Today’s SEO &amp; Digital Marketing News

By: barry@rustybrick.com (Barry Schwartz)

03/31/25

Now that the Google March 2025 core update is done, I wanted to share some polls I spotted on this update, including some I posted myself. The theme is, most said their…

Google To Pay $100 Million To Settle Old Ad Lawsuit On Clicks Outside Geographic Target

By: barry@rustybrick.com (Barry Schwartz)

03/31/25

Google is reportedly going to pay $100 million to settle a 14-year-old class action case for allegedly having its Google Ads (as then known, AdWords) serve ads outside of the geographic regions…

Google To Allow Double Serving Ads

By: barry@rustybrick.com (Barry Schwartz)

03/31/25

Well, it seems to be official now. Starting April 14, 2025 Google will update its Unfair advantage policy to say it is allowed to show the same ad, from the same company,…

SEO Daily News Recaps for Sunday, March 30, 2025

03/31/25

SEO Daily News Recap for Sunday, March 30, 2025 Organic SEO & Search News Reddit Shares Data on Rising Women’s Health Discussion in the App – New insights into the value of…

Google News Fully Transitioning To Automatically Generated Publication Pages

By: barry@rustybrick.com (Barry Schwartz)

03/31/25

Last month we reported that Google News Publisher Center changes are coming, well those changes should have happened and been fully completed by today. Google updated its help document on the topic…

Google Business Profiles Bug Resurfacing Removed Reviews

By: barry@rustybrick.com (Barry Schwartz)

03/31/25

Google confirmed it is fixing a bug where old, fake and previously removed reviews are resurfacing in your Google Business Profiles. It is unclear how many Business Profiles are impacted by this,…

Google Business Profiles Your Edit Was Not Approved Bug

By: barry@rustybrick.com (Barry Schwartz)

03/31/25

Google Business Profile edits may have a bug or some sort of glitch. A number of local SEOs are reporting seeing the message, “Your edit was not approved” when trying to make…

The Internet Needs Less Fighting, More Invisible Subtweets – SparkToro

Source: SparkToro

By: Amanda Natividad

03/31/25

I guess we can’t really say “subtweets” anymore because Twitter is now X and tweets are now blandly called “posts.” But we all know in our bones what a

Does the Service Area in Your Google Business Profile Impact Ranking? – Sterling Sky Inc

Source: Sterling Sky Inc

By: Colan Nielsen

03/31/25

Sterling Sky’s Colan Nielsen tests whether setting a service area in your Google My Business listing affects your organic or maps ranking. Read on to find the scoop!

Technical SEO Specialist – The SEOFOMO Hub

Source: The SEOFOMO Hub

03/31/25

At eBay, we’re more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets…

Exciting March Product Release: Four New Features to Streamline Your Review Management

Source: Unknown Source

03/30/25

Our latest update streamlines review management with Auto Reply Templates, Push Settings, Thumbs Up Rating, and Agency Authorization. These features simplify responses, multi-location management, and feedback collection.

How Meta Makes its Money [Infographic]

By: Andrew Hutchinson

03/30/25

A quick overview of Meta’s ever-growing ad empire.

Reddit Shares Data on Rising Women’s Health Discussion in the App

By: Andrew Hutchinson

03/30/25

New insights into the value of discussion on Reddit.

WhatsApp Adds Music for Status Updates

By: Andrew Hutchinson

03/30/25

You’ll be able to choose from Meta’s full music library to accompany your WhatsApp Status posts.

X Shares Data on Gen Z Users in Europe

By: Andrew Hutchinson

03/30/25

Insights into what younger users on X are engaging with.

Web & SEO Manager ~ Guardian ~ $80.9-132.9k ~ Hybrid (New York, US)

By: SEOJobs

03/30/25

Come join Guardian’s team of innovative and collaborative award-winning marketing professionals. If you’re ready to challenge yourself with work that matters, then this is the place for you. We’re committed to making…

Sr. SEO Manager ~ Velocity Global ~ $132-179k ~ Hybrid (Palo Alto, US)

By: SEOJobs

03/30/25

Velocity Global offers the most unified, tech-enabled, and customer service-driven global workforce management, ensuring smooth, reliable operations across countries, roles, and workforce types so businesses can navigate complexity with confidence, deliver strong…

A better way to plan, build, and ship products | Ryan Singer (creator of “Shape Up,” early employee at 37signals)

Source: Lenny's Newsletter

By: Lenny Rachitsky

03/30/25

An in-depth look at the Shape Up method in real life

SEO Daily News Recaps for Saturday, March 29, 2025

03/30/25

SEO Daily News Recap for Saturday, March 29, 2025 Organic SEO & Search News New Google Algorithm Update Targets Mobile Page Speed for Improved User Experience The latest Google algorithm update prioritizes…

Local SEO for Car Dealerships – Automotive Local SEO – Local SEO Strategies and Tactics for Car Dealerships – SEO for Car Dealership – Auto Dealer SEO

Source: Sterling Sky Inc

By: Colan Nielsen

03/30/25

Are you seeking guidance on enhancing your automotive local SEO? Look no further! Our dedicated team specializes in SEO for car dealerships, delivering tailored solutions to elevate your online presence. With our…

🧠 Community Wisdom: Implementing Shape Up, maximizing your product coaching experience, finding your lane with a hands-on leader, and more

Source: Lenny's Newsletter

By: Kiyani

03/29/25

Community Wisdom 226

SEO Analyst ~ Children’s Hospital Association ~ Hybrid (Lenexa, US)

By: SEOJobs

03/29/25

Job Description Become a champion for children’s health with a career at Children’s Hospital Association. We serve with purpose and passion to help 220 member children’s hospitals improve kids’ health and well-being….

Sr. SEO Specialist ~ Columbia Sportswear ~ $87.3-146k ~ Hybrid (Seattle, US)

By: SEOJobs

03/29/25

The Columbia Sales team collaborates with external partners (from wholesale key accounts to independent boutiques) and internal teams including Merchandising, Marketing, and Design to understand the needs of consumers and the realities…

SEO Daily News Recaps for Friday, March 28, 2025

03/29/25

SEO Daily News Recap for Friday, March 28, 2025 Organic SEO & Search News Google Testing Contactless Label In Place Of Curbside Pickup – Google is experimenting with a new “contactless” label…

xAI Acquires X in a Deal That Secures the App’s Immediate Future

By: Andrew Hutchinson

03/28/25

Elon Musk has used the AI hype to effectively save his app from financial oblivion.

Google settles $100 Million advertising dispute

Source: Search Engine Land

By: Anu Adegbola

03/28/25

Google’s $100 million settlement over AdWords billing practices highlights the importance of transparency and could push for stricter digital advertising regulations.

Sr. SEO Specialist ~ Staples Canada ~ $78-90k (CAD) ~ Hybrid (Boucherville, CAN)

By: jilllynndesign

03/28/25

Some of what you will do: We’re looking for a Senior SEO Specialist to grow organic traffic for Staples lines of business (Staples.ca, Print, SMB and Enterprise). This role involves developing SEO…

15 Q&A on How Consumers Use Reviews to Choose Local Businesses

Source: Unknown Source

03/28/25

Online reviews play a key role in choosing local businesses. Our Beyond the Stars research reveals how reviews impact decisions and how businesses can boost their reputation.

5 undervalued skills to complement PPC management

Source: Search Engine Land

By: Kevin Rea

03/28/25

Where would your career be with 20/20 hindsight? Discover five undervalued skills that will explode in value. Future you will thank you.

Sr. SEO Data Analyst ~ Hearst Newspapers ~ $100-120k ~ Remote (US)

By: SEOJobs

03/28/25

Hearst Newspapers is looking for a sharp, curious, and highly skilled Senior SEO Data Analyst to join our Business Intelligence team and help power the next generation of organic search growth across…

SEO Manager ~ 360training ~ Remote (US)

By: SEOJobs

03/28/25

360training: 360training.com is a rapidly growing leader in online training and live training across a wide range of industries and professions. 360training.com provides customers with the regulated training they need to get…

Associate SEO Manager ~ OMD ~ $50-75k ~ Hybrid (New York, US)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

03/28/25

We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA’s Best-Performing Media Network Globally, and COMvergence’s #1 Global Agency Network. As the world’s largest media network, with more than 12,000…

SEO Content Strategist ~ Stream Companies ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

03/28/25

Stream Companies is looking to hire a driven SEO Content Strategist to develop and execute content strategies that drive traffic and generate leads. The SEO Content Strategist’s responsibilities include determining which formats…

Meet LLMs.txt, a proposed standard for AI website content crawling

Source: Search Engine Land

By: Rob Garner

03/28/25

Find out what llms.txt is, how it works, how to think about it, whether LLMs and brands are buying in, and why you should pay attention.

Daily Search Forum Recap: March 28, 2025

By: barry@rustybrick.com (Barry Schwartz)

03/28/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s March core update is…

Robots Refresher: Future-proof Robots Exclusion Protocol | Google Search Central Blog | Google for Developers

Source: Google Search Central Blog

03/28/25

Video: Google Core Update Done, Will Site Recover, AI Mode Expands, Google Ads PMax Search Terms & More

By: barry@rustybrick.com (Barry Schwartz)

03/28/25

Google’s March 2025 core update finished yesterday, I have a standalone video on that, so check it out. The core update caused more volatility at the tail end of the rollout. Google…

Google Local Knowledge Panel Promotion Clipable Coupons

By: barry@rustybrick.com (Barry Schwartz)

03/28/25

We’ve seen the clipable coupons within the search results for several years now and in store listings and many places, but have we seen them in local knowledge panels? Maybe, I am…

Google AI Overviews Itinerary, Lens Tour Guide, Maps Screenshot & Track Hotel Pricing

By: barry@rustybrick.com (Barry Schwartz)

03/28/25

Google announced a number of features across Google Search, Maps, Lens and other areas around travel and vacation planning. Some of the features were already out there but let’s recap some of…

Google Testing Contactless Label In Place Of Curbside Pickup

By: barry@rustybrick.com (Barry Schwartz)

03/28/25

Google is testing a “contactless” label in place of the curbside pickup labels in the shopping search results. The curbside label became popular during COVID and has stuck around as a convenience…

SEO Daily News Recaps for Thursday, March 27, 2025

03/28/25

SEO Daily News Recap for Thursday, March 27, 2025 Organic SEO & Search News Google Drops AI While Browsing Feature – Google discontinues feature that allowed users to generate key points while…

Google Ads WhatsApp Conversation Goals Get More Tabs

By: barry@rustybrick.com (Barry Schwartz)

03/28/25

Google Ads conversation started goals section, where you setup WhatsApp messages within Google Ads, has new tabs. Google added diagnostics, store diagnostics, and webpages.

Google AI (SGE) While Browsing No Longer Available