User Experience and SEO Optimization

Is your PPC performing poorly? Learn how to troubleshoot and turn things around with practical strategies and checkpoints.

Explore examples of GPT-4 with Vision, along with its limitations and potential risks, as it rolls out to ChatGPT Plus and Enterprise users.

The California State Court of Appeals reversed a decision made in 2020 that stated Facebook was protected from legal action.

Over the past couple of days, I’ve seen more chatter of ranking movement for those SEOs initially impacted by the September 2023 helpful content update. I wonder if this is the last…

Bing decided not to wait for the alternative approach to a robots.txt method for blocking AI tools from using your content and decided to go with what is out there now, meta…

YouTube introduces AI Insights to spark video ideas, Dream Screen for AI-generated backgrounds, and YouTube Create, a new app for creators.

Here’s why mapping the customer journey is vital for SEO success. Explore each step of the journey and optimize your strategy accordingly.

This is a special guest edition of SEO for Google News, where Jessie and Shelby from WTF is SEO write about integrating SEO into newsrooms.

Bing Webmaster Tools began testing its new Sitemap Index Coverage report in June after it was announced a few months prior. As of a few weeks ago, it went fully live, but…

The removal of SERP features like HowTo and FAQ rich results are a trend SEOs should watch, according to Google’s Gary Illyes.

Discover AI strategy benefits and ways to support your multi-location customers.

Jerry Dischler, Vice President and General Manager at Google, said under oath in 2020 that Google tuned its ad prices to meet its revenue targets. Ad prices went up 5% to sometimes…

Capture more prospects.

Musk is hoping to roll out small monthly subscriptions for all users in a bid to try and rid the platform of bots,

Advertisers are concerned that the new signal indicates that Google Ads is taking another step towards manual CPC deprecation.

When and where can you use AI-written content? It depends. One thing is certain you should be cautious. Ashwin Balakrishnan joins the SEO Rant to discuss the downside of over-relying on AI…

Managing client expectations requires a calculated approach, especially when the ultimate goal is scaling SEO using generative AI.

Google is testing adding trending labels to the Explore Brands section in the Google Search results. The Explore Brands section is not new, it was added a year or so ago, but…

Google’s John Mueller was asked if there is a way to prevent search traffic loss while launching a new website revamp. This specific case has URL changes with folders and subfolders. John…

It’s our take on it.

Discover the latest update to Threads from Instagram, allowing users to search for posts by keyword on the growing social platform.

Glenn Gabe provides data and analysis based on reviewing the impact of Google removing FAQ and HowTo snippets from the search results.

Can we get content moderation to work, or is it as much of a dead end as virus scanning? Do we need to change the whole model of social instead?