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Google Search Volatility Heats Up As Core Update & Spam Update Rollout

Source: Search Engine Land

By: Nicola Agius

01/30/24

We are now a few days into the two October Google Search algorithm updates, the October 2023 spam update and the October 2023 core update and the Google search results are getting…

Google-Extended Robots Directive Does Not Work For Search Generative Experience

Source: In-house SEO jobs – SEOjobs.com

By: nick

01/30/24

A couple of weeks ago Google released a new robots.txt directive to tell Google not to use your content for Bard or other AI Google projects – Google-Extended. The Google Search Generative…

Google Lens Can Trigger Search Generative Experience AI Answers

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/30/24

Did you know that a search through Google Lens can trigger an AI-generated response in the Search Generative Experience? I guess it makes sense, Google Lens is generally just triggering a query…

Google People Also Ask Card Carousels

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/30/24

Google Search’s people also ask is now showing cards in carousels. This has been going on for several weeks, I believe, but I never covered it. Basically, Google is adding a carousel…

Microsoft Advertising Releases Holiday Season Marketing Guide

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/30/24

Microsoft Advertising’s new guide offers strategic insights for maximizing holiday ad reach and conversions in the 2023 season.

Google Search Local Results Expandable Refinement Feature

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/30/24

Google can show local pack results in the mobile interface with these expandable refinements section. So if Google is not sure if you want one type of business category, it might show…

Google wants to be at the center of all your climate change decisions

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/30/24

Improved search results and better predictive tools.

White YouTube Jump Suits

Source: moz (en-US)

01/30/24

YouTube had some event at the Google Pier 57 NYC offices and they had some staff in YouTube branded white jumpsuits. It reminds me of the Google-looking jumpsuits from some time ago.I…

The Pixel 8A is curvy and colorful in these first-look leaks

Source: Search Engine Land

By: Nicola Agius

01/29/24

No specs or price yet.

Daily Search Forum Recap: October 9, 2023

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/29/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s October 2023 spam update…

Google will stock Pixel 8 spare parts for seven years

Source: Search Engine Land

By: Danny Goodwin

01/29/24

This will likely be the law in California soon.

Google-Extended does not stop Google Search Generative Experience from using your site’s content

Source: Search Engine Land

By: Ashley Liddell

01/29/24

Instead, you need to block SGE by blocking Googlebot completely.

Google testing more subtle Search Generative Experience design

Source: Search Engine Land

By: Adam Riemer

01/29/24

This “lite” version as some are calling it fits better with the current traditional search results.

X (Twitter) users report new ad format that can’t be blocked or reported

Source: Expert Level SEO Jobs – SEOjobs.com

By: nick

01/29/24

The new ad product cannot be liked or shared, does not carry an ‘ad’ label and has no associated accounts to identify who the advertiser is.

Overstock’s Bed Bath & Beyond rebrand: The SEO impact

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/29/24

Merging two websites is difficult and complex. Find out how Bed, Bath & Beyond did – plus SEO considerations for a migration.

9 salary negotiation tips for search marketers

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/29/24

Get empowered in your marketing salary negotiations. Learn how to negotiate fair compensation with these practical tips and insights.

Vlog #244: Chris Long On Helping SEOs On LinkedIn & SEO Career Change

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/29/24

In part one, we learned about Chris Long and also spoke about his co-worker, the profession of SEO, Bill Slawski. In part two we dig into helping people in SEO on social…

How the Google antitrust lawsuit can impact advertisers

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/29/24

Explore the potential impact of the Google antitrust lawsuit on advertisers and the digital advertising landscape.

Google Search Generative Experience Lite Version Test

Source: moz (en-US)

01/29/24

Google is testing a lightweight version of the Search Generative Experience. This version shows a more subtle AI-generated answer box, without all the color and with just a few lines, which you…

Google’s October 2023 Spam Update Starting To Target Spam Sites

Source: Lenny's Newsletter

By: Lenny Rachitsky

01/28/24

I am hearing reports that the Google October 2023 spam update that touched down on October 4, 2023, at around 12:50 p.m. ET is starting to do its job. This means people…

Google Discover Showing E-Commerce Products Section

Source: Lenny's Newsletter

By: Kiyani

01/27/24

Google is showing some folks an e-commerce or products section in their Google Discover feed. Glenn Gabe was shown a

Google Local Services Ads Leads Can Now Be Texted To Your Phone

Source: In-house SEO jobs – SEOjobs.com

By: nick

01/27/24

Google has added a new way to retrieve leads from Google Local Service Ads – text message. Google use to send these

Google Tests Line Divider Between Site Name, URL, Favicon & Snippet Description

Source: Search Engine Land

By: Barry Schwartz

01/26/24

Google is testing a line divider between the site name, URL and favicon and the snippet’s description. I am not sure I like this and I know Google has tested these line…

Wooden Google Mobile Cart Car

Source: The SEO MBA

By: Tom Critchlow

01/26/24

We have seen a bunch of cars or transportation vehicles inside Google buildings. But I don’t think I’ve seen one made of wood. This photo was taken inside the Google Brazil office.I…

How to Avoid Search Budget Cannibalization For A Better Share Of Spend

Source: Search Engine Land

By: Eric Enge

01/26/24

Shared budgets have been around for a long time, but do they end up limiting your potential return? Find out when they’re best suited to use in this guide.

How to optimize PPC customer acquisition cost for B2B

Source: SEO Account Manager Jobs – SEOjobs.com

By: jilllynndesign

01/26/24

Improve your B2B PPC campaigns by understanding CAC, using offline conversion imports and improving lead-to-customer tracking.

7 Key Metrics In Measuring Content Effectiveness

Source: Search Engine Land

By: Jason Tabeling

01/26/24

Watch this webinar on demand if you’re looking to maximize your marketing efforts and create content that both captivates and converts.

How To Use AI To Enhance Your SEO & Create Better Content

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/26/24

If you’re looking for ways to use AI to create high-ranking, effective content for your business, you’ll want to watch this on demand webinar.

Upgrade Your SEO & Content Strategy With Pillar Pages & Topic Clusters [Webinar]

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/26/24

Register for this webinar to learn how building around topic clusters and pillar pages can help you maximize content performance and unlock SEO success.

Navigate The Digital Landscape With These Upcoming Trends in Paid Search [Webinar]

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/26/24

Join us and learn the top trends in paid search advertising so you can drive higher ROI more efficiently in 2024.

5 Google Analytics Reports Every PPC Marketer Needs To Know About

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/26/24

Supercharge your PPC campaign performance with GA4 reports that provide meaningful trends over time.

The AI gadgets are coming

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/26/24

We’ve got the games, apps, shows, and everything else you need to know about this weekend.

Search Data Strategist (SEO) ~ Botify ~ Hybrid London (UK)

Source: Search Engine Land

By: Nicola Agius

01/25/24

Botify thrives on the success of our customers. We are looking for a strategic, results-driven SEO Search Data Strategist (SDS) to engage and enable Botify’s customers to deploy and fully utilize the…

Syndicated Content: Is It A Ranking Factor?

Source: Search Engine Land

By: Nicola Agius

01/25/24

Syndicated content’s effect on search rankings: outranking originals, possible spam. But is it a search ranking factor? Learn more in this article.

Page Speed As A Google Ranking Factor: What You Need To Know

Source: General SEO - SEO Blog by Ahrefs

By: Joshua Hardwick

01/25/24

Can a page’s loading time impact its SEO? If it can, how strong of a signal is it? Find out as we investigate the claims around page speed.

The Epic v. Google witness list: Andy Rubin, Sundar Pichai, and more to testify

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

01/25/24

The trial will begin on November 6th.

Google Confirms Resolution Of Indexing Bug

Source: BrightEdge blogs

By: Lem Park

01/25/24

Google confirms there’s an ongoing issue delaying search indexing for newly published content.

Hisense’s affordable, HDR-ready U6K TV has hit an all-time low

Source: Link Building - SEO Blog by Ahrefs

By: Tim Soulo

01/25/24

You’d be hard-pressed to find a better TV for the price.

Quick fix: what are those circles on my Chrome tabs?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/25/24

Chrome is saving memory with inactive tabs.

What’s up with the Pixel 8 Pro temperature sensor?

Source: Search Engine Land

By: Nicola Agius

01/25/24

Right now, it’s a party trick. But eventually, it might be a real body thermometer.

How AI Search Will Impact SEO

Source: Search Engine Land

By: Adriana Stein

01/25/24

A thoughtful consideration of how AI search engines are evolving and what that means for SEO

The Pixel 8 and the what-is-a-photo apocalypse

Source: SEO - Practical Ecommerce

By: Ann Smarty

01/25/24

Google’s new AI photo editing tools could be a slippery slope.

Senior SEO Manager ~ GoodRX ~ $131k-229k ~ Hybrid – Seattle, San Fran or New York (US)

Source: SEO - Practical Ecommerce

By: Ann Smarty

01/25/24

GoodRx is America’s healthcare marketplace. Each month, millions of people visit goodrx.com to find reliable health information and discounts for their healthcare — and we’ve helped people save over $60 billion since 2011. We…

The best phone to buy right now

Source: Search Engine Land

By: Corey Morris

01/25/24

Don’t let buying a new phone become a chore.

GA4 Unveils New Way To Redact Personally Identifying Information

Source: General SEO - SEO Blog by Ahrefs

By: Tim Soulo

01/25/24

New documentation for GA4 Data Redaction Feature that’s turned on for new properties but must be manually configured for existing ones

Daily Search Forum Recap: October 6, 2023

Source: Expert Level SEO Jobs – SEOjobs.com

By: nick

01/25/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google shocked us by releasing…

Google Keyword Planner drops keyword forecasting

Source: General SEO - SEO Blog by Ahrefs

By: Mateusz Makosiewicz

01/25/24

Individual and ad group keyword forecasting were quietly removed weeks ago due to low usage, according to Google’s Ginny Marvin.

Google Ads stops forecasting individual and ad group keywords

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/25/24

Ginny Marvin, Google’s Ad Liaison, confirmed that the platform has stopped maintaining these features in Keyword Planner.

Google’s seven-year Pixel update promise is historic — or meaningless

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/25/24

Google picks who gets features.

The Pixel Watch 2’s switch to pin charging highlights wearable design challenges

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/25/24

It’s back to pins, baby.

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