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Rebranding Your Business | Checklist for Google My Business & Local Search

Source: Sterling Sky Inc

By: Joy Hawkins

04/02/25

Changing your business name is something that happens a lot with local search. Here are the places that you need to update online to help transition to a new name in Google…

How To Find A Competitor’s Keywords — Next Level

Source: moz (en-US)

04/02/25

Discover how to find your competitor’s top-ranking keywords using Moz Pro and boost your SEO strategy with a strategic analysis of the search landscape.

What counts as a “good” conversion rate in 2025?

Source: Search Engine Land

By: Digital Marketing Depot

04/01/25

New industry benchmarks reveal what success really looks like.

YouTube Adds New ‘Inspiration’ Elements, Easy Re-Posting of TikToks to YouTube Shorts

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/01/25

Some new prompts for your YouTube concepts.

Google partners with Roblox on video ads

Source: Search Engine Land

By: Anu Adegbola

04/01/25

The new ad partnership creates access to Roblox’s 85 million daily users through rewarded video ads, allowing brands to reach Gen Z audiences.

SEO/Website Analytics Specialist ~ DX1 ~ $60k ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

04/01/25

DX1, a division of Dominion Enterprises, is hiring an SEO Specialist to join our team performing search engine optimization (organic search) and website analytics for clients. DX1 is a cloud-based dealership management system for…

Meta Plans to Launch Advanced Smart Glasses Later This Year

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/01/25

They won’t be AR-enabled, but Meta’s working on a more advanced version of its Ray Bans.

Meta Faces Fines in Turkey After Failing to Comply With Removal Orders

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/01/25

Zuckerberg’s hoping that the U.S. government will help his company push back on some of these international fines.

Instagram Chief Says ‘Edits’ App Coming Soon, Will be Available for Free

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/01/25

Instagram’s anticipated new video editing app will be launched ‘in the next couple of weeks’.

LinkedIn Shares Tips on How to Run LinkedIn Live Events

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/01/25

Some tips on how to make the most of LinkedIn’s live events.

Google’s Selling Ad Space in Roblox via Immersive Ads

Source: Social Media Today - Latest News

By: Andrew Hutchinson

04/01/25

Ads are coming to immersive online gaming worlds.

Indexing and SEO: 9 steps to get your content indexed by Google and Bing

Source: Search Engine Land

By: Jes Scholz

04/01/25

No indexing = no visibility. Follow these steps to get your content indexed and boost your presence in search results.

Data providers: Google March 2025 core update had similar volatility to the previous update

Source: Search Engine Land

By: Barry Schwartz

04/01/25

Now that the March 2025 core update is done rolling out, we can compare it to the previous core updates – and it seemed pretty similar to the December 2024 core update.

SEO & Content Specialist (Contract) ~ Boldin ~ Remote (US)

Source: Mid Level SEO Jobs – SEOjobs.com

By: SEOJobs

04/01/25

About the Role Boldin is looking for a skilled SEO & Content Specialist to drive our organic growth strategy through technical SEO, content optimization, and multi-platform content distribution. This role is ideal…

Sr. SEO Analyst (French, Contract) ~ CBC/Radio-Canada ~ Hybrid (Montreal, CAN)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

04/01/25

Position Title: Senior Analyst, Search Engine Optimization (SEO) (French Services) (Telework/Hybrid) Status of Employment: Contractee Long-Term (Fixed Term) Position Language Requirement: French Language Skills: French (Reading), French (Speaking), French (Writing) Work at…

SEO Manager ~ Alteryx ~ $110-140k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

04/01/25

We’re looking for problem solvers, innovators, and dreamers who are searching for anything but business as usual. Like us, you’re a high performer who’s an expert at your craft, constantly challenging the…

Freelance SEO Strategist (FT) ~ Media Cause ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

04/01/25

Media Cause is an award-winning, mission-driven marketing and creative agency that helps nonprofits grow and accelerate their impact. We take a people-first approach to developing powerful creative, scalable growth strategies, and targeted…

The definitive guide to mastering product sense interviews

Source: Lenny's Newsletter

By: Ben Erez

04/01/25

A step-by-step playbook to help you ace your PM interview

Your guide to Google Ads Smart Bidding

Source: Search Engine Land

By: Sarah Stemen

04/01/25

Stop letting Smart Bidding run wild. Control and optimize it for better conversions, smarter spending, and real performance gains.

Technical SEO Specialist ~ eBay ~ $97,200 – $154,000 ~ Hybrid (San Jose, CA)

Source: In-house SEO jobs – SEOjobs.com

By: jilllynndesign

04/01/25

At eBay, we’re more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets…

Daily Search Forum Recap: April 1, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/01/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google seems to be ranking…

Google Ranking Reddit AI Translated Pages

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/01/25

It appears that Google is letting Reddit’s AI translated pages rank too well within its search results. This is in addition to Google letting Reddit get a lot of other search visibility,…

Google Tests Check Important Info Label On AI Overviews

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/01/25

Google is testing adding a disclaimer or piece of text on the AI Overviews within the desktop and mobile search results that says “Check important info.” I guess this is Google being…

Bing Testing New Sitelinks Hover Shadow & Related Search Designs

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/01/25

Microsoft is testing a new design and user experience for the Bing sitelinks and related searches. The sitelinks have this hover over shadow effect, while the related searches go from a rounded…

Bing Copilot Answer With Tabs To Image & Video Search

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/01/25

Microsoft is now placing quick buttons or tabs to quickly jump from the Bing Copilot Answer to Bing image or video search results. I am not sure why or when Bing decides…

April 2025 Google Webmaster Report: Core Update, AI Mode, Local & More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/01/25

It’s time for the monthly Google Webmaster Report – the April 2025 version. This month we had the Google March 2025 core update kick off and finish rolling out. Google launched AI…

YouTube Outlines Monetization Options for Creators

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/31/25

YouTube now has a range of monetization pathways to consider.

TikTok Announces New Safety Initiatives for African Users

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/31/25

TikTok’s stedily expanding its presence in Africa.

Snapchat Adds New Styling Options for Bitmoji Avatars

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/31/25

Some cool new looks for your digital depictions. 

Microsoft Advertising will start enforcing Consent Mode in May

Source: Search Engine Land

By: Anu Adegbola

03/31/25

Microsoft will require explicit user consent signals starting May 5, to ensure compliance with privacy regulations.

Google Ads policy update: More ads, new rules

Source: Search Engine Land

By: Anu Adegbola

03/31/25

Google updates Unfair Advantage Policy to allow advertisers to show multiple ads for the same business in different ad locations.

LinkedIn Clarifies LinkedIn Premium Trial Eligibility

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/31/25

LinkedIn says that users aren’t necessarily eligible for a free Premium trial every year. 

Reddit Announces New Ad Tools to Assist SMBs

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/31/25

Some new updates to streamline your Reddit ads creation process.

Benefits of Adding “Thumbs Up” Ratings to Your Review Collection Strategy

Source: Unknown Source

03/31/25

Boost review engagement with GatherUp’s new thumbs-up ratings. With a simple, frictionless approach, you can increase participation, collect faster feedback, and capture more customer insights.

The Best Times to Post in 2025 (Based on 30k Brands/Creators)

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/31/25

New insights to help guide your social posting strategy.

Trump Says TikTok US Sell Off Deal Will be Finalized This Week

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/31/25

Despite many complexities, Trump is confident a deal will be announced soon. 

An Insider’s Guide to Event Sponsorships (From a Company That Spent $500K)

Source: General Marketing - SEO Blog by Ahrefs

By: Si Quan Ong

03/31/25

Everything you need to know on how to get sponsors for your event (from our personal experience sponsoring many of them.)

SEO Specialist ~ UniCamel ~ Hybrid (Cairo, EG)

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

03/31/25

About the Role: We are seeking an experienced, proactive SEO Specialist based in Egypt who thrives in a fast-paced, results-driven environment. This role demands a strategic thinker who can independently research, develop,…

Sr. SEO Strategist (PT) ~ Imperial Rank SEO ~ £27-35k ~ Remote (UK)

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

03/31/25

Senior SEO Strategist (Remote, part-time) Looking for a passionate SEO with minimum 4 years of agency experience to lead our team in driving powerful results for our clients. Pay: £27-35k/year DOE Hours: Part-time, 15-20 hours/week…

The Smart Way to Expand in a Large City Without Hurting SEO

Source: Sterling Sky Inc

By: Joy Hawkins

03/31/25

Expanding your business to a new location? Optimizing for one location is simple, but things get tricky when you open multiple locations in the same city. Here’s how we helped a home…

Reddit Ads rolls out new SMB tools to boost campaign Performance

Source: Search Engine Land

By: Anu Adegbola

03/31/25

Reddit Ads’ new tools simplify campaign management, enhance performance tracking, and make it easier for SMBs to reach niche audiences effectively.

The next wave of search: AI Mode, deep research and beyond

Source: Search Engine Land

By: Constance Chen

03/31/25

Discover how deep research and agentic AI models are transforming search and the way users find information.

SEO Content Writer (Crypto) ~ Newton ~ Remote (CAN)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

03/31/25

Say hello to Newton! We’re changing how Canadians trade crypto. Our goal? To make financial freedom something everyone can achieve. We give our customers the tools and knowledge they need to navigate…

SEO Content Marketing Manager ~ 11:59 ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

03/31/25

Job Description Are you a seasoned content marketer looking for a role where you can make a real impact? Join our growing consulting firm, where we build custom solutions for SMBs using…

SEO/CRO Manager ~ Percona ~ Remote (WW)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

03/31/25

Digital Marketing Manager – Drive Growth, Optimize Performance, and Make an Impact! Are you passionate about SEO, digital marketing, and conversion optimization? Do you thrive in data-driven environments where your insights directly…

SEO Director ~ Gametime ~ $190-225k ~ Remote (US)

Source: Expert Level SEO Jobs – SEOjobs.com

By: SEOJobs

03/31/25

About Us: Live experiences help people cross today’s digital divide and focus on what truly connects us – the here, the now, this once-in-a-lifetime moment that’s bringing us together. To fulfill Gametime’s…

Search Volume Tools for Marketers

Source: SEO - Practical Ecommerce

By: Ann Smarty

03/31/25

Search terms rise and fall in popularity. Understanding the movements aids informed decisions.

Pagination and SEO: What you need to know in 2025

Source: Search Engine Land

By: James Allen

03/31/25

Learn how search engines handle paginated content, plus tips to prevent indexing issues and boost crawl efficiency.

Ad hijacking: Understanding the threat and learning from Adidas

Source: Search Engine Land

By: Bluepear

03/31/25

Affiliate ad hijacking steals your traffic and trust. Learn how to spot it, stop it, and protect your budget with smarter monitoring.

Daily Search Forum Recap: March 31, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/31/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I posted three different Google…

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