There has been a change to Google’s algorithm that is substantially changing traffic for tons of businesses we’ve been analyzing. I’ve spent the last 3 months analyzing tons of our clients and doing tests to see if I can figure out what changed and why. It took me so long because I actually didn’t believe what I was seeing. The good news is that I have figured out some patterns which I’m going to share with you today, and it is going to completely change advice that myself and other respected SEOs have given in the past. In fact – some of my advice on how to set up a Google Business Profile is going to be completely opposite of what I was advising before. I’m going to dive in and show you what we’re seeing, but more importantly, what you can do about it. While we have seen dramatic decreases as a result of this change, we also found a way to get around it, which we’ll be sharing in this article.
