Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article
TL;DR Summary of Google Ads Introduces Quick Navigation Button in Change History Report
Google Ads has **added a new “Go to” button** in the Change History report to help advertisers **quickly access different campaigns and ad groups**. This feature **streamlines troubleshooting** and **accelerates navigation**, especially useful when reviewing bulk changes or script edits. It significantly **reduces the number of steps** needed to investigate modifications within accounts.
Optimixed’s Overview: Enhancing Google Ads Efficiency with Quick Navigation in Change History
Introduction of the “Go to” Button
Google Ads recently introduced a valuable update in its Change History report, featuring a new “Go to” button. This addition enables advertisers to jump directly to specific campaigns or ad groups from the list of changes, improving workflow efficiency.
Benefits for Advertisers
- Time-saving navigation: Quickly access relevant entities without manually searching through the account.
- Improved troubleshooting: Simplifies reviewing bulk edits, script changes, and modifications made via Google Ads Editor.
- Streamlined workflow: Reduces the extra steps traditionally required to verify and analyze changes within campaigns.
Impact on Campaign Management
This update is particularly beneficial for advertisers managing multiple campaigns or handling numerous edits simultaneously. By providing direct links to changed entities, Google Ads enhances transparency and control, allowing for faster decision-making and more effective campaign optimization.