SEO Tools and Data Analysis

Google is testing a new reviews user experience from the local panel listing in the search results. Instead of popping up the reviews in a new window over the search results, Google…

A look back at this year’s trends in email marketing and what to look forward to next year.

On Friday, Danny Sullivan, Google’s Search Liaison, shared on X some internal documents showing how he complies some of the feedback from SEOs online and then prepares that feedback to share with…

Community Wisdom 158

The new platform features five major changes, which have been designed to improve the user experience for advertisers.

Learn the impact privacy has on your marketing campaigns and why Google Analytics-based dashboards may be inaccurate.

What GPT Means for Structured Data – Whiteboard Friday

The SEO community was in a buzz yesterday when The Verge published an entertaining, detailed, and long piece titled Did SEO experts ruin the Internet or did Google? The short answer is…

Google declared a Code Yellow in 2019 when it looked like the company might not meet quarterly search revenue goals. Ben Gomes had concerns.

In this webinar, you’ll gain the power of optimizing campaign performance effortlessly across all channels.

We also now know exactly how much Google paid to be the default search engine on multiple devices and browsers: $26.3 billion in 2021.

More insights into the E-E-A-T Knowledge Graph 2023 update, the evolution of Knowledge Panels and the importance of E-E-A-T signals.

Challenging Google Ads’ best practices is a tough but necessary path to achieve PPC excellence. Here’s what you need to know.

Google is now showing, in some regions,

Here is an interesting announcement from Microsoft, announcing the new launch of Microsoft pubCenter – which is actually not new, it is from 2006 and had a slow painful death. But Microsoft…

More context, if you bother to look.

Both Google Ads and Microsoft Advertising revenue were up big this past quarter, both up about 10%. Comparing it to last quarter, Google was only up 3% and Microsoft was up 8%….

This is a terrible place for a phone, but a cool party trick.

Meta is experiencing the largest increase in expected investment, while Google will be flat, according to a Search Engine Land survey.

Creators were previously only able to upload videos with a maximum time limit of 10 minutes.

Elevate your SEO team leadership skills with insights on setting meaningful KPIs, fostering diverse talents, and optimizing your workflow.

Unlock the secrets of social media in 2024. Get expert insights on AI trends, how to gain powerful business growth, and more.

You can now use your PlayStation or Xbox controller.

We can finally see Google’s latest flagship phone.

Drive downloads, no third-party cookies required.

Here are cookies from the Chicago Google office. They have a Ferris wheel on them, with the Google logo and it says Chicago. They look like sugar cookies.I found these on Instagram.This…

Tougher exam guidelines were rolled out as the platform released three new professional certifications on Skillshop.

This felt like a big update, taking almost 14 days to fully roll out.