As AI becomes central to search functionality, brands are inquiring about methods to ensure their visibility in AI/LLM tools like ChatGPT and Gemini. The challenge lies in obtaining accurate guidance on optimizing content for these tools.
Google Ads hit by major reporting glitch, exposing competitor data
Source: Search Engine Roundtable
Competitors’ sensitive information is being exposed to advertisers while key reporting tools and product management features are inaccessible.
Directional Reporting in GA4 — Whiteboard Friday
Source: Search Engine Roundtable
In this episode of Whiteboard Friday, Dana discusses the importance of directional reporting in GA4 and provides practical tips for how to present traffic data.
Google To Allow Pubic Hair Grooming Ads
Source: Search Engine Roundtable
Google will update its Google Ads policy on September 3, 2024, to allow public hair grooming services to be advertised on the Google Ads network, including Display, YouTube, and Search.
SEO Daily News Recaps for Monday, November 11, 2024
Here are the headlines for Monday, November 11, 2024 Algorithm Updates Google November 2024 Core Update Rolling Out – Summary: Google has launched its November 2024 core update, which will take about…
Google Explore More With Search Box
Source: Search Engine Roundtable
Google seems to be encouraging searchers to search more for more types of queries with a new “Explore more with Search” carousel. It shows the searcher other topics, with photos, on what…
Google Ads Separate Ad Group Can Remove AI-Theming
Source: Search Engine Roundtable
Ginny Marvin, Google’s Ads Liaison, said if you put similar keywords in separate ad groups that can essentially make both eligible to be considered for auction selection. It would essentially remove AI-theming…
Google Charging Canadian Advertisers A 2.5% Surcharge
Source: Search Engine Roundtable
Google notified advertisers in Canada they are charging a 2.5% surcharge on top of everything for buying ads on Google. This is on top of many of these advertisers losing the credit…
SEO Strategist ~ WorkWave ~ $55k-$60k ~ Hybrid (Raleigh, US)
Source: SparkToro
Passionate about your career in SEO and helping local businesses grow? Want to get your foot in the door of a healthy, growing technology company that fosters employee development and encourages a…
SEO Associate Director ~ Brainlabs ~ $100k-$120k ~ Remote (US)
Source: The SEOFOMO Hub
Brainlabs is a digital media agency – we’re passionate about using data and tech to craft marketing strategies that drive real business results for clients. Our 1000+ Brainlabbers partner with some of…
Evaluating technical SEO data: Key segmentation approaches
Source: The SEOFOMO Hub
Learn commonly used and lesser-known data segments to help you pinpoint technical SEO patterns and trends in enterprise websites.
How To Achieve SEO Success With Your Audits And As An SEO Auditor – SEOSLY
Source: moz (en-US)
Learn how to be successful in your SEO audits and as an SEO auditor with my long-awaited SEO Audit Mastery course. SEO success awaits!
SEO/SEM Assistant Director ~ BHG ~ Hybrid (Illinois, US)
Source: The SEOFOMO Hub
Impassioned…Emboldened…Infinitely Curious: The Bradford Exchange, part of The Bradford Hammacher Group family of brands, is a world leader in new product development. We have been selling joy for the last 50 years!…
Senior SEO Specialist ~ Pure SEO ~ $85k (NZD) ~ In-Office (Auckland, NZ)
Source: Search Engine Land
JOB DESCRIPTION Senior SEO Specialist Role Description As a Senior SEO Specialist, you will utilise advanced on-page and off-page techniques to optimise client websites for search engine rankings. This role requires a…
The SEO MBA is shutting down (for now)
Source: Search Engine Land
Last chance to purchase the courses in their current format – 50% off
Enterprise SEO: 11 keys to success in 2024 and beyond
Source: Search Engine Land
Navigate the complexities of enterprise SEO with tips on leveraging AI, managing large-scale projects, enhancing brand visibility and more.
Google Testing Sitelinks Pill Formats On Desktop Search
Source: General SEO - SEO Blog by Ahrefs
A few weeks ago, we saw Google testing pill formats, bubble formats, for sitelinks in the mobile search results. Now Google is testing that format on the desktop search results.
Google Search Ranking Volatility Bursting
Google Search had an incredibly volatile month of July and it ended the month with a huge bang. The volatility in the Google Search results yesterday, July 31st, going into today, August…
SEO Director, Content Planning ~ TrendyMinds ~ Remote (US)
SEO Director, Content Planning As a member of our Content Studio, the SEO Director (Content Planning) is responsible for developing, implementing, and reporting on the progress of SEO content strategies that enhance…
Google Confirms Updates To Search Around Deepfakes
Source: General SEO - SEO Blog by Ahrefs
In May, we reported that Google Search algorithms lowered the rankings of deepfake sites. Now, Google has gone into more detail on how this algorithm works and how you can manually remove…
Google Merchant Center More Found By Google
Source: Search Engine Land
Google Merchant Center may have recently added to the product feed report the number of products found by Google, not by way of a feed you provided or manually submitted but automatically…
How to make the most of GA4 for SEO
Source: Search Engine Land
Learn to link GA4 with Google Search Console, analyze organic traffic and set up events and parameters for better SEO insights.
When Attribution Is a Fool’s Errand, Zero-Click Marketing Is the Way – SparkToro
Source: SEO Agency Jobs – SEOjobs.com
“Zero-Click Marketing sounds good and all, but how do I get executive buy-in?” I hear that question a lot. I think it signals a fundamental
Link Reclamation: How to Easily Find (and Reclaim) Lost Backlinks
Source: Search Engine Land
Learn how to reclaim your lost backlinks to boost your SEO.
Report: How Google Search Indexes JavaScript
Source: SEO Agency Jobs – SEOjobs.com
The folks at Vercel and MERJ put together a super deep dive on how Google Search handles indexing JavaScript. They analyzed over 100,000 Googlebot fetches across various sites to test and validate…
I Analyzed 52 SEO Manager Job Listings. Here’s What They Do and How You Can Become One
Source: Search Engine Land
SEO managers are responsible for developing the strategy to improve a website’s search visibility and organic traffic. But what exactly do they do and what skills and qualifications do they need?
SEO Product Manager ~ AutoVitals ~ $65k-$80k ~ Remote (US)
Source: In-house SEO jobs – SEOjobs.com
Description The AutoVitals suite of SaaS products is designed to solve many of the current hurdles auto repair shops face. Our mission is to help auto repair shops drive profitable growth by…
Perplexity launches ad revenue sharing program for publishers
Source: SEO Agency Jobs – SEOjobs.com
Perplexity’s new program aims to address recent controversies over content use while differentiating itself from traditional search engines.
SEO Content Writer (Contract) ~ Rankings.io ~ Remote (US)
Source: In-house SEO jobs – SEOjobs.com
Description We are currently seeking a content writer with editing skills and SEO knowledge. Our team is responsible for generating the content on our law firm clients’ websites. Your content must be…
SEO Intern (Part-Time) ~ FourFront ~ Remote (US)
Source: In-house SEO jobs – SEOjobs.com
Description + Are you curious, ambitious, and results-oriented? + Are you a self-motivated team player? + Do you have the innate ability to think beyond an assignment to the next steps? + …
Google enhances ad creation with AI and transparency tools
Source: Search Engine Land
The latest AI-powered creative tools aim to enhance reporting features for the Google Ads network as well as boost ad performance and transparency.
Google adds new PMax reporting, generative AI tools
Source: Search Engine Land
The AI-powered creative tools aim to enhance reporting features for the Google Ads network as well as boost ad performance and transparency.
How to Get Reviews for Your Law Firm – with Data and Tips – GatherUp
Source: Unknown Source
Check out our data-backed tips on how to get reviews for your law firm. Tips and best practices.
Google Knowledge Panels With Videos From Section
Source: Search Engine Roundtable
Google is testing a new section on knowledge panels named “videos from.” This section can contain videos from the brand’s social channels. This seems to be a larger extension of Google showing…
Enhance Your SEO Strategy with Webinars and Virtual Events
This article explores strategies to enhance the reach and impact of webinars and virtual events by incorporating seamless integration techniques for lead nurturing, personalized follow-ups, and social media engagement. The focus is on creating a scalable on-demand strategy that continuously engages audiences, ultimately benefiting SEO by driving more traffic and improving user engagement metrics.
How Google’s Continuous Scroll Testing Could Impact SEO Strategies
Google’s testing of a continuous scroll feature in its search results interface could significantly change user interaction patterns. This innovation aims to provide a more seamless user experience by enabling users to see more results without the need to click through multiple pages.
How AI is Revolutionizing PPC Campaigns: A Game-Changer for Digital Marketers
The article explores how AI technologies are transforming PPC (Pay-Per-Click) advertising, enhancing targeting precision, automating reporting, and ultimately improving the efficiency, effectiveness, and ROI of paid search campaigns.
How Tech Companies Like Kandji Are Shaping SEO Careers
This article explores the unique responsibilities and career opportunities for SEO specialists within the tech industry, focusing on a role at Kandji, a prominent Apple device management and security platform. It highlights the integration of SEO strategies into tech services and products, aiming to elevate visibility and user engagement.
Understanding the Strategic Role of a Senior SEO Associate in Today’s Competitive Industries
The recent job posting by ezCater for a Senior SEO Associate highlights the growing demand for SEO professionals skilled in handling competitive and fast-paced industries. This underscores a broader trend where SEO roles are becoming pivotal to business strategies, particularly in tech-driven fields like food service platforms.
Data: How often Google mixes ads into organic results
Source: Search Engine Roundtable
New data shows Google mixes ads into organic search results in only 0.31% of desktop searches and 0.01% of mobile searches.
AI Bots — Who is Blocking and Why?
Source: Search Engine Roundtable
AI bots: To block or not to block? Tom Capper revisits which sites are blocking AI bots and examines data like website authority and rankings to help you decide whether to block…
Microsoft Advertising / Bing Ad Revenue Up 19%
Source: Search Engine Roundtable
Microsoft reported its fourth quarter 2024 earnings and it showed that its search and advertising revenue was up 19%. The last time it was up over 19% in a quarter was 10…
Google Search Hidden Gem Stores
Source: Search Engine Roundtable
Google seems to be testing a new search feature named “Hidden gem stores.” This shows you shopping and merchant listings from various stores and brands. This does not seem to be the…
SEO Daily News Recaps for Sunday, November 10, 2024
Here are the headlines for Sunday, November 10, 2024. SEO News ezCater’s SEO Job Opening – Summary: ezCater is seeking a Sr. SEO Associate to enhance their online presence and connect workplaces…
Google Ads New PMax Reporting Updates & AI Generation Tools
Source: Search Engine Roundtable
Google announced new Performance Max reporting updates and asset generation and image editing expansions. “We’re adding asset-level conversion reporting to Performance Max, expanding asset generation to App and Display campaigns, improving image…
Google Ads Click-To WhatsApp Message Assets
Source: Search Engine Roundtable
Google Ads lets you set up message assets to click-to WhatsApp for some advertisers. Message assets allow you to configure an ad asset or button with your responsive search ads in Google…
Google Updates Autocomplete Predictions After Trump Criticism
Source: Search Engine Roundtable
Over the past few days, Google has come under fire over its autocomplete predictions in Google Search around former President, Donald Trump. In the wake of the issue, Google updated its autocomplete…
Mastering AI in search: Best practices and future trends
Source: moz (en-US)
Short-term strategies and future SEO trends to help you stay ahead in the evolving AI-driven search landscape.
Daily Search Forum Recap: August 1, 2024
Source: The SEOFOMO Hub
Here is a recap of what happened in the search forums today…
3-Tiered Index Hints SEO Link Value
Google stores its index of web pages on a three-tiered hardware system. The leak from Google’s engineering documents suggests a link’s authority depends on its tier.
