Strategies for assembling an effective PPC team, including tips on hiring experienced vs. new talent, defining roles and more.
SEO Tools and Data Analysis
Includes tools, techniques, and reporting for SEO analysis.
Report: Menu items, busier businesses may be Google local ranking signals
Source: Screaming Frog
Google has not specifically confirmed this but a new local SEO report says these may be newly discovered local ranking signals.
Google Colab for SEO: How to get started
Source: General SEO - SEO Blog by Ahrefs
Learn the benefits of Google Colab for SEOs, from fast setup to AI integration, and how to use it to run Python code seamlessly in the cloud.
SEO Account Director ~ Croud ~ Hybrid – London (UK)
Source: Search Engine Roundtable
Croud is a digital marketing agency with a unique business model, recently named Sunday Times Best Place to Work 2024. In 2021, Croud acquired VERB Brands, a luxury performance marketing agency. VERB Brands specialises…
Yelp adds 8 searchable accessibility business attributes
Source: Search Engine Land
Businesses can add accessibility attributes including accessible parking near entrance, ASL proficient and QR code menus available.
Google Ads To Bring Automatically Created Assets To Ad Level
There are reports that a change is coming to Google Ads ACA, Automatically Created Assets, that will bring this feature to the ad level. Anthony Higman said on X, “they are now…
Google Adds Carousel Guidance On How To Markup Multiple Items On Category Pages
Source: SEO - Practical Ecommerce
Google has added a new bullet point in the structured data carousels (beta) help documentation around how to mark up categories with many items with that structured data. This is based on…
SEO Account Manager ~ Clearscope ~ $60,000 – $80,000
Source: Blog – Nick LeRoy
You will be joining as one of the first account managers at Clearscope to help our customers understand the nuances of SEO and how they can use Clearscope to drive better rankings…
Head of Google Search: AI mistakes won’t prevent progress
Source: Search Engine Land
Google won’t hold back AI Search features because of ‘occasional problems,’ according to Liz Reid.
5 reasons why your content isn’t working and how to create helpful content Google wants to rank
Source: Search Engine Land
Is your content failing to rank? Find out why and how to create engaging, helpful content that meets Google’s standards.
Senior Associate, SEO ~ Hearts & Science ~ $50-$70K ~ Hybrid – NY (US)
Source: Search Engine Land
As the Senior Associate, you will support the team to develop, implement and maintain innovative SEO projects for enterprise clients. This person will work closely with the overall SEO team and client…
Study: 96% of sites in Google’s top 10 positions have 1,000+ links from unique domains
Source: Search Engine Land
Only 0.3% of websites ranking in the top 10 had less than 100 backlinks and none had 50 links or less, according to the new study
Google Will Still Index Sites That Are Not Mobile-Friendly After July 5th
Source: Search Engine Land
There has been a tremendous amount of confusion around the news that Google will stop indexing sites that are completely inaccessible via a mobile phone after July 5th. Google will index sites…
Google Merchant Center Testing New Analytics
Source: Search Engine Roundtable
Google Merchant Center seems to be testing a whole slew of new analytics for the Merchant Center console. The data itself is not new but the UX is, and I am told…
SEO Growth Lead ~ Skale ~ EUR 50,000 ~ Remote (EMEA)
Source: Search Engine Land
At Skale our mission is simple: help SaaS brands make SEO the #1 revenue-driving channel. We’re a passionate performance SEO agency, with the goal to help SaaS companies grow their SEO efforts…
SEO Content Specialist ~ Avalanche Creative ~ $45-50k ~ Remote (US)
Source: SEO - Practical Ecommerce
Why work for Avalanche: Avalanche Creative is a small but growing SEO and content agency that is committed to getting great results for our clients. We take a different approach to SEO…
Google AI Overviews Showing Only For 15% Queries
Source: Search Engine Land
New data from BrightEdge shows that Google is showing far fewer AI Overviews than it did when it first launched them as a beta under the Search Generative Experience. Google went from…
4 Performance Max segmentation strategies and how to leverage them
Source: Lenny's Newsletter
Learn the pros and cons of common Performance Max segmentation strategies, along with tips to determine the best approach for your account.
In defense of feature team product managers
Source: Search Engine Land
Why feature team PMs are real PMs
Google Popular Products Search Refinements
Google seems to be adding a people also ask like search refinement/expander for the popular products on Google Search. Below the popular products section there is this section that shows other variations…
How To Get Into Google’s AI Overviews
Source: Search Engine Land
A bunch of SEOs are now experimenting with how they can show up in the Google AI Overviews, not just remove themselves from AI Overviews. Cyrus Shepard posted a “mini case study”…
SEO Manager ~ Go Fish Digital ~ Remote (US)
Source: Lenny's Newsletter
Go Fish Digital is looking for a bright, motivated individual to bolster our team of top-notch SEOs. The role of the SEO Strategist is to create and execute SEO strategies that align…
SEO Link Building Specialist ~ The News Opener ~ Remote (US)
Source: General SEO - SEO Blog by Ahrefs
Our Seo Company is a digital marketing agency helping clients across various industries strengthen their online presence. We’re looking for an Off-Page SEO Link Building Specialist to join our team and help…
How to Promote Your Blog (There Are Only Three Ways)
Source: SEO - Practical Ecommerce
Every tactic falls into one of three categories.
SEO Strategist ~ 829 Studios ~ Remote (US)
Source: Screaming Frog
829s SEO Strategists are responsible for managing relationships with high-profile clients, curating unique growth strategies, and executing technical, on-page, and off-page optimizations. An ideal candidate for this role is expected to be…
SEO Lead ~ FinancialDocs ~ $100k ~ Hybrid – Dubai (United Arab Emirates)
Source: Search Engine Land
Hello from FinancialDocs! We are a dynamic and innovative company, passionate about developing cutting-edge online solutions that make life easier. Our team is a vibrant mix of tech enthusiasts, creative problem solvers,…
Google Says Sites Hit By Helpful Content Update Could See Improvements With Next Core Update
Source: Search Engine Roundtable
Google’s John Mueller was asked when can a site expect to recover from the September 2023 helpful content update, assuming the site took all measures to “fix” their site. John Mueller said…
Google Showing More Review Stars In Search Result Snippets?
Source: Kyle Poyar’s Growth Unhinged
Google may be showing more review stars in the mobile search results, according to some reports. RankRanger six-point lift in how often review stars are showing in mobile search, while is also…
A framework for PM skill development | Vikrama Dhiman (Gojek)
Source: SEO - Practical Ecommerce
Vikrama heads all things product at Gojek, including product management, design, program management, and research, across Indonesia, Singapore and India.
Google Search Ranking Update Volatility On May 3rd & 4th
Source: Unknown Source
I am slow to report on this but figured I’d document it just in case some of you noticed ranking volatility and fluctuations on or around May 3rd and May 4th. This…