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Google to replace Google Assistant with Gemini

Source: Search Engine Land

By: Barry Schwartz

03/14/25

This change will roll out to most devices except Android 9 or earlier (and some other devices).

Google shares AI and human evaluating process for policy violations

Source: Search Engine Land

By: Anu Adegbola

03/14/25

Google’s ad review clarification reveals its dual approach of AI and human evaluation for detecting policy violations, empowering advertisers with some transparency.

4 Essential Strategies for Navigating SEO in the AI Search Era

Source: BrightEdge blogs

By: Lem Park

03/14/25

We’re barely into 2025, and the transformation of search through AI is already reshaping how users discover and consume content. At BrightEdge, we’re closely monitoring these developments to help marketers not just…

16 of the Best AI Marketing Tools We’ve Tried & Spied in 2025

Source: General SEO - SEO Blog by Ahrefs

By: Louise Linehan

03/14/25

AI marketing tools help marketers listen, analyze, research, design—and that’s just the start. Here are the ones we have our eye on in 2025.

What kind of disruption? — Benedict Evans

Source: Essays — Benedict Evans

By: Benedict Evans

03/14/25

Software ate the world. Uber and Airbnb didn’t sell software – they disrupted and redefined markets. But what kind of disruption are we talking about ?

SEO Program Coordinator (Contract) ~ Torque ~ $4k/mo. ~ Remote (UK)

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

03/14/25

Reporting directly to the SEO program manager, you will project manage tasks for a large international client in the hospitality sector with over 120 locations worldwide. Our team coordinates a wide range…

Robots Refresher: page-level granularity  |  Google Search Central Blog  |  Google for Developers

Source: Google Search Central Blog

03/14/25

Google’s Demand Gen upgrade: Key changes and success strategies

Source: Search Engine Land

By: Matt Bowen

03/14/25

From smarter prospecting and remarketing to new ad formats, here’s what you need to know about Google’s evolving Demand Gen campaigns.

How to make engaging long-form YouTube videos

Source: Search Engine Land

By: Greg Jarboe

03/14/25

Not everything fits in 60 seconds. Learn how to make compelling long-form videos and video podcasts that drive engagement and visibility.

SEO Copywriter (Contract) ~ Simplistic ~ $65-85k ~ Remote (US)

Source: SEO Contractor Jobs – SEOjobs.com

By: SEOJobs

03/14/25

For remote roles based inside of the United States can sit in any of the following 20 states: CO, CT, DC, FL, GA, IL, KS, MA, MD, MI, MS, MO, NC, NJ,…

SEO Manager ~ DeVry University ~ $95-115k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

03/14/25

DeVry University strives to close our society’s opportunity gap and address emerging talent needs by preparing learners to thrive in careers shaped by continuous technological change. Through innovative programs, relevant partnerships, and…

SEO Writer & Strategist ~ PetLab Co. ~ $50-60k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

03/14/25

Description SEO Writer & Strategist – Hybrid, or Remote in US Salary: Salary: 50k to 60k USD plus bonus About PetLab Co PetLab Co. is the world leader in the DTC pet…

Head of SEO ~ Finance of America ~ $123-154.5k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

03/14/25

Purpose of Role Responsible for leading search engine optimization efforts, driving the growth of organic traffic, implementing best SEO practices, ensuring a data-driven approach to optimization, and developing strategies to improve the…

Navigating Google’s site reputation abuse policy: What publishers need to know

Source: Search Engine Land

By: Nicola Agius

03/14/25

Google Search Liaison Danny Sullivan addresses concerns around freelance writers, writing teams, manual actions, and more.

The On-Page SEO & Content Summit: Key Takeaways & Actionable Insights For Your 2025 Strategy

Source: Digitaloft

By: Francessca Reynoldson

03/14/25

The On-Page & Content Summit brought together some of the sharpest minds in SEO and content marketing to tackle the biggest challenges facing our industry right now. 

The On-Page SEO & Content Summit: Key Takeaways & Actionable Insights For Your 2025 Strategy

Source: Digitaloft

By: Francessca Reynoldson

03/14/25

The On-Page & Content Summit brought together some of the sharpest minds in SEO and content marketing to tackle the biggest challenges facing our industry right now. 

Daily Search Forum Recap: March 14, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/14/25

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google began rolling out the…

Video: Google March Core Update, Google AI Mode Concerns, Google 22% Growth & AI Search Engines Wrong

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/14/25

This week we covered Google’s March 2025 core update being released. Google responded to some complaints or concerns about Google’s new AI Mode. A study showed Google grew 22% over the past…

Google March 2025 Core Update Rolling Out

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/14/25

Google officially announced the rollout of the March 2025 core update yesterday at around 12:30 pm ET. This core update is expected to take up to two weeks to roll out. Google…

Google Ads WhatsApp Messaging For Performance Max Campaigns

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/14/25

Google Ads now allows some advertisers to do messages, like add WhatsApp numbers, to their Performance Max campaigns. Previously, Google Ads added messaging for WhatsApp about a year ago, but not it…

Google Hotel Results Accommodations Carousel

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/14/25

Google is now testing a new accommodations carousel in the search results for hotel-related queries. The new accommodations carousel shows up under the hotel pack.

SEO Daily News Recaps for Thursday, March 13, 2025

03/14/25

SEO Daily News Recap for Thursday, March 13, 2025 Organic SEO & Search News Google March 2025 core update rolling out now: Google has announced its first core update of 2025, which…

Microsoft Bing Testing New Copilot Answer Interface

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/14/25

Microsoft is testing a new Copilot answer interface and layout in the Bing Search results. Instead of the grid/block design, Microsoft is testing a more bullet point design, and when you hover…

Google AI Overviews Local Pack

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/14/25

Google is once again showing a local pack in the AI Overviews, formerly known as SGE (Search Generative Experience). Google removed the local pack from those AI Overviews back in September 2023…

Apple innovation and execution — Benedict Evans

Source: Essays — Benedict Evans

By: Benedict Evans

03/14/25

It matters that Apple’s new Siri will be late, and it matters more that Apple didn’t realise. Is it more than that?

X Offers Trip to Mars in March Madness Competition

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

Yes, the top prize is a ticket to Mars.

TikTok Tops Download Charts in February, Despite US Download Ban

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

The latest app download stats, and insights into app trends.

YouTube gives brands and creators new linking tools

Source: Search Engine Land

By: Anu Adegbola

03/13/25

YouTube introduces creator-initiated requests and API automation to simplify sponsored content management.

Use ChatGPT Operator to check your rankings immediately following a Google Core Update – Marie Haynes

Source: SEO Blog by Marie Haynes Consulting

By: Marie Haynes

03/13/25

My assistant, ChatGPT Operator checked my client’s rankings for me. I like what I’m seeing so far!

Google March 2025 core update rolling out now

Source: Search Engine Land

By: Barry Schwartz

03/13/25

This is the first core update of 2025 and the first core update since December. It will take up to two weeks to roll out.

Sr. SEO Strategist ~ Br8kthru Consulting ~ $65-80k ~ Hybrid (Minneapolis, US)

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

03/13/25

Summary The Sr. SEO Strategist is a critical role at our growing company with the highest standards for professional growth, development, and Client success. This role is essential for continuing to build…

Oracle Emerges as Most Likely Partner for US TikTok Deal

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

The U.S. Government is closing in on a deal to keep TikTok in operation for Americans.

Google unveils asset testing for Performance Max retail campaigns

Source: Search Engine Land

By: Anu Adegbola

03/13/25

Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional creative assets.

YouTube Announces New Series of ‘Creator Collective’ IRL Events

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

The real-life meet-ups offer networking and educational opportunities for YouTube creators.

Why You Can’t Just Get Google Business Profile Reviews

Source: Unknown Source

03/13/25

Is your local search marketing budget keeping up with shifting consumer trends? Learn how to future-proof your reputation strategy and stay ahead.

Education SEO for Higher Education, EdTech and K-12 Schools

Source: General SEO - SEO Blog by Ahrefs

By: Despina Gavoyannis

03/13/25

Nine experts share a practical roadmap for education SEO, covering different business models, regions, and industry sectors.

LinkedIn Shares Insights into How Marketers Can Connect with SMBs

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

New insights on how to maximize your opportunities with SMBs.

Google Updates BrandConnect to Facilitate Creator Content Partnerships

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

BrandConnect aims to facilitate brand and creator partnerships on sponsored content.

AI mode ranks sites differently than traditional Search. It uses a “query fan-out” technique. – Marie Haynes

Source: SEO Blog by Marie Haynes Consulting

By: Marie Haynes

03/13/25

Google’s AI Mode, powered by Gemini 2.0 appears to be quite good. We need to pay attention to how it ranks and recommends websites.

Google Analytics rolls out percentages in reports, adds issue notifications

Source: Search Engine Land

By: Anu Adegbola

03/13/25

Google Analytics’ is enhancing data transparency by adding percentage values to reports and introducing alerts for tracking issues.

Facebook Adds Stories to its Creator Monetization Program

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

Another way for creators to earn money from their content.

SMB websites see rising traffic from ChatGPT and other AI engines

Source: Search Engine Land

By: William Kammer

03/13/25

ChatGPT leads AI referral traffic across industries, but Perplexity and Gemini are gaining traction in ecommerce and health.

Meta Launches Community Notes on Facebook and Instagram

Source: Social Media Today - Latest News

By: Andrew Hutchinson

03/13/25

Meta’s launching the first stage of its Community Notes program with users in the US.

Top 5 tactics to boost PPC lead quality in 2025

Source: Search Engine Land

By: Laura Schiele

03/13/25

Your PPC ads should bring in buyers, not browsers. These tips will help you attract and convert the right prospects.

Design Trends That Are Shaping 2025 – Screaming Frog

Source: Screaming Frog

By: Mark Porter

03/13/25

Design is constantly evolving, reflecting shifts in culture, technology, and the way we experience the world. As creativity pushes forward, we see familiar styles reimagined, new ideas take shape, and innovation drive…

Lead SEO Analyst ~ SeatGeek ~ $96-140k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

03/13/25

SeatGeek believes live events are powerful experiences that unite humans. With our technological savvy and fan-first attitude we’re simplifying and modernizing the ticketing industry. We are looking for an experienced Lead SEO…

SEO Specialist ~ Atarim ~ Remote (UK)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

03/13/25

About Atarim Atarim is a fast-growing, seed-stage SaaS company revolutionizing design collaboration and project management. As we scale rapidly, we’re looking for talented, driven professionals to join our dynamic team. We are…

SEO Content Specialist (Contract) ~ Worksite Safety ~ $50-65k (CAD) ~ Remote (CAN)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

03/13/25

This position is for an initial 6-Month Contract Term with potential to become a permanent role. Compensation will be dependent on experience and performance. The Content Optimization Specialist role is highly collaborative,…

Amazon SEO Manager ~ Stanley Black & Decker ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

03/13/25

Come make the world and accelerate your success. It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who…

How to withstand algorithm updates and optimize for AI search

Source: Search Engine Land

By: Dan Petrovic

03/13/25

Learn to navigate algorithm updates, measure brand visibility in LLMs, and influence AI knowledge systems.

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