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Google Ads Migrating Smart Campaigns To Performance Max

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/14/24

Google Ads will transition the functionality of Smart Campaign into Performance Max campaigns in the coming months. Google said “Performance Max provides all the same benefits of Smart campaigns and more,” in…

Search Intent and the Organic Funnel — Whiteboard Friday

Source: moz (en-US)

11/14/24

In this episode of Whiteboard Friday, Tom connects search intent to the organic funnel and how this can help guide our keyword research.

SEO Reporting Dashboards (For 3 Different Types of Websites)

Source: Search Engine Land

By: Anu Adegbola

11/13/24

Learn to make a reporting dashboard for your own website, a small business, or an enterprise business.

Generative AI tactics, tools and insights from the experts

Source: Search Engine Land

By: Edna Chavira

11/13/24

Explore key insights on leveraging AI for SEO, copywriting, ad creation and more from top search marketers.

On asking for help (even when you really don’t want to)

Source: Search Engine Land

By: Anu Adegbola

11/13/24

Step-by-step tactics for facing your fears and making the ask—including templates and example scripts

Advanced analytics techniques to measure PPC

Source: General SEO - SEO Blog by Ahrefs

By: Despina Gavoyannis

11/13/24

Key strategies for consent management, data modeling and non-cookie measurement techniques in a privacy-first world.

Google gives new look for trending now section of Google Trends

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

11/13/24

The new design fits more trending keywords and gives you a nicer and more actionable interface to do your research with.

Google Search Console Recommendations

Source: Search Engine Land

By: Danny Goodwin

11/13/24

Google Search Console is rolling out a new recommendations feature where Google will show you site improvement recommendations. These recommendations are based on the data in Search Console and aim to help…

Google Search Ranking Volatility Heating Up Again

Source: Search Engine Land

By: Sophie Logan

11/13/24

It’s been about a week since the superheated and bursting Google Search ranking volatility, and since then, it did happen to calm down a bit, at least relatively speaking. But now I…

Google SEO Scam – Pay Google To Fix Your Search Rankings

Source: Blog – Nick LeRoy

By: Nick LeRoy

11/13/24

There is this SEO scam going around where scammers are saying you pay Google to fix your rankings in Google Search. All you need to do is prepay them and Google will…

Daily Search Forum Recap: August 6, 2024

Source: Search Engine Land

By: Miriam Ellis

11/13/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The DOJ ruled Google is…

Google Business Profiles Local Listings With See Also

Source: Expert Level SEO Jobs – SEOjobs.com

By: SEOJobs

11/13/24

Google is testing the “see also” carousel on Google Business Profiles. This means, someone can be looking directly at your local listing on Google, maybe because they searched for your company name,…

Google Served Ads For Products From Other Merchants – Will Issue Credits

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

11/13/24

The big Google Ads reporting outage from the eve of August 1st was an intentional outage due to Google serving ads for products from other Google Merchant Center accounts. This was not…

Google Trends New Trending Now Design

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

11/13/24

Google Trends began rolling out a new design for the trending now page a day or so ago. The new design seems to give you more filter options and provide more keyword…

Daily Search Forum Recap: August 5, 2024

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

11/13/24

Here is a recap of what happened in the search forums today…

Bing Search Ranking Algorithm Update May 29th

Source: Search Engine Land

By: Menachem Ani

11/13/24

Microsoft looks to have pushed out a Bing Search ranking algorithm update around May 29th. I don’t track Bing Search ranking volatility that closely anymore but Glenn Gabe looked back at some…

SEO Aspects of Content Syndication

Source: Search Engine Land

By: Kinsta

11/13/24

Publishers who syndicate their content can drive referral traffic and raise brand visibility. The tactic does little for search engine optimization, however.

Director, SEO Strategy & Website ~ Bitly ~ $174.7k-$262.1k ~ Remote (US)

Source: Kyle Poyar’s Growth Unhinged

By: Melissa Kwan

11/13/24

At Bitly, we believe in the power of the link or scan – to start a conversation, build a relationship or grow a business. Our mission is to turn every interaction into…

SMS vs. Email Review Requests — Which Works Best? – GatherUp

Source: Unknown Source

11/13/24

Check out our data-backed tips on how to get reviews for your law firm. Tips and best practices.

Push notifications: The secret weapon for SEO and revenue growth

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/13/24

Explore how integrating push notifications can improve your website’s SEO, user engagement and monetization strategy.

10 advanced strategy ideas for Google Ads

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/13/24

Discover 10 key tactics to optimize your Google Ads campaigns, whether you run large ecommerce accounts or low-volume B2B campaigns.

The restaurateur: A new essential human role in PPC and digital marketing

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/13/24

See how AI is redefining digital marketing and the vital human roles of teacher, doctor, pilot and restaurateur in successful PPC management.

SEO Lead ~ Builder.ai ~ Hybrid (London, UK)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/13/24

About Builder.ai We’re on a mission to make app building so easy everyone can do it – regardless of their background, tech knowledge or budget.  We’ve already helped thousands of entrepreneurs, small…

SEO Daily News Recaps for Tuesday, November 12, 2024

11/13/24

Here are the headlines for Tuesday, November 12, 2024 Algorithm Updates Google November 2024 Core Update Rolling Out – Summary: Google has begun rolling out the third core update for the year,…

Sr. SEO/PR Associate ~ Approachable Systems ~ $55k-$80k ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/13/24

Job description Note: This job is eligible for fully remote Howdy 👋 Do you have experience supporting clients’ with public relations awareness campaigns and/or search engine optimization? Our agency is looking for…

SEO Director ~ BiggerPockets ~ $110k-$120k + Bonus ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/13/24

Description BiggerPockets is the leading resource for anyone looking to succeed in real estate investing. Since 2004, we’ve helped investors get their first (or next) deal through a unique combination of immersive…

Google phases out Smart Campaigns in favor of Performance Max

Source: moz (en-US)

11/13/24

Google’s shift from Smart Campaigns to Performance Max signals a major push towards AI-driven, cross-platform advertising solution.

Google Ignores RateLimit Header Fields for HTTP

Source: Search Engine Land

By: Anu Adegbola

11/12/24

Google seems to know handle or obey the RateLimit Header Fields for HTTP. Mike Blazer asked John Mueller from Google about this and John said he never heard of it, so he…

New Research: So Far, AI is Not Disrupting Search or Making a Dent in Google – SparkToro

Source: Search Engine Land

By: Anu Adegbola

11/12/24

The good folks at Sonata Insights recently analyzed Datos’ clickstream panel to uncover consumer search behavior insights in the “age of AI”. If you’re in

Google Drops “See Results About” Title From Mobile Search Results

Source: Data & Studies - SEO Blog by Ahrefs

By: Ryan Law

11/12/24

Google has dropped the title from the “see results about” disambiguous search feature in the mobile search results interface. The feature is still very much alive, but on mobile search, Google removed…

Introducing recommendations in Google Search Console  |  Google Search Central Blog  |  Google for Developers

Source: Search Engine Land

By: Anu Adegbola

11/12/24

Google Local Knowledge Panel Interactive Card Layout

Source: Search Engine Land

By: Heather Brousell

11/12/24

Google seems to have launched the interactive knowledge panel layout for local knowledge panels in Google Search. This design is from a couple of years ago but now seems to be rolling…

SEO/SEM Specialist ~ Home Painters Toronto ~ Remote (CAN)

Source: Search Engine Land

By: Anu Adegbola

11/12/24

We at Home Painters Toronto Inc. are an entrepreneurial residential painting company which has been in business for over 30 years. In the last 8 years we have experienced tremendous growth and we…

SEO Intern ~ Elloe AI ~ Unpaid ~ Remote (US)

Source: Link Building - SEO Blog by Ahrefs

By: Joshua Hardwick

11/12/24

Company Overview: Elloe AI is a pioneering artificial intelligence company dedicated to delivering innovative solutions across various sectors such as healthcare, finance, and education. Our mission is to foster a more prosperous…

🧠 Community Wisdom: What PMs should know about AI/ML products, underappreciated PM skills, collaborating with a product marketer, tracking developer capacity, and more

Source: Search Engine Land

By: Lauren Busby

11/12/24

Community Wisdom 193

Lessons from scaling Uber and Opendoor | Brian Tolkin (Head of Product at Opendoor, ex-Uber)

Source: Search Engine Land

By: Chris Cabaniss

11/12/24

Discover how Brian Tolkin, Opendoor’s Head of Product, integrates product and operations, makes decisions, and stays calm under pressure.

PPC/SEO Specialist ~ SolarShoppers ~ $80k-$120k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

11/12/24

Role Description: Top-rated solar and roofing company with a great long-term reputation is looking for a PPC and SEO specialist for immediate hire. Location: Flexible work-from-home options available. Compensation: $80,000.00 – $120,000.00…

SEO Strategist ~ Green Dot ~ $66.3k-$101.3k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

11/12/24

We’re looking for talented professionals, anywhere in the United States, to join us in bringing smart money management and payment solutions to everyone’s fingertips. At Green Dot, we are evolving to a…

Google Ads introduces new consent settings tab in Data Manager

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

11/12/24

Google allows advertisers to separately manage consent for website data and imported/uploaded data, now available in select accounts.

Google Ads Reporting & Some Interfaces Are Down

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

11/12/24

Google Ads is currently having an outage for many of its reporting interfaces across Report Editor, Dashboards, and Saved Reports in the Google Ads web interface. Plus, The Products, Product Groups and…

Google Local Service Ads Automated Lead Disputes System

Source: Lenny's Newsletter

By: Tal Raviv

11/12/24

A few weeks ago, Google announced it is doing away with how it does credits and disputes for Local Service Ads and is switching to an automated system. It seems like that…

Reddit CEO to Microsoft and AI search engines: Pay for our content

Source: Search Engine Land

By: Mark Meyerson

11/12/24

Reddit CEO Steve Huffman does not believe all web content – especially theirs – is free for AI models and search engines to crawl and use.

Digital ad prices rise across channels as performance holds steady

Source: Search Engine Land

By: Lotame

11/12/24

Despite costs increasing, conversion rate has remained steady, with advertisers making the most of the latest Google and Meta tools.

SEO Specialist ~ KK Group ~ £35k-£45k ~ Remote (UK)

Source: SEO - Practical Ecommerce

By: Ann Smarty

11/12/24

Description Job Specification: SEO Specialist Position: Part – Full-Time SEO Specialist Location: Remote (must be available during UK time) About Us: At the KK Group, we’re more than just a collection of…

Google Shopping Product Images May Show User Review Images

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/12/24

Google seems to be showing photos from reviews from actual users in the Google Shopping product image carousel. So when you click on a product listing and then swipe through the images,…

SEO Associate ~ SMB Team ~ $55k-$60k + Bonuses ~ Remote (US)

Source: Screaming Frog

By: screamingfrog

11/12/24

Description Have you enjoy assisting in conducting keyword search, optimizing website content, and analyzing SEO performance metrics to improve organic traffic and user engagement? Are you someone that loves fast growth and…

Google’s New Leadership: What It Means for AI and SEO

11/12/24

Google has announced a significant leadership change with the appointment of a new Chief Technologist. This shift indicates a strategic realignment focusing on advancements in AI and advertising technologies, potentially impacting how SEO professionals approach optimization strategies.

Mastering AI Visibility: How to Optimize for ChatGPT and Other LLM Tools

11/12/24

As AI becomes central to search functionality, brands are inquiring about methods to ensure their visibility in AI/LLM tools like ChatGPT and Gemini. The challenge lies in obtaining accurate guidance on optimizing content for these tools.

Google Ads hit by major reporting glitch, exposing competitor data

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/12/24

Competitors’ sensitive information is being exposed to advertisers while key reporting tools and product management features are inaccessible.

Directional Reporting in GA4 — Whiteboard Friday

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/12/24

In this episode of Whiteboard Friday, Dana discusses the importance of directional reporting in GA4 and provides practical tips for how to present traffic data.

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