…

10 observations about the transition of SGE to AI Overviews in May 2024

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/30/24

What a month it’s been for AI search technology! After almost a year of testing in labs, Google took the step we were all waiting for and began rolling out AI more…

10 Important observations about the transition of SGE to AI Overviews in May 2024

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/30/24

What a month it’s been for AI search technology! After almost a year of testing in labs, Google took the step we were all waiting for and began rolling out AI more…

SEO Daily News Recaps for undefined, undefined NaN, NaN

09/30/24

This Weekend’s SEO Daily News Recap: Fri Sep 27 2024 – Sun Sep 29 2024 Content SEO: 1. Five content tactics for better product page rankings in ecommerce: https://www.practicalecommerce.com/seo-for-ecommerce-product-pages 2. Benjamin Lauzier…

Scaling MongoDB from Employee 8 to SVP – Meghan Gill (SVP Sales Ops, MongoDB)

Source: Data & Studies - SEO Blog by Ahrefs

By: Mateusz Makosiewicz

09/27/24

Watch now | This episode is perfect for those interested in tactical advice from seed stage to IPO around marketing tactics and sales compensation. Meghan Gill is SVP Sales Operations & Sales…

Google Warns Site That Do Not Work On Mobile Will Not Be Indexed

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/27/24

Google said it will not index sites that are not accessible on mobile devices after July 5, 2024. “If your site’s content is not accessible at all with a mobile device, it…

Google Emails Advertisers & Analytics Users Over New US Privacy Laws

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/27/24

Last week, Google emailed its Google Ads and Google Analytics users with a heads-up about new privacy laws coming to some states in the United States. This involves topics around restricted data…

Google Business Profiles Testing Chat With SMS & Whatsapp

Source: Screaming Frog

By: Mark Porter

09/27/24

Just last week we reported that chat is going away from Google Business Profiles. Well, Google may be adding native SMS and WhatsApp messaging support for your Google Maps business listings.

Google Search Console Links Report Fixed

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/27/24

The Google Search Console link report now seems to be fixed. As we reported last week, we saw a decline in links being reported by the tool, followed by a huge decline…

An SEO’s guide to redirects

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/27/24

Here’s everything you need to know about redirects, when to use them, how to implement them properly and potential issues to avoid.

Senior SEO Analyst ~ Siege Media ~ $72-80k ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/27/24

Siege Media is a growing and remote-first content marketing agency! We are nationally recognized on Inc.’s Best Workplaces list and Inc. 5000 list, highlighting the 5000 fastest-growing private companies. Interested in joining…

Daily Search Forum Recap: June 3, 2024

Source: SEO Blog by Marie Haynes Consulting

By: Marie Haynes

09/26/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There was a lot of…

SEO Manager ~ ServiceMaster Clean ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/26/24

We Play to Win! Big goals. Big achievements. Big impact.  ServiceMaster employs empowered and engaged teams, delivering growth in an ever-evolving world. Our goal is to double in size over the next…

Sr Analyst, SEO ~ Home Depot ~ $65K-$100K ~ Remote

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/26/24

With a career at The Home Depot, you can be yourself and also be part of something bigger. Position Purpose: The Sr. Analyst/Associate Search Account Manager (SEO) plays a key role in…

LinkedIn shrinks link previews for organic posts

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/26/24

Sponsored posts will still display larger preview images, but organic posts with third-party links are now much smaller.

12 Field-Tested Content Marketing Tactics

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/26/24

We know they work, and we’re excited to show you the proof.

Google News and Discover not loading for many searchers

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/26/24

This may impact news publisher traffic, while Google works out the kinks.

Parasite SEO Explained (It’s Not Always Evil!)

Source: Search Engine Land

By: Barry Schwartz

09/25/24

It’s not always black-hat!

4 Insights From the Google Leak — Whiteboard Friday

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/25/24

In this Whiteboard Friday, Tom touches on four particular insights gleaned from the recent Google documentation leak.

What are attributes? Digging into the Google API docs – Marie Haynes

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/25/24

This is part 2 of a series of posts I am writing to discover more about what we can learn from the information in the recently discovered Google documentation on API references….

Unpacking Google’s massive search documentation leak

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/25/24

This breakdown unveils potential Google Search ranking factors, including details on PageRank variations, site authority metrics and more.

Google Search Console reporting error for product snippets

Source: Search Engine Land

By: Barry Schwartz

09/24/24

You may have noticed a spike in impressions and clicks between May 15 to May 27 – it was a bug.

Do Higher Content Scores Mean Higher Google Rankings? Our Data Says It’s Unlikely.

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/24/24

Two words: Weak. Correlations.

8 Ahrefs API Use Cases For Agencies and Enterprises

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/24/24

Here’s what you can do.

What is this leaked Google code? Digging into the API Docs – Marie Haynes

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/24/24

Well this has been an interesting week. Rand Fishkin published a fascinating article about a set of documents that was shared with him. These documents contain the documentation for making API calls…

PayPal launching ad network fueled by user purchase data

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/24/24

PayPal plans to offer personalized promotions and advertising, targeting its approximately 400 million users.

The Real Impact of AI Overviews

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/24/24

AIO will likely mean less traffic for many sites, but news appears to be exempt (for now). Plus, a major leak might have revealed many of Google search’s internal workings.

Google Business Profile Call History & Chat Going Away July 31, 2024

Source: General SEO - SEO Blog by Ahrefs

By: Despina Gavoyannis

09/23/24

Google will be removing the call history reports and the Chat feature within Google Business Profiles on July 31, 2024. Google said, “We acknowledge this may be difficult news,” but added, “We…

Google Business Profile chat and call history going away

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/23/24

July 31, 2024 Google will shut down call history and chat – you can download your history now.

HUGE Google Search document leak reveals inner workings of ranking algorithm

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/23/24

The documents reveal how Google Search is using, or has used, clicks, links, content, entities, Chrome data and more to rank content.

Google Mobile Search Tests Large Blue Visit Button On Search Results

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/20/24

Google is testing a large blue visit button on its mobile search results interface. The button is hard to miss and shows up under the sitelinks for some searchers. Again, it is…

Google’s Grayed Out Logo On Memorial Day

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/20/24

Google has grayed out, muted, its logo, for Memorial Day, again this year. It also applied an American flag under the search box with the message, “Honoring those who sacrificed.” That links…

SEO Consultant ~ Lead Science (DealerOn) ~ $37k – $66k ~ Remote (US)

Source: Search Engine Land

By: Danny Goodwin

09/19/24

Job Description: Lead Science is a division of DealerOn, an industry leading digital business enabler to the automotive, powersports, home services, and legal industries. Our platform and products provide our clients with…

Google Search Profiles With Reviews & Notes

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/19/24

Google is rolling out new profile pages that shows you the reviews and notes you left across Google Search. And starting on June 24 your reviews and notes may be public to…

The Top SERP Features in 2024 — Whiteboard Friday

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/19/24

In this Whiteboard Friday, Tom takes us through the top SERP features of 2024 by both presence and Share of Voice.

TikTok debuts AI-powered ad automation tools

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/19/24

The AI-powered ad tools and automation capabilities will help brands with centralizing ad creative and measurement, scriptwriting, and more.

Head of Digital PR ~ ContentDistribution.com ~ $40-57k ~ Remote (UK)

Source: Search Engine Land

By: Anu Adegbola

09/18/24

ContentDistribution.com is a performance content agency that works with venture-backed SaaS companies like ClickUp, Privacy.com, and Skiff (acq by Notion). We are building a Digital PR department to deliver earned media placements…

Google Testing Special Reddit Search Result Snippets

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/18/24

Google may be testing a special search result snippet interface for Reddit search results. In this test, Google seems to be showing the number of upvotes and the number of comments on…

SEO Analyst ~ From The Future ~ $70K ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/18/24

WE ARE FROM THE FUTURE From the Future (aka FTF) is a boutique Digital & CX agency with offices in LA and Philadelphia along with a remote team spread across 7 states…

Contract SEO/SEM Site Content & Design ~ Media-Matchers ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/18/24

Hello – I am looking for someone to help me create content for a niche, vertical marketing website that I currently use to drive targeted SEM traffic to. Ideally, you would start…

Google gives merchants new brand profiles, AI branding tools

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/17/24

Visual brand profiles and new AI tools on search can now help showcase on brand merchant imagery, videos and promotions.

Google rolls out immersive, AI-powered Shopping Ads

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/17/24

Google introduces video-powered search ads, expanded virtual try-on for apparel and 3D shoe spins to assist with complex shopping decisions.

Google PMax upgrade allows mass AI creative asset production

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/17/24

Rapidly produce high-quality Performance Max creative assets at scale incorporating brand-specific fonts, colors and imagery.

Google Lens and Circle to Search gains more links, facts and AI Overviews

Source: Search Engine Land

By: Barry Schwartz

09/16/24

Not only are the search results more graphical, they have richer information for these more interactive ways of searching.

Google Rolling Out More Graphical and Richer Search Results

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/16/24

Rajan Patel, the VP of Engineering at Google leading the Search experiences, wrote that Google is rolling out a more graphical results interface that go “beyond visual matches to include things like…

Google CEO is ’empathetic’ to content creators Search has wiped out

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/16/24

Sundar Pichai calls this is a disruptive moment. He also avoids commiting to releasing data on AI Overview click-through rates and traffic.

Daily Search Forum Recap: May 20, 2024

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/16/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said it is working…

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