Creative Guidance leverages AI to suggest actionable steps for enhancing video ad performance and flag missing critical information.
Microsoft calls deceased NBA player ‘useless’ in AI-written obituary
Source: Search Engine Land
The MSN article that was supposed to pay tribute to the late NBA star Brandon Hunter was offensive and incomprehensible.
What changed with Google’s September 14, 2023 helpful content system update? – Marie Haynes
Source: Search Engine Roundtable
Content on subdomains can impact your whole domain. Freshness may become even more important?
Reasons to be cautious using AI content
Source: Search Engine Roundtable
When and where can you use AI-written content? It depends. One thing is certain you should be cautious. Ashwin Balakrishnan joins the SEO Rant to discuss the downside of over-relying on AI…
SEO, generative AI and LLMs: Managing client expectations
Source: Search Engine Roundtable
Managing client expectations requires a calculated approach, especially when the ultimate goal is scaling SEO using generative AI.
What’s new with the Google helpful content update
Source: Search Engine Roundtable
Now that Google has released the September 2023 helpful content update, let’s dig in to see what is new.
A guide to multichannel marketing for one-person marketing teams
Source: Lenny's Newsletter
Being a one-person marketing team can be an exciting, if stressful opportunity. Learn how to make your role feel much more manageable.
Why Is Content Marketing Important? 7 Reasons to Start Content Marketing
Source: Search Engine Roundtable
It’s the ideal marketing channel.
Properly preparing for the predictable: Peak seasonality
Source: moz (en-US)
You know your peak season is coming, but are you actually prepared for it? Here’s what you should do before traffic and CPC increases.
Google September 2023 Helpful Content Update Rolling Out With Improved Classifier
Source: Search Engine Land
Last night at about 4:20 pm ET, Google began to roll out an update to the Helpful content system – the Google September 2023 Helpful Content Update. What is new is not…
Google: Site Name Issues Massively Dropped Since Last Algorithm Update
Source: Search Engine Roundtable
Danny Sullivan, the Google Search Liaison, said on X that the number of issues and complaints posted in the forums about site names being wrong in Google search has
Google Drops All How-To Rich Results For Desktop (& Mobile) Search
Source: Search Engine Land
In August, Google announced it would do away with How-to rich results on the mobile search results. Now, Google has decided to completely do away with How-to rich results both on mobile…
New Google Merchant Center checkout_link_template Attribute
Source: Search Engine Land
Google Merchant Center has added a new attribute named checkout_link_template. Including this new attribute lets you include a checkout URL in your product data which gives online shoppers the option
Google Business Profiles Attributes For Nursing Room & Are Children Allowed For Restaurants
Source: MarketingSyrup
Google has added a couple of new attributes to Google Business Profiles. One is for does the location has a nursing room for mothers to feed their babies, and the other is…
Google Bring Your Pup To Work Day
Source: Search Engine Land
Google has this event where you bring your dog to work for the day. It seems to be called the annual Bring your pup to work day. I found a photo on…
SEO Specialist ~ Team Lewis ~ Hybrid/Remote (London, UK)
Source: Search Engine Land
Were a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors: talented people delivering award winning campaigns;…
Google Completely Removes How-To Rich Results
Source: In-house SEO jobs – SEOjobs.com
In an effort to simplify the search results pages, Google announced that it is deprecating the How-To rich results
Follow Our Content Audit Process for 2023 (Template Included)
Source: Search Engine Roundtable
Reinvigorate underperforming content.
Rich Snippets: What Are They & How Do You Get Them?
Source: Search Engine Roundtable
They help you stand out.
How To Install The Google Tag For Conversion Tracking
Source: Search Engine Roundtable
Navigate the complexities of Google Tag installation in this guide with steps for tracking conversion actions and verifying your setup.
Google September 2023 helpful content system update rolling out
Source: Search Engine Roundtable
The update should take two weeks to roll out, Google said. This is the first helpful content system update since December 2022.
Daily Search Forum Recap: September 14, 2023
Source: moz (en-US)
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has finally dropped most…
Amazon sellers can now use AI to write product titles, descriptions and listing details
Source: Search Engine Roundtable
The new technology aims to alleviate the workload of brands by streamlining the product listing creation process into one step.
SEO Specialist ~ Visiting Angels ~ $75k ~ Hybrid (PA) or Remote (US)
Source: Search Engine Land
Visiting Angels is seeking a skilled and dedicated Search Engine Optimization (SEO) Specialist to join our growing Marketing team. This is an excellent opportunity to establish your proactive and innovative SEO ideas…
Amazon launches new search functions on mobile to rival Google
Source: Search Engine Land
The retail giant is rolling out new search and discovery tools, including multimodal search, expanded AR features and Find-on-Amazon.
TikTok quietly adds Wikipedia snippets to its search results
Source: Search Engine Land
Google may now face serious competition in TikTok as the platform expands its SERPs with content from the wider web for the first time.
Perfecting prompts for SEO content development
Source: [rank theory]
Learn how to craft exceptional prompts that can lead to compelling and high-quality content that readers will value – and that ranks.
Beyond TypeScript: Differences Between Typed Languages
Source: Search Engine Land
For the past six years, I have been working with OCaml, most of this time has been spent writing code at Ahrefs to process a lot of data…
A 6-minute process to diagnose E-E-A-T issues
Source: SEO Agency Jobs – SEOjobs.com
In a future filled with E-E-A-T and AI, SEO will be less about doing and (possibly) more about directing. Here’s why.
