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Microsoft adds “Why This Ad?” feature to Bing search results

Article Website:
Search Engine Land
Article Author:
Anu Adegbola
Article URL:
https://searchengineland.com/microsoft-adds-why-this-ad-feature-to-bing-search-results-453063

Microsoft is bringing more transparency to its search advertising with a new feature that explains ad placement decisions directly in Bing results.