At Black & White Zebra our publications are the cornerstone of our company. On a daily basis they help people win at work through educational, advisory, thought leadership and relevant content. We…
Google Podcasts is going to the graveyard as YouTube Music takes over
Source: Search Engine Land
YouTube Music is Google’s podcast player now.
Competitor SEO: 10 Steps To Overthrow Your Competition & Rank Higher
Source: Search Engine Land
Dive into this step-by-step guide on Competitor SEO & amplify your site’s traffic and revenue. Brian Gareth reveals how!
Gmail’s basic HTML view will go to the Google graveyard in 2024
Source: In-house SEO jobs – SEOjobs.com
So long, my fast-loading friend.
Trends in paid search to watch in 2024
Source: Kyle Poyar’s Growth Unhinged
In this webinar, learn what trends in paid search advertising are expected to gain traction.
Links are not a top 3 Google Search ranking factor, says Gary Illyes
Source: Software Snack Bites
Google’s Gary Illyes said people overestimate the importance of links, saying they haven’t been a top 3 ranking factor for some time.
ChatGPT rolls out voice and image prompts
Source: Search Engine Roundtable
The new functionalities will be rolled out onto ChatGPT’s subscription platform over the next two weeks.
Know the price-matching policies for Best Buy, Target, Walmart, and others
Source: Search Engine Roundtable
Score a deal by comparing prices at a competing retailer.
All the big tech events coming this fall
Source: Search Engine Roundtable
Follow our calendar so you don’t miss anything.
YouTube Unveils Suite of AI-Powered Tools For Video Creators
Source: Search Engine Roundtable
YouTube introduces AI Insights to spark video ideas, Dream Screen for AI-generated backgrounds, and YouTube Create, a new app for creators.
ChatGPT Leaps Forward With New Voice & Image Capabilities
Source: Search Engine Roundtable
OpenAI rolls out voice and image features for ChatGPT, making conversations more natural and intuitive.
Measuring and optimizing for Google Core Web Vitals: A technical SEO guide
Source: moz (en-US)
Dive into the current set of Core Web Vitals, plus tips and tools to boost your web performance and deliver a good page experience for users.
SEO Manager ~ Thirty Madison ~ $111k-$153k ~ Remote (US)
Source: The SEO MBA
Thirty Madison is seeking a dedicated and motivated SEO Marketing Manager to join our multifaceted marketing team. As an SEO Marketing Manager, you will play a critical role in developing and implementing…
Mapping the customer journey for SEO and marketing success
Source: Search Engine Roundtable
Here’s why mapping the customer journey is vital for SEO success. Explore each step of the journey and optimize your strategy accordingly.
SEO Manager ~ Taskrabbit ~ Remote (US)
Source: [rank theory]
Taskrabbit will never use text or chat applications to conduct interviews. We have a thoughtful and interactive interview process that includes an initial recruiter phone screen and several video-based interviews with our…
Former Googler: Google ‘using clicks in rankings’
Source: Search Engine Land
Does this mean clicks are a direct ranking factor? No. In fact, BERT and MUM are making user data less important.
5 outdated marketing KPIs to toss and what to reference instead
Source: Search Engine Roundtable
Are your KPIs holding you back? It’s time to rethink traditional marketing metrics and level up your campaign measurement strategy.
How To Optimize App Install Campaigns
Source: SEO Agency Jobs – SEOjobs.com
With all of these settings out of your control, it may be hard to understand how you can optimize for App campaigns. Here’s how.
Daily Search Forum Recap: September 24, 2023
Source: Lenny's Newsletter
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. This is a special Sunday…
Integrating SEO into the Newsroom
Source: Search Engine Roundtable
This is a special guest edition of SEO for Google News, where Jessie and Shelby from WTF is SEO write about integrating SEO into newsrooms.
Google Not Rolling Back The Last Helpful Content Update
Source: Search Engine Roundtable
Google’s John Mueller said it is very unlikely that the search company will roll back the last Google update, the September 2023 Google helpful content update. The update is currently rolling out,…
Google: Links No Longer A Top Three Ranking Signal
Source: Search Engine Roundtable
Google has been downplaying the importance of links in its ranking algorithm for the past couple of years now. But last Thursday, at PubCon, Gary Illyes from the Google Search team said…
Microsoft: Ads Clicks Within Bing Chat Are 1.8X Higher
Source: Search Engine Roundtable
At the Microsoft AI event on last Thursday, I had a sit down with Kya Sainsbury-Carter, the Corporate Vice President of Microsoft Advertising, who told me that clicks on ads within Bing…
Google Gary Illyes: Comments Sections On Websites Can Be Good
Source: Search Engine Roundtable
Gary Illyes from the Google Search team said at PubCon that comments sections on websites can be a good thing. This messaging is on target with what Google has said about comments…
Google: Removing Content Doesn’t Make The Other Content Rank Higher
Source: SEO Agency Jobs – SEOjobs.com
Google’s John Mueller said on Twitter that removing content doesn’t make the rest of your content rank higher. He said on X,
Google: Keep Important Content Out Of Before Or After CSS Pseudo-Elements
Google posted on Twitter
Google Cloud Swag Mug
Source: Search Engine Roundtable
Here is a new mug from Google, the Google Cloud team, that I have been seeing on social media recently. Seems like a bunch of folks got this new Google Cloud mug…
French Canadian SEO Specialist (freelance) ~ WeLocalize ~ Remote (CAN)
Source: Google Search Central Blog
As a trusted global transformation partner, Welocalize accelerates the global business journey by enabling brands and companies to reach, engage, and grow international audiences. Welocalize delivers multilingual content transformation services in translation,…
Steal My Free Google Looker Studio SEO Template – SEOSLY
Source: Search Engine Roundtable
Unlock the secrets to SEO domination with my free Google Looker Studio template for SEOs.