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Google Ads To Display Payment Profile Name In My Ad Center

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/02/25

Google Ads is updating its Ads Transparency policy to specify that it will display the payment profile name as the payer name for verified advertisers, if that name differs from their verified…

Microsoft Bing Tests Half Underline For Search Bar

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/02/25

Microsoft is not only testing removing the name “Microsoft Bing” from its search bar and logo, Microsoft is also testing shortening the underline under the search tab to about half the length.

ChatGPT Shopping vs. Google Shopping Free Listings

Source: SEO Blog by Brodie Clark

By: Brodie Clark

05/02/25

ChatGPT has been updated to support product recommendations within their version of free listings. Here’s how it compares to Google Shipping.

Nobody Is Dying on Hills – SparkToro

Source: SparkToro

By: Amanda Natividad

05/02/25

One massive hurdle for would-be creators is feeling that everything they say must represent a hill they’re willing to die on. Sure, if you’re publicly

Google Expands Access to Conversational AI in Search

Source: Social Media Today - Latest News

By: Andrew Hutchinson

05/01/25

Google’s giving more people access to its new “AI Mode” in Search.

Reddit Increases Users and Revenue Intake in Q1

Source: Social Media Today - Latest News

By: Andrew Hutchinson

05/01/25

The latest performance update from Reddit.

Google Adds More Reporting Elements for Performance Max Campaigns

Source: Social Media Today - Latest News

By: Andrew Hutchinson

05/01/25

New ways to track the performance of your AI-powered Google campaigns.

TikTok Announces Programming for AANHPI Heritage Month

Source: Social Media Today - Latest News

By: Andrew Hutchinson

05/01/25

A range of activations this month on TikTok. 

Meta Provides Guidance for Advertisers Based on Latest Engagement Trends

Source: Social Media Today - Latest News

By: Andrew Hutchinson

05/01/25

Some recommendations for your Meta promotions, based on the latest engagement trends.

LinkedIn Takes First Steps Towards Creator Monetization With ‘BrandLink’

Source: Social Media Today - Latest News

By: Andrew Hutchinson

05/01/25

Expanded video ad placement options on LinkedIn. 

SEO Specialist ~ Rapid Dev ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

05/01/25

About the job We are looking out for a skilled and dynamic SEO specialist to help us deliver the same. As an SEO marketing specialist, the candidate will have to optimise web…

SEO Specialist ~ Oyova Software ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

05/01/25

Company Description Oyova is a web and application development and marketing agency that began in 2008. With a team of strategists and actual do-ers, we transform organizations. We work in all technologies…

The rise of Cursor: The $300M ARR AI tool that engineers can’t stop using | Michael Truell (co-founder and CEO)

Source: Lenny's Newsletter

By: Lenny Rachitsky

05/01/25

Cursor’s early pivot, rapid growth, lessons on hiring, moats, and creating the future of software engineering

Daily Search Forum Recap: May 1, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/01/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google AdSense ads are coming…

May 2025 Google Webmaster Report

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/01/25

Here is our monthly Google Webmaster Report – the May 2025 edition – where I summarize the past 30 days or so of the big organic Google related news in one place….

Google AdSense Displaying Ads In AI Chatbots

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/01/25

Google AdSense has been testing serving and displaying ads within AI Chatbots. Bloomberg reported Google has already begun testing this within AI search apps iAsk and Liner and plans to allow other…

Apple Intelligence To Add Google Gemini & Other AI Soon

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/01/25

Google has confirmed that Apple will be adding its Gemini AI service to Apple Intelligence by the end of 2025, reports are saying. We knew this would happen but we should also…

SEO Daily News Recaps for Wednesday, April 30, 2025

05/01/25

SEO Daily News Recap for Wednesday, April 30, 2025 Organic SEO & Search News 2025 UPDATE: Does the Number of Google Reviews Impact Ranking? [Case Study] – Do you need more reviews…

Google Ads Official Channel‬‭ Reporting For Performance Max & More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/01/25

In early March, it was leaked that Google Ads will be rolling out channel reporting for Performance Max campaigns. Well, now it is official, Google said they are introducing “‭new‬‭ channel-level‬‭ reporting‬‭…

Google Shopping Ads With Favicons

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/01/25

Google is testing showing favicons logos in its shopping ads, in the carousel of sponsored product results. Ginny Marvin, Google’s Ads Liaison, confirmed this with me on X last night.

Google Testing AI Overviews On Right Hand Side

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/01/25

Google is testing showing AI Overviews on the right hand side of the search results page. I am not sure if this is specific to local queries and a replacement of sorts…

What Is Generative Engine Optimization [Tips & Workflows To Do It]

Source: moz (en-US)

05/01/25

Description: Struggling to reach users on generative search platforms? Learn how Generative Engine Optimization (GEO) helps you capture and convert high intent traffic.

TikTok Will Now Enable You to Drive Leads to Other Messaging Apps

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/30/25

A new option to help stremline your lead gen efforts.

Threads Reaches 350 Million Active Users

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/30/25

Threads is closing the gap on X as the real-time social media platform of choice.

LinkedIn Reports ‘Record Engagement’ Once Again in Latest Performance Update

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/30/25

The latest (limited) performance update from LinkedIn’s parent company Microsoft. 

Pinterest Announces Expanded ‘Inclusion Fund’ Support Program

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/30/25

Expanded opportunities for Pin creators and SMBs. 

Meta Continues to Solidify its Core Business in Q1

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/30/25

The latest performance update from Meta shows a rise in users and ad revenue.

Microsoft Advertising / Bing Ad Revenue Up 21% Again

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/30/25

Microsoft reported its third quarter 2025 earnings and it showed that its search and advertising revenue was up 21%, again. The previous quarter it was up 21% as well, then the quarter…

Zuckerberg Discusses AI Bot Profiles and the Potential for AI Companionship

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/30/25

Zuckerberg has addressed the potential for AI bot profiles in social apps.

YouTube Adds Simplified Links to its CTV App, Upload Progress Display in Studio

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/30/25

The latest round of updates from YouTube.

Pinterest Officially Launches Tags on AI-Generated Content

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/30/25

Pinterest has seen an influx of AI generated content of late.

2025 UPDATE: Does the Number of Google Reviews Impact Ranking? [Case Study]

Source: Sterling Sky Inc

By: Joy Hawkins

04/30/25

Do you need more reviews to rank better? Is your lack of reviews hurting your business? Our case study tests the impact of Google reviews on local ranking.

SEO Link-Building Specialist ~ Housecall Pro ~ $56-70k ~ Remote (US)

Source: Unknown Source

By: SEOJobs

04/30/25

Why Housecall Pro? Help us build solutions that build better lives. At Housecall Pro, we show up to work every day to make a difference for real people: the home service professionals…

SEO Manager ~ GoCardless ~ £51.2-76.8k ~ Remote (UK)

Source: Unknown Source

By: SEOJobs

04/30/25

About Us at GoCardless GoCardless is a global bank payment company. Over 100,000 businesses, from start-ups to household names, use GoCardless to collect and send payments through direct debit, real-time payments and open banking. GoCardless…

SEO Strategist ~ Fire&Spark ~ Remote (US)

Source: Unknown Source

By: SEOJobs

04/30/25

We’re looking for an experienced SEO Strategist (2–3 years minimum experience) to join our remote team. This role is perfect for someone who thrives at the intersection of data analytics and creative…

Growing a passion project to $300k ARR with a $0 CAC

Source: Kyle Poyar’s Growth Unhinged

By: mallory contois

04/30/25

How Mallory Contois mastered the community-led growth (CLG) flywheel through experimentation, design and trusting her instincts

Daily Search Forum Recap: April 30, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/30/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console may be…

Google Search Console To Break Out Discover Performance Report By Desktop & Mobile

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/30/25

We know Google will be bringing Google Discover to the desktop interface, heck, we’ve seen Google testing it for a while now. But did you know that Google will also show the…

Google Will Label Search Results As Sponsored If They Link To Commercial Queries

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/30/25

Back in February, I reported about this unusual Google Search ad format for people also considered sponsored results. They did not look like ads, but they were labeled sponsored. Ginny Marvin, Google’s…

Semantic SEO: The Advanced Skill Most SEOs Pretend to Understand

Source: General SEO - SEO Blog by Ahrefs

By: Despina Gavoyannis

04/30/25

It’s not a different type of SEO. You don’t need to do wildly different things. Rather, it’s a mental model that advances: The way you think about SEO

Four Identical Links On A Page Is Fine & Normal For Google

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/30/25

Google’s John Mueller said having “four identical links on a page to another page seems fine & common to me.” He said, don’t worry if you have that in your navigation, and…

SEO Daily News Recaps for Tuesday, April 29, 2025

04/30/25

SEO Daily News Recap for Tuesday, April 29, 2025 Organic SEO & Search News LinkedIn Enables Users to Add Secondary Names for ID Verification – Now, people who don’t use their real…

Google Testing Linking Reviews Button On Local Panel To AI Overviews

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/30/25

Google seems to be testing linking the “Reviews” button you see in the local panel, on a Google Business Profile, to AI Overviews. So when you search for a business, see the…

Google Track Deals From This Search

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/30/25

Google is testing a feature to let you get notified if there is a deal for the product(s) you are searching for directly in Google Search. It is named “Track deals from…

LinkedIn Enables Users to Add Secondary Names for ID Verification

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/29/25

Now, people who don’t use their real name online can also get their LinkedIN profile verified.

Snapchat Shares Insights into its Evolving Efforts to Combat Drug-Related Content

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/29/25

An important area of focus for Snap.

YouTube Tests Blurred Thumbnails for Adult Content

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/29/25

Another measure to help protect users from potentially harmful exposure.

Snapchat Shares Mixed Results in Q1 2025 Report

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/29/25

Snapchat’s latest performance report shows steady increases in users and revenue.

Meta Outlines Privacy-Enhanced Approach to AI on WhatsApp

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/29/25

A more privacy-focused approach to AI on WhatsApp.

TikTok Publishes 2025 Fashion Playbook for Brands

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/29/25

Some valuable tips for fashion marketers on TikTok.

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